Kuwasawa Design School 2022 Guida per Kazune Watanabe

Lo dissènh Kuwasawa Design School 2022 Guida per Kazune Watanabe es un laureat autfo estimfo del prestigfo 2023 A' Design Award d'Argent dins la Categoria de Competfo Imprimariá.

ArgentImprimariá· 2023

Kuwasawa Design School 2022 Guida

per Kazune Watanabe

Client : Kuwasawa Design School

Laureat del A' Design Award d'Argent dins la Categoria Imprimariá

587,300

Laureat de Prèmi Verificat

Verificar l'Estat del Prèmi per #149958

Visitar lo site Veire a A' Design Award Comunicat de premsa Insígnia del prèmi

Colors

Lo Concèpte

A prepaus de Kuwasawa Design School 2022 Guida

Guida escolar per l'Escòla de Dessenh Kuwasawa, la primièra escòla de dessenh del Japon. En aquestes darrièrs ans, la comunicacion en linha s'es aumentada e la linha entre realitat e virtuel se fai flocha. En aquesta situacion, l'equipa de concepcion a cercat la possibilitat del dessenh en exprimissent çò que èra reconegut coma digital amb l'analog (papièr e impression). Al primièr còp d'uelh, sembla un libre ordinari, mas l'animacion fonciona quand es tirat. La guida es divisia en volums separats per que las personas la pòscan gauzir de mantunas manièras. An viscat una expression digitala en utilizant la tipografia.

La Reconoissença

A prepaus del A' Design Award d'Argent

Kuwasawa Design School 2022 Guida a ganhat la distincion A' Design Award d'Argent, una reconeissença extraordinàriament prestigiosa acordada a de designs d'ort de gamma, esplendids e impressionants. Los ganhaires de l'Argent son d'òbras terriblament brilhantas e extrèmament creativas que illustran l'experiéncia, lo talent e la finessa excepcionals de lors designers. S'espèra que Kuwasawa Design School 2022 Guida siá una òbra meravilhosa e de referéncia, notablament professionala e prigondament innovanta. Aqueste design ganhaire de la distincion A' Design Award d'Argent es una invencion fòrça notabla e admirada, que fa un ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. Kuwasawa Design School 2022 Guida es una creacion immensament envejada que desrevelha de desirs, aduch de sentiments positius e fa néisser l'estonament e l'esmaiment.

Darrièr lo concèpte

Kit de premsa

Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.

Proprietats Unicas: They created a "Kinetic book" that is different from other school guides. They used analog methods (paper and print) to recreate digital images. At first glance, it looks like an ordinary book, but when the book is pulled out, the animation works naturally and surprises the person who sees it. The guidebook is divided into separate volumes so that people can enjoy it in various ways.
Dimensions e Embalatge: Dimensions Width:182mm x Height:257mm x Depth:25mm
Etiquetas: Kuwasawa Design School, Slit animation, Scanimation, There There, Kazune Watanabe
Tecnologia de Produccion: The case is slit, and the animation is worked by the expression of the cover partially visible through the slit. Although the cover appears to be printed only in black, it is not printed in one black color but in a combination of special colors. The slightest deviation of the color plates creates an optical illusion, reproducing the flicker of RGB colors that can be seen when the monitor is magnified. Under normal conditions, the colors are barely perceptible, but when the slit is passed through, the colors appear as a frame-by-frame feed.
Desaffo de Dissènh: Slit animation has a narrower range of expression and is extremely difficult to express dynamically compared to ordinary animation. After more than 100 prototypes, they aimed for a digital expression using typography.
Recèrca: As the coronavirus spreads around the world, society has shifted to a teleworking work style. And communication has shifted from face-to-face to online. Now that people see two-dimensional expressions online as a matter of course, There There wanted to redefine the value of the existence of objects. They created this design with the idea of designing an object that exists with a digital look and the sense of strangeness and unreality that comes with it.
Inspiracion: School guide for Kuwasawa Design School, the first design school in Japan.
In recent years, online communication has been increasing, and the line between reality and virtual is becoming more and more blurry. In such a situation, There There pursued the possibility of design by expressing what was recognized as digital with analog (paper and print).
For students who are about to study design, they aimed not only to convey basic information about the school's curriculum and facilities but also to serve as a medium for designers to experience and recognize design as something exciting for the first time they are exposed to it.
Durada del Projècte: The project started from July 2020 to April 2021 and was released in Japan in May 2021.
Flux Operacional: The target audience is students who want to study design. The objective was to reach as many people as possible and get them interested in design. On social media, the information was shared by many media in Japan and overseas, an unprecedented spread as a school guidebook. The number of requests increased compared to previous years, increasing the school's recognition dozens of times over.