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Drive2Extremes Multivision Òbra fotografica per Florian W. Mueller

Lo dissènh Drive2Extremes Multivision Òbra fotografica per Florian W. Mueller es un laureat autfo estimfo del prestigfo 2022 A' Design Award d'Argent dins la Categoria de Competfo Fotografia.


ArgentFotografia· 2022

Drive2Extremes Multivision Òbra fotografica

per Florian W. Mueller

Client : Porsche Middle East and Africa FZE

Laureat del A' Design Award d'Argent dins la Categoria Fotografia

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Lo Concèpte

A prepaus de Drive2Extremes Multivision Òbra fotografica

Drive2Extremes Multivision es una seria d'òbras fotograficas que unís dos païsatges extrèmes dins d'imatges unencs. La Porsche Taycan Cross Turismo foguèt d'en primièr fotografiada sus un torbièr gelat en Laponia, al nòrd del Cercle Polar Artic. Doas setmanas mai tard, l'automobila foguèt plaçada dins la meteissa posicion per rapòrt a l'aparelh de fòto, e amb una posicion del solelh similara, dins lo desèrt d'Arabia als Emirats Arabis Units. Los dos punts de vista foguèron puèi fusionats mejançant de tecnicas d'exposicion multipla. L'objectiu èra d'amassar los païsatges polars e desertics dins un sol imatge. Las òbras foguèron produchas dins mantunas talhas.

La Reconoissença

A prepaus del A' Design Award d'Argent

Drive2Extremes Multivision Òbra fotografica a ganhat la distincion A' Design Award d'Argent, una reconeissença extraordinàriament prestigiosa acordada a de designs d'ort de gamma, esplendids e impressionants. Los ganhaires de l'Argent son d'òbras terriblament brilhantas e extrèmament creativas que illustran l'experiéncia, lo talent e la finessa excepcionals de lors designers. S'espèra que Drive2Extremes Multivision Òbra fotografica siá una òbra meravilhosa e de referéncia, notablament professionala e prigondament innovanta. Aqueste design ganhaire de la distincion A' Design Award d'Argent es una invencion fòrça notabla e admirada, que fa un ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. Drive2Extremes Multivision Òbra fotografica es una creacion immensament envejada que desrevelha de desirs, aduch de sentiments positius e fa néisser l'estonament e l'esmaiment.

Darrièr lo concèpte

Kit de premsa

Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.

Proprietats Unicas
I had the wonderful opportunity to bring together the two extremes of the Northern Polar Region in Levi, Finland and the Arabian Desert in Liwa, United Arab Emirates with the Porsche Taycan Cross Turismo. These are some of the results.

I first photographed the Taycan in the polar region, then placed it exactly the same, same perspective, camera angle, etc. in the desert and applied my multivision mojo.
Dimensions e Embalatge
Several produced artworks in different sizes.
Etiquetas
photography, artwork, multiple exposure, desert, finland, snow, porsche, taycan,
Tecnologia de Produccion
I first placed and photographed the Porsche on a frozen bog in Lapland, north of the Arctic Circle, and two weeks later in the same position relative to the camera and at a similar position of the sun in the Arabian desert. These two images were then fluidly built together.
Desaffo de Dissènh
The challenge was to position the car in the exact same angle, height, etc. And in the desert you have to work quite fast, due to the very fast sunset and sundown.
Recèrca
The research was mainly about the weather and the times of sunset and sunrise. Also in resaerching the area and locations and how to protect the cameras from sand, dust and snow and how we could work at -30 degrees Celsius and +45 degrees Celsius with our equipment...
Inspiracion
I worked before for Porsche as a commercial photographer. As an artist I often work with multiple exposure photography. Porsche Middel East produced a highly acclaimed film Drive2Extrems, bringing the two locations desert and polar region together. I worked before with the executive people from Porsche in Shanghai and produced there multiple exposure Artworks for the Photofairs Shanghai. In the new project I wanted to combine the two regions in one picture.
Durada del Projècte
It took 2 weeks of photo-production in Finland and the UAE desert and 2 weeks of post-production.
Flux Operacional
I knew the places and locations but I had to decide on location on which time I wanted to shoot, due to sunset or sunrise. In Finland it was quite easy, sunset and sunrise take about 2 hours and more. In the desert in the UAE it was more difficult: sunrise and sunset are done in less than 30 minutes...
Brevets
Copyrights belong to Florian W. Mueller, 2022.
Membres de l'Equipa
Sandy Mcintosh
Rita el Hachem
Guild Finland.
Crèdits d'Imatges
All images:
Client: Porsche Middle East & Africa FZE
Agency: KeKo Dubai
Creative Director: Sandy Mcintosh
Production: Stoked Films, Rita el Hachem & Directors Guild Finland, Juha-Matti Nieminen
Assistant: Christian Bacher
Driver: Jukka Honkavuori

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Lo Bon Dissènh Merita una Granda Reconeissença

Lo A' Design Award es una distincfo internacionala, amb jfo, per lo bon dissènh. Participfo al A' Design Award per gafo l'oportunitat d'obténer una reconeissença meritocrfo, de ganhar la renomfo, lo prestigi e la publicitat per vòstra òbra. Nomenfo vòstra òbra per lo A' Design Award e competfo per lo convofo A' Design Prize.

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