Lo dissènh YaBloom Embalatge per Antonia Skaraki es un laureat autfo estimfo del prestigfo 2022 A' Design Award d'Argent dins la Categoria de Competfo Dissènh d'Embalatge.

ArgentEmbalatge· 2022

YaBloom Embalatge

per Antonia Skaraki

Client : YaBloom

Laureat del A' Design Award d'Argent dins la Categoria Embalatge

46,348

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Colors

Lo Concèpte

A prepaus de YaBloom Embalatge

Transformar lo beure d'aiga d'una rotina ennujosa en una experiéncia emocionanta e saborosa. Una novèla beguda de santat que descritz perfièchament lo concèpte simple d'aiga infusada. La combinason de colors vius e de formas fluidas renforça lo concèpte de sabor e de refrescament. Pendent aquò, las nocions de benestar e de joventut son comunicadas clarament a travèrs de tota la composicion.

La Reconoissença

A prepaus del A' Design Award d'Argent

YaBloom Embalatge a ganhat la distincion A' Design Award d'Argent, una reconeissença extraordinàriament prestigiosa acordada a de designs d'ort de gamma, esplendids e impressionants. Los ganhaires de l'Argent son d'òbras terriblament brilhantas e extrèmament creativas que illustran l'experiéncia, lo talent e la finessa excepcionals de lors designers. S'espèra que YaBloom Embalatge siá una òbra meravilhosa e de referéncia, notablament professionala e prigondament innovanta. Aqueste design ganhaire de la distincion A' Design Award d'Argent es una invencion fòrça notabla e admirada, que fa un ben e fa avançar las frontièras de l'art, de la sciéncia, del design e de la tecnologia. YaBloom Embalatge es una creacion immensament envejada que desrevelha de desirs, aduch de sentiments positius e fa néisser l'estonament e l'esmaiment.

Darrièr lo concèpte

Kit de premsa

Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.

Proprietats Unicas: Transforming water drinking from a boring routine to an exciting and flavourful experience, a new health beverage was created that perfectly describes the simple concept of infused water.
Dimensions e Embalatge: Resealable doypack, height 150mm x width 90mm.
Etiquetas: water, flavour, natural, healthy, taste, infusion, bloom
Tecnologia de Produccion: Craft paper, and plastic film.
Desaffo de Dissènh: Given the task of transforming water drinking from a boring routine to an exciting and flavourful experience, we created a new health beverage that perfectly describes the simple concept of infused water. Naming the brand Yabloom! for the sound one makes when they dive underwater (splash in English, bloom in Greek), we also communicated the simplicity of preparing a flavoured water beverage on the packaging itself, as well as the chosen palette, with colors that perfectly illustrate the result of fruits when entering a liquid.
Yabloom!’s visual identity supports the concept of natural flow, providing liquid elements with color.
Recèrca: Translating the notion of a deep dive underwater, both in finding a name for the action and depicting the colors a fruit exudes when meeting liquid was equally challenging and exciting, as a creative process.
Inspiracion: Yabloom! The sound one makes when they dive underwater (splash in English, bloom in Greek), was the main inspiration of the project
Durada del Projècte: The project started on March 2021 and ended on July 2021
Flux Operacional: Infused water makes for a healthy and refreshing beverage. Making the experience optimal requires the aroma and nutritional values of the fruit to be preserved best. The resealable packaging allows for better preservation of the product, since after its initial opening, the remaining fruit can be safely stored back in its sealed container, until the next glass of infused water.
Membres de l'Equipa: Creative Director: Antonia Skaraki
Art Director: Andreas Deskas
Graphic Designer: Alexandros Tsakiris