Lo dissènh Essence Aurelha per Masoud Serati Nouri es un laureat autfo estimfo del prestigfo 2022 A' Design Award de Bronze dins la Categoria de Competfo Joiòs.

BronzeJoiòs· 2022

Essence Aurelha

per Masoud Serati Nouri

Client : Gemod’art

Laureat del A' Design Award de Bronze dins la Categoria Joiòs

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Colors

Lo Concèpte

A prepaus de Essence Aurelha

Essence es una aurelha inspirada per la connexion umana abans e aprèp la pandemia de coronavirus. La forma principala es esfèrica, e de linhas se debanan sus la susfàcia e s'entrecrosan. Aquestas linhas enclausisson una perla blanca semi-amagada, que representa l'essença de la vida. Las linhas s'acaban puèi en pichonas perlas d'una color escura contrastanta, una referéncia a la distància sociala. Un pendent separat, de 20 mm de long, penja jos l'esfèra. La concepcion foguèt modelizada amb un logicial, produsida per impression 3D e fonduda dirèctament, e las perlas son montadas a la man.

La Reconoissença

A prepaus del A' Design Award de Bronze

Essence Aurelha a ganhat la distincion A' Design Award de Bronze, una reconeissença plan prestigiosa acordada a de designs excellents que se destrian per la creativitat, l'engenh e la finessa. Los ganhaires del Bronze son d'artefactes largament abils e sorprenentament creatius que provan la vasta experiéncia, l'imaginacion e l'engenhositat de lors designers. S'espèra que Essence Aurelha siá un objècte fòrça considerat, admirat e estimat, notablament professional e innovant. Aqueste design ganhaire de la distincion A' Design Award de Bronze integra las melhoras practicas de l'art, de la sciéncia, del design e de la tecnologia e es excellent per son atencion al detalh. Essence Aurelha satisfa esplendidament los besonhs, toca los desirs, encanta los sentiments e interèssa la curiositat.

Darrièr lo concèpte

Kit de premsa

Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.

Proprietats Unicas: The spherical shape of the design inherently has the power to attract the viewer, in which the movement and intersection of the lines on it creates a stronger connection, which his relationship is strengthened by the presence of a semi-hidden pearl and small visible pearls with a contrasting color and a pendant separated from the design.
Dimensions e Embalatge: The general shape of this design can be made in any size and of course in a size that the earrings do not bother the user, and also the length of the pendant is 20 mm and the length of 10 prongs for small pearls are 5 mm.
Etiquetas: corona virus, earrings, life, human connections, social distancing
Tecnologia de Produccion: This design’s modeling was done using the Matrix software, which 3D printing technology was sued to make it in the first stage, and then direct casting. In the final stage, pearls are placed manually.
Desaffo de Dissènh: The main challenge and goal of this project was to create an everlasting work with the concept and view that is correct and consistent with its time, which shows the situations and relationships of human life in the period of the outbreak of Corona virus, which years later will be mentioned.
Recèrca: The designer's involvement and influence from the corona outbreak, as well as the influence from the circumstances of the people and the unprecedented number of incidents and casualties, led to the fact that among all the related incidents and issues of human social communication and comparing it with before and after the Corona virus outbreak, lead to creation of this idea and work.
Inspiracion: The life before and after the outbreak of the Corona virus as the world's main topic has been the inspiration of this work.Before the Corona virus all the people were communicating with each other while after that connection between people was weakened and the social distance between them occurred where even the essence of human life beings was broken, leadingly everyone sank into their own.
Durada del Projècte: The ideation of the design and it's design started at the fastest possible time in early April 2021 and on May 10,2021,it was completed in Iran and the city of Tabriz.
Flux Operacional: The continuity of the lines of the work from the pendant to the movement on the spherical surface and enclosing the white pearl as a precious gem of life and finally stopping the lines when turning them into small pearls with dark and contrasting color, delivers the idea and purpose of the design to the audience.
Crèdits d'Imatges: Image #1:Illustrator, Pouya Hosseinzadeh, Render, 2021
Image #2:Illustrator, Pouya Hosseinzadeh, Render, 2021
Image #3:Illustrator, Pouya Hosseinzadeh, Render, 2021
Image #4:Illustrator, Pouya Hosseinzadeh, Render, 2021
Image #5:Illustrator, Pouya Hosseinzadeh, Render, 2021