Lo dissènh 4Vita Herbs Embalatge de Bevendas d'Èrbas per Maria Stylianaki es un laureat autfo estimfo del prestigfo 2021 A' Design Award de Bronze dins la Categoria de Competfo Dissènh d'Embalatge.
BronzeEmbalatge· 2021
4Vita Herbs Embalatge de Bevendas d'Èrbas
per Maria Stylianaki
Client : Deep Blue Design
Laureat del A' Design Award de Bronze dins la Categoria Embalatge
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A prepaus de 4Vita Herbs Embalatge de Bevendas d'Èrbas
4Vita Herbs es un dessenh d'embalatge per una gama d'èrbas utilizadas per preparar bevendas. Cada paquet pòrta un dessenh, e una paleta de colors armoniosa ligar los dessenhs en una sola identitat visuala per la seria. Los tons vius s'inspiran de las colors dels camps d'èrbas e se distinguisson dels tons bas comuns dins de produits similars. Un tèxte descriptiu es plaçat sus la fàcia dau paquet puslèu que sus l'endarrièr, de tal biais que los avantatges e las informacions principalas se lisan rapidament. L'embalatge es un doy pack de plastic amb una tanca eclair que manten las èrbas frescas aprèp la primièra dobertura.
La Reconoissença
A prepaus del A' Design Award de Bronze
4Vita Herbs Embalatge de Bevendas d'Èrbas a ganhat la distincion A' Design Award de Bronze, una reconeissença plan prestigiosa acordada a de designs excellents que se destrian per la creativitat, l'engenh e la finessa. Los ganhaires del Bronze son d'artefactes largament abils e sorprenentament creatius que provan la vasta experiéncia, l'imaginacion e l'engenhositat de lors designers. S'espèra que 4Vita Herbs Embalatge de Bevendas d'Èrbas siá un objècte fòrça considerat, admirat e estimat, notablament professional e innovant. Aqueste design ganhaire de la distincion A' Design Award de Bronze integra las melhoras practicas de l'art, de la sciéncia, del design e de la tecnologia e es excellent per son atencion al detalh. 4Vita Herbs Embalatge de Bevendas d'Èrbas satisfa esplendidament los besonhs, toca los desirs, encanta los sentiments e interèssa la curiositat.
Darrièr lo concèpte
Kit de premsa
Crèdits, membres de l'equipa e detalhs tecnics fornits pel designer.
- Proprietats Unicas
- The drawings on each package through a harmonious color palette define the visual identity of the series. The text on the front of the package is not just information but also gives a communicative character to the product. The visual identity we created is related to well-being, following a way of life with substance and health.
- Dimensions e Embalatge
- The dimension of the packaging is 14x20 mm. It is printed with flexography of 7 colors and also spot lamination.
- Etiquetas
- 4vitaherbs, packagingdesign, branding, packaging, healthybeverage
- Tecnologia de Produccion
- This is a doy pack package of plastic material with a zipper helping the consumer to keep herbs fresh after the first opening.
- Desaffo de Dissènh
- The most complicated part was to understand the differences and benefits of all herbs.
- Recèrca
- Research on competitors' similar products made us realize that most of them had a natural, low tone coloring. A product full of life should give a feeling of life.
- Inspiracion
- A visit to the herb crops of our client is enough to lead you to a sea of colors. Colors combine with light, earth, sky and create the most beautiful canvas. The colors of high contrasts and tones that flood you with a happy mood, generously shared by nature, gave us the inspiration for the design of the packaging. This feeling is so strong from the moment you step into the farm that becomes a need to draw and to make it an image of life.
- Durada del Projècte
- The project started in July of 2020 in Heraklion and finished in December 2020 in Heraklion.
- Flux Operacional
- The visual identity of the packaging through colors is strong enough to attract the consumer at first sight. The text that explains all about the product usually is on the backside, now it is on the front. This emphasizes the benefits of the product and gives the consumer the information needs quickly.
- Membres de l'Equipa
- Designer: Maria Stylianaki
Photography: Pantelis Mathioudakis - Crèdits d'Imatges
- Image #1: Stylianaki Maria / Creative director, 4vita herbs packaging design, 2020.
Image #2: Stylianaki Maria / Creative director, 4vita herbs packaging design, 2020.
Image #3: Stylianaki Maria / Creative director, 4vita herbs packaging design, 2020.
Image #4: Stylianaki Maria / Creative director, 4vita herbs packaging design, 2020.
Image #1: Photographer / Pantelis Matioudakis, Stylianaki Maria / Creative director, 4vita herbs packaging design, 2020.
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