Dizayini ya Alpine Sprout Kachipale ka Phiri ndi Jie Yang ndi wopambana wotamandika kwambiri pa mphotho yaulemu ya 2022 Mphoto ya Bronze ya A' Design Award mu Gawo la Mpikisano la Mapangidwe a Mapaketi.
BronzeMapaketi· 2022
Alpine Sprout Kachipale ka Phiri
ndi Jie Yang
Kasitomala: Decelent
Wopambana pa Mphoto ya Bronze ya A' Design Award mu Gawo la Mapaketi
Wopambana Wotsimikizidwa
Tsimikizani Mkhalidwe wa Mphotho ya #140005Kapangidwe
Za Alpine Sprout Kachipale ka Phiri
Buku Lolemba: Alpine Sprout ndi kapangidwe ka pakisi ya tiyi wobiriwira wa kumapiri, wobzalidwa mu Wufeng County, chigawo cha Hubei, ku China. Tiyiyu amamera pamapiri ataliatali ndi pazithunthwe, choncho kuthyola masamba ake ndi ntchito yovuta. Zithunzi zosazama za mapiri otsetsereka ndi zilembo za Chitchaina zawonetsedwa pambali pa bokosi lakunja kusonyeza malo ovuta omwe tiyiyu amamerapo pamodzi ndi ntchito yolimba ya anthu othyola masambawo. Chithunzi chokwera ndi kutsika chomwe chili mbali ya bokosilo chikukumbutsa za msewu wakale wa akavalo wa tiyi. Bokosi lakunja lapangidwa ndi pepala lolimba loti likhoza kuwola, ndipo mkati mwake muli thumba la pepala lomwe limathanso kuwola, lomwe lili ndi tiyi mkatimo.
Chidziwitso
Za Mphoto ya Bronze ya A' Design Award
Alpine Sprout Kachipale ka Phiri ndi mmodzi mwa opambana a Mphoto ya Bronze ya A' Design Award, kuzindikirika kolemekezeka kwambiri komwe kumaperekedwa kwa mapangidwe abwino kwambiri omwe amaonekera ndi luso lolenga, kuchenjera ndi nzeru zakuthwa. Opambana a Bronze ndi zinthu zaluso kwambiri ndi zolenga modabwitsa zomwe zimatsimikizira zochitika zazikulu, kulingalira ndi kuchenjera kwa opanga awo. Alpine Sprout Kachipale ka Phiri akuyembekezeka kukhala chinthu choyamikiridwa, chosirira ndi chokondedwa, chaukatswiri wapadera ndi chatsopano. Mapangidwe opambana Mphoto ya Bronze ya A' Design Award awa amaphatikiza machitidwe abwino kwambiri a luso, sayansi, kapangidwe ndi ukadaulo ndipo ndi abwino kwambiri chifukwa cha kusamala kwawo zazing'ono. Alpine Sprout Kachipale ka Phiri amakwaniritsa zosowa mokongola, kukhudza zilakolako, kukopa mitima ndi kudzutsa chidwi.
Kumbuyo kwa Kapangidwe
Katundu wa Atolankhani
Umboni, mamembala a gulu ndi zambiri zapadera zoperekedwa ndi wopanga.
- Makhalidwe Apadera
- This case is a new package of alpine green tea produced in Wufeng County, Yichang, Hubei Province. It belongs to a unique local variety. It is deeply loved by people because of its long history and unique flavor. It has beautiful scenery and steep terrain. This product grows on high mountains and cliffs, and it is very difficult to pick. In order to highlight its precious and the hardships of tea pickers, the design team abstracts the steep mountains and integrates them into the design of outer packaging.
- Miyezo ndi Kuphimba
- The outer package is 100 mm thick, 350 mm long and 350 mm wide.
- Zizindikiro
- Local specialties, green tea, gifts, ancient tea horse road, culture and fighting spirit
- Teknoloji Yopangira
- Degradable environmental protection cardboard is used as the main packaging material for the outer packaging, and degradable environmental protection paper bag is used for the inner bag to eliminate excessive packaging and emphasize the harmonious coexistence between human beings and the environment.
- Vuto la Dizayini
- 1. The biggest difficulty of this tea packaging is that the bronzing process is difficult to show color on the green base. The design team debugged it many times to solve the high saturation printing of color.
2.Finally, the problem is solved by repeated printing. - Kafukufuku
- This design is a brand new case. The customer said that there are many varieties of tea in the world. As a local minority variety, this case is difficult to stand out from many similar products. Therefore, the design team decided to make some changes: highlight the growth environment of local tea, and express the scarcity and rarity of this tea based on the natural terrain of steep cliffs and the fact that it is difficult to harvest. Combined with the technique of Chinese calligraphy, it reflects the momentum of the working people not to admit defeat.
- Chilimbikitso
- Taking the local mountains and Chinese calligraphy as the creative elements, the steep terrain and the precipitous tea mountain, combined with the vigorous and powerful calligraphy flying white technique, bring the feeling of Millennium heritage in one go; The concave convex shape on the side of the packing box is used to express the difficulty of the ancient tea horse road. It is a hymn of respect for life and people's hard work.
- Nthawi ya Polojekiti
- The project will be started in September 2021 and completed in November 2021. Design completed in Shenzhen, proofing in Shenzhen, production in Hubei Province.
- Mdondomeko ya Ntchito
- Designers try to use the proverb "man will conquer nature" to create a new brand influence of tea, which is the original intention of the packaging of this green tea. By studying the production environment and the living scenes of local people, combined with local cultural characteristics and legends and allusions, the designer adopts the minimalist visual fusion technology to move the hardships of tea production and trade into the same box.
- Mamembala a Gulu
- JieYang
Zolipidwa
Fufuzani Kupitilira Designers.org
Onani zinthu, ntchito ndi mwayi kuchokera kwa ogulitsa athu aulaliki.
Zina Zofufuza
Mapangidwe Ofanana
Fufuzani mapangidwe ena opambana mphotho ochokera mu gulu lomweli, osankhidwa malinga ndi ukadaulo.
