Dizayini ya Baidu for the Elderly Ntchito Yaikulu ya Foni ndi Baidu Meux ndi wopambana wotamandika kwambiri pa mphotho yaulemu ya 2022 Mphoto ya Bronze ya A' Design Award mu Gawo la Mpikisano la Mapangidwe a Ukadaulo wa Foni, Mapulogalamu ndi Mapulogalamu a Foni.
BronzeFoni· 2022
Baidu for the Elderly Ntchito Yaikulu ya Foni
ndi Baidu Meux
Kasitomala: baidumeux,Baidu Online Network Technology (Beijing) Co., Ltd
Wopambana pa Mphoto ya Bronze ya A' Design Award mu Gawo la Foni
Wopambana Wotsimikizidwa
Tsimikizani Mkhalidwe wa Mphotho ya #133660Kapangidwe
Za Baidu for the Elderly Ntchito Yaikulu ya Foni
Zolemba za Bukhu: Baidu for the Elderly ndi ntchito ya pa foni yoyendetsedwa ndi manja yomwe imapereka zinthu ndi mautumiki kwa ogwiritsa ntchito okalamba. Ntchitoyi imagwiritsa ntchito kapangidwe koyenerera achikulire kokhala ndi malembo akuluakulu, mapangidwe ofanana a mauthenga, malo okhudzira akulu komanso mawu osavuta kumvetsetsa. Zinthu zonse zimatha kuwerengedwa kapena kumveredwa. Mavidiyo amakhala ndi mawu olembedwa mwanzeru pansi pa chithunzicho. Kusaka pogwiritsa ntchito mawu kapena zithunzi kumalola ogwiritsa ntchito okalamba kusaka polankhula kapena kutenga chithunzi. Kupanga mawu mwaukadaulo kumatha kugwiritsa ntchito mawu olembedwa a abale kuti awerenge mawu mokweza. Ntchitoyi imagwira ntchito pa makina onse a Android ndi iOS.
Chidziwitso
Za Mphoto ya Bronze ya A' Design Award
Baidu for the Elderly Ntchito Yaikulu ya Foni ndi mmodzi mwa opambana a Mphoto ya Bronze ya A' Design Award, kuzindikirika kolemekezeka kwambiri komwe kumaperekedwa kwa mapangidwe abwino kwambiri omwe amaonekera ndi luso lolenga, kuchenjera ndi nzeru zakuthwa. Opambana a Bronze ndi zinthu zaluso kwambiri ndi zolenga modabwitsa zomwe zimatsimikizira zochitika zazikulu, kulingalira ndi kuchenjera kwa opanga awo. Baidu for the Elderly Ntchito Yaikulu ya Foni akuyembekezeka kukhala chinthu choyamikiridwa, chosirira ndi chokondedwa, chaukatswiri wapadera ndi chatsopano. Mapangidwe opambana Mphoto ya Bronze ya A' Design Award awa amaphatikiza machitidwe abwino kwambiri a luso, sayansi, kapangidwe ndi ukadaulo ndipo ndi abwino kwambiri chifukwa cha kusamala kwawo zazing'ono. Baidu for the Elderly Ntchito Yaikulu ya Foni amakwaniritsa zosowa mokongola, kukhudza zilakolako, kukopa mitima ndi kudzutsa chidwi.
Kumbuyo kwa Kapangidwe
Katundu wa Atolankhani
Umboni, mamembala a gulu ndi zambiri zapadera zoperekedwa ndi wopanga.
- Makhalidwe Apadera
- China is facing serious aging problems. Baidu App for the Elderly provides rich content and services for the elderly. It also provides a systematic, age-friendly design which is convenient for the users to read and listen contents, and use the app. In combination with different tools and AI technologies such as voice and image synthesis, the app offers abundant services for the elderly to help them enrich life, enjoy digital services, and keep up with the digital era.
- Miyezo ndi Kuphimba
- Baidu App for the Elderly has a great ability to adapt to both Android and iOS systems.
- Zizindikiro
- UX, the Elderly, Age-friendly, AI, Online Service
- Teknoloji Yopangira
- Baidu has abundant accumulation of AI technology. Based on its AI algorithm, the app offers personalized contents that meet the elderly's interests. Videos with intelligent subtitles help the elderly acquire information easily. By voice synthesis, the elderly can record family members' voices to broadcast texts which can bring emotional companionship to them and solve dyslexia and visual fatigue. Voice and image search help them search by saying or taking photos.
- Vuto la Dizayini
- The biggest challenge is that there are neither related aging design standards nor apps that designed for the elderly in the industry. Therefore, after systematic research, we designed an age-friendly information structure and layout that simplify the operation of the app, which makes the elderly not only willing to use, but also can easily handle it. We also cooperated with CSIA to formulate China's first age-friendly design standard, which will be applied to more and more elderly products.
- Kafukufuku
- We had questionnaires and interviews to build a comprehensive understanding of demands of elderly people deeply. The elderlies are facing physiological function degradation and emotional loneliness. But the existed products only solve basic experience problems by increasing the font size and simplifying complex functions. Through the usability test and eye-tracking experiment, we designed the age-friendly design system. It is combined with AI technologies to meet emotional demands of the elderly.
- Chilimbikitso
- The aging population has reached 264 million in China. However, there are few APPs are specifically designed for the elderly to meet their demands. Firstly, the elderly cannot get information and services equally because of the degradation in vision, hearing, and cognition. Secondly, they are forced to become empty nesters because the young moved to big cities for opportunities. Older people are vulnerable to loneliness. Therefore, Baidu takes social responsibility and developed the app.
- Nthawi ya Polojekiti
- The project started in December 2020 and debuted in China in January 2021, it is still going. The team members were based in Beijing, China.
- Mdondomeko ya Ntchito
- All the contents can be both read and listened. Unified feed layout and enlarged touch area enable the elderly to use the app with simple gestures. Voice input and image input methods increase user experience. Larger fonts improve dyslexia. Simpler and straightforward copywriting makes the functions easier to understand. All these systematic, elderly-oriented designs make the app easy to read, listen to, operate, and understand.
- Petensi
- patented.ZL201510535732.5.Baidu Online Network Technology (Beijing) Co., Ltd.2015, patented.JP6785921..Baidu Online Network Technology (Beijing) Co., Ltd.2020,patented.US10199036b2.Baidu Online Network Technology (Beijing) Co., Ltd.2019
Copyrights belong to Baidu Online Network Technology (Beijing) Co., Ltd，2021 - Mamembala a Gulu
- Dou Shen，Yujie Shi, Xuan Li, Xiaojun Yu, Lei Zhao, Tianci Li, Xinrui Guo, Bo Ye
- Mwini Zithunzi
- Copyrights belong to Baidu Online Network Technology (Beijing) Co., Ltd，2021
Zolipidwa
Fufuzani Kupitilira Designers.org
Onani zinthu, ntchito ndi mwayi kuchokera kwa ogulitsa athu aulaliki.
Zina Zofufuza
Mapangidwe Ofanana
Fufuzani mapangidwe ena opambana mphotho ochokera mu gulu lomweli, osankhidwa malinga ndi ukadaulo.
