Dumphani kupita ku nkhani
Fragrance Gallery Primary Function: Kapangidwe ka Mkati mwa Sitolo ndi Yuan Jiang and Chen Song

Dizayini ya Fragrance Gallery Primary Function: Kapangidwe ka Mkati mwa Sitolo ndi Yuan Jiang and Chen Song ndi wopambana wotamandika kwambiri pa mphotho yaulemu ya 2022 Mphoto ya Siliva ya A' Design Award mu Gawo la Mpikisano la Mapangidwe a Mkati mwa Nyumba ndi Mawonekedwe.


SilivaMkati· 2022

Fragrance Gallery Primary Function: Kapangidwe ka Mkati mwa Sitolo

ndi Yuan Jiang and Chen Song

Kasitomala: SODA Architects

Wopambana pa Mphoto ya Siliva ya A' Design Award mu Gawo la Mkati

18,416

Mitundu

Kapangidwe

Za Fragrance Gallery Primary Function: Kapangidwe ka Mkati mwa Sitolo

Book Text: Fragrance Gallery ndi mkati mwa sitolo ya mtundu wa mafuta onunkhira ku Beijing, yokwana mamita 314 a mraba. Malowa akonzedwa ngati malo osungiramo zojambula m'malo mwa sitolo wamba. Khomo lalikulu lamangidwa kuchokera pa mabotolo pafupifupi 5,000 a mafuta onunkhira obwezeretsedwanso, opanga kapangidwe ka media komwe kamasintha mtundu usana ndi usiku. Mu holo yayikulu, malo opindika a mamita 20 m'litali amanyamula zojambula za digito za maonekedwe a mafuta onunkhira ndi zambiri za mbiri ndi zinthu zopangira. Kapangidwe kameneka kamaphatikiza zowoneka, zomveka, za fungo ndi zinthu zolumikizana, ndipo kamatsogolera alendo pa ulendo woyendera pawokha.

Chidziwitso

Za Mphoto ya Siliva ya A' Design Award

Fragrance Gallery Primary Function: Kapangidwe ka Mkati mwa Sitolo ndi mmodzi mwa opambana a Mphoto ya Siliva ya A' Design Award, kuzindikirika kolemekezeka modabwitsa komwe kumaperekedwa kwa mapangidwe a pamwamba, okongola ndi ochititsa chidwi. Opambana a Siliva ndi ntchito zowala kwambiri ndi zolenga kwambiri zomwe zimaonetsa ukatswiri, luso ndi nzeru zakuthwa za opanga awo. Fragrance Gallery Primary Function: Kapangidwe ka Mkati mwa Sitolo akuyembekezeka kukhala ntchito yodabwitsa yoonetsedwa, yaukatswiri wapadera ndi yatsopano kwambiri. Mapangidwe opambana Mphoto ya Siliva ya A' Design Award awa ndi chopangidwa chodziwika kwambiri ndi choyamikiridwa chomwe chimapindulitsa ndi kukulitsa malire a luso, sayansi, kapangidwe ndi ukadaulo. Fragrance Gallery Primary Function: Kapangidwe ka Mkati mwa Sitolo ndi cholengedwa chomwe anthu ambiri amachichitira nsanje, chomwe chimadzutsa zilakolako, kubweretsa maganizo abwino ndi kuyatsa kudabwa ndi chidwi.

Kumbuyo kwa Kapangidwe

Katundu wa Atolankhani

Umboni, mamembala a gulu ndi zambiri zapadera zoperekedwa ndi wopanga.

Makhalidwe Apadera
The design concept of the media space is not simply to integrate multimedia into the planning of the space but more to explore new approaches to design. The fragrance retail space is ultimately presented as an art gallery, breaking the traditions of the sales environment. SODA offers customers a multi-dimensional experience of fragrance through visual, auditory, olfactory senses, and interactive experiences.
Miyezo ndi Kuphimba
314 Square Meters
Zizindikiro
Media space, Media integrated store, Digital installation, Fragrance gallery
Teknoloji Yopangira
The primary material of the media entrance is the brand's perfume bottles. This entrance is constructed of around 5,000 recycled perfume bottles. The bottles perform an implicit reflection of the brand's image and a surprise to the customers. Ultimately, the used perfume bottles represent a memory, an emotion, an experience, and a sensual connection between users and the brand.
Vuto la Dizayini
How to reasonably design the experience circulation and create a reasonable tour rhythm was the key in our design process.

The challenges we tackled are
How to invite customers to settle down and get to know the products,
How to guide people to participate in the interaction,
How can surprises discovery continue,
How to promote guests to take pictures and share

The final showroom meets the above requirements and at the same time achieves a promising communication result.
Kafukufuku
We studied the display methods of various perfume stores and the experience of museums, in accordance with the brand's characteristics of subverting tradition and fashion. We designed an exclusive experiential space for the brand, guiding consumers to understand the history and product characteristics during the exhibition and self-guided tour, contributing to the improvement of product sales.
Chilimbikitso
This project made a breakthrough in the design of tangible smell experience. Unlike the traditional commercial spaces, whose primacy were visual experience at scale, VIVINEVO fragrance art gallery focus on the customers smell experience, which brought up the following questions,
How to provide an olfactory experience,
How to combine smell and vision and,
How to provide sensory experiences other than smell and vision.
Nthawi ya Polojekiti
The project started in August 2019 and finished in October 2020 in Beijing.
Mdondomeko ya Ntchito
The entrance,
SODA language,a physical pixel installation.
The designer collected 5000 perfume bottles and made a media structure out of them. The entrance is turned out into a colors-changing media that keeps rendering the atmosphere day and night.

The main hall, a 20m length irregular curved surface with digital projection. The projected changing perfume texture renders the atmosphere of the space. The projected information adds another layer on the texture and the exhibition, delivering the related knowledge of perfume to the customers, such as history and raw materials.
Mamembala a Gulu
Lead Designer: Jiang Yuan and Song Chen
Space and Digital Design Team: Chen Fei
Mwini Zithunzi
Video Artist: Wang Ying
Photo Credits: Chen Xiyu
Video:He Hui

Zolipidwa

Fufuzani Kupitilira Designers.org

Onani zinthu, ntchito ndi mwayi kuchokera kwa ogulitsa athu aulaliki.

Dizayini Yabwino Iyenera Kutamandidwa Kwakukulu

A' Design Award ndi mphotho yapadziko lonse, yoweruzidwa ndi oweruza, ya dizayini yabwino. Tengani nawo mbali mu A' Design Award kuti mukhale ndi mwayi wopeza kutamandidwa moyenera, kudziwika, ulemu ndi kufalitsa ntchito yanu. Ikani ntchito yanu ku A' Design Award ndipo pikanani kuti mupeze mphotho yotamandika ya A' Design Prize.

Ikani Dzina