Tianyoude 4600 Emballasje for brennevin av Sinong Wu

Designet Tianyoude 4600 Emballasje for brennevin av Sinong Wu er en høyt ansett vinner av den svært prestisjetunge 2026 A' Design Award i Sølv i konkurransekategorien Emballasjedesign.

SølvEmballasje· 2026

Tianyoude 4600 Emballasje for brennevin

av Sinong Wu

Klient: Sinong Creative

Vinner av A' Design Award i Sølv i kategorien Emballasje

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Farger

Designet

Om Tianyoude 4600 Emballasje for brennevin

Tianyoude 4600 er et emballasjedesign for Qingke-brennevin fra Qinghai-Tibet-platået. Illustrasjoner viser de snødekte fjellene og isbreene i høyfjellsregionen. Emballasjen bruker en interaktiv åpningsmetode, slik at platålandskapet avdekkes i det øyeblikket esken åpnes. Resirkulert bølgepapp utgjør strukturen, og et integrert kutt danner et innebygd håndtak, slik at det ikke er behov for handlepose. En kupong på innsiden gjør at flasken kan fylles på nytt i utvalgte butikker eller gjenbrukes som vase.

Anerkjennelsen

Om A' Design Award i Sølv

Tianyoude 4600 Emballasje for brennevin er vinner av A' Design Award i Sølv, en usedvanlig prestisjefylt anerkjennelse som tildeles design i toppklassen som er nydelige og imponerende. Sølvvinnere er enormt briljante og usedvanlig kreative verk som viser designernes enestående ekspertise, talent og skarpsindighet. Tianyoude 4600 Emballasje for brennevin forventes å være et praktfullt utstillingsverk som er bemerkelsesverdig profesjonelt og dypt nyskapende. Dette designet, som har vunnet A' Design Award i Sølv, er en svært bemerkelsesverdig, beundret oppfinnelse som gagner og flytter grensene for kunst, vitenskap, design og teknologi. Tianyoude 4600 Emballasje for brennevin er et skaperverk mange misunner, som vekker ønsker, gir positive følelser og vekker undring og forundring.

Bak designet

Pressepakke

Krediteringer, teammedlemmer og tekniske detaljer levert av designeren.

Unike Egenskaper: Tianyoude Qingke liquor packaging design, brand comes from the Qinghai Tibet Plateau. Design with the concepts of ecology, interactivity, and sustainability. High altitude visuals are brought to the design through illustrations. When opening the packaging, the interactive design concept gives consumers an immersive experience, like a public service advertisement that makes consumers feel the importance of environmental protection. Made of recycled corrugated paper, the structural design allows the packaging to come with a handle, eliminating the need for shopping bags and making it more environmentally friendly.
Dimensjoner og Emballasje: 265mmX160mmX160mm
Stikkord: Plateau，Snow mountain，Interactive Packaging Design，Glacier，Environmentally friendly packaging design，Snow leopard
Produksjonsteknologi: The packaging is made of recycled corrugated paper, which has the characteristics of lightweight, easy processing, and low cost. More than 80% of it can be recycled and reused without incineration pollution. The waste can be naturally degraded or reused, and the recycling technology is mature and cost-effective. The structural design provides a handle for packaging, eliminating the need for shopping bags and making them more environmentally friendly. Inside the box, a redemption voucher is designed, which consumers can bring to designated stores to pack wine or serve as a vase, achieving the reuse of the bottle body.
Designutfordring: The most difficult part of this project is how to express the brand's regional attributes. The brand is located in the highest place in the world - the Qinghai Tibet Plateau, which is above the snow line all year round.
The packaging design adopts an interactive opening method, showcasing the beautiful scenery of plateau snow capped mountains and glaciers through the moment consumers open it. The overall design adopts a unique visual beauty combined with sustainable and environmentally friendly corrugated paper production. At the same time, the integrated cutting design allows the packaging to come with a "handle", eliminating the need for shopping bags
In the design, we combined unique brand culture and regional culture for the design. All of this is a new design that has not appeared in traditional Chinese liquor. Not only does it consider environmental protection and sustainability, but it also brings consumers high-end and interactive visual enjoyment, while conveying the brand's natural and ecological culture to consumers.
Forskning: The designer combines the brand's unique high-altitude environment and uses illustrations in this project to reflect the beauty of the brand and products through the interactivity and sustainability of the packaging when opened. To attract consumers and make them feel the "spiritual enjoyment" and "environmentally friendly packaging can also reflect the quality of the product".
Inspirasjon: In China, the packaging of alcoholic beverages is too luxurious, and most brands use environmentally unfriendly materials to reflect the uniqueness and value of their products. The designer of this project achieved this goal through the unique environment of Tianyoude brand plateau, using illustrations and combining the interactivity and environmental friendliness of packaging to create a brand unique beauty and express product quality. At the same time, it also conveys the concepts of ecology, nature, and purity to consumers, and environmentally friendly materials can be designed to convey the uniqueness and value of products.
Prosjektvarighet: The project started design in Chengdu in December 2024 and was completed in Chengdu in the first quarter of 2025.
Driftsflyt: The packaging adopts an interactive opening method, showcasing the beautiful scenery of plateau snow capped mountains and glaciers through the moment consumers open it. The overall design adopts a unique visual beauty combined with sustainable and environmentally friendly corrugated paper production. At the same time, the integrated cutting design allows the packaging to come with a "handle" without a shopping bag, making it easy to use this packaging. All of this is not present in similar packaging designs. Bringing spiritual enjoyment to consumers, while also benefiting the environment.
Patenter: Sinong Wu
Designed by Sinong Creative, Sinong Creative has the right to showcase and participate in design competitions.
Teammedlemmer: Sinong Wu
Bildekreditering: Sinong Wu
Designed by Sinong Creative, Sinong Creative has the right to showcase and participate in design competitions.