Designet A is van Os Bok av Autobahn er en høyt ansett vinner av den svært prestisjetunge 2021 A' Design Award i Sølv i konkurransekategorien Trykk- og Publisert Mediedesign.

SølvTrykk· 2021

A is van Os Bok

av Autobahn

Klient: Autobahn

Vinner av A' Design Award i Sølv i kategorien Trykk

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Farger

Designet

Om A is van Os Bok

A is van Os er en bok om det latinske alfabetets historie. Boken viser utviklingen av hver bokstav gjennom fire perioder i historien. Endringene er tegnet med klare linjer og sterke farger, slik at hver forvandling er lett å følge. Alle originale bokstavformer ble håndhugget i stein og fotografert, som en referanse til de første bokstavene som ble skåret i berg. Det harde omslaget bærer et steinbilde med en grusbelegning, noe som gjør overflaten taktil. Boken måler 240 ganger 240 millimeter.

Anerkjennelsen

Om A' Design Award i Sølv

A is van Os Bok er vinner av A' Design Award i Sølv, en usedvanlig prestisjefylt anerkjennelse som tildeles design i toppklassen som er nydelige og imponerende. Sølvvinnere er enormt briljante og usedvanlig kreative verk som viser designernes enestående ekspertise, talent og skarpsindighet. A is van Os Bok forventes å være et praktfullt utstillingsverk som er bemerkelsesverdig profesjonelt og dypt nyskapende. Dette designet, som har vunnet A' Design Award i Sølv, er en svært bemerkelsesverdig, beundret oppfinnelse som gagner og flytter grensene for kunst, vitenskap, design og teknologi. A is van Os Bok er et skaperverk mange misunner, som vekker ønsker, gir positive følelser og vekker undring og forundring.

Bak designet

Pressepakke

Krediteringer, teammedlemmer og tekniske detaljer levert av designeren.

Unike Egenskaper: A is van Os shows the development of each letter in four time periods in history. The changes are visualised in bright colours so they are easy to follow. Since the first letters were cut in stone, Autobahn hand carved all original letterforms in stone as a visual reference. The stone on the cover of the book is finished with a gravel coating so it becomes tactile. Besides the book Autobahn designed 3 typefaces which are free for download and can be used to send secret messages to friends in earlier forms of the alphabet.
Dimensjoner og Emballasje: Width 240 mm x Depth 240 mm Height 10 mm
Stikkord: Autobahn, Typography, Design, Graphic, Alphabet, Writing, Dutch, History, Book, Children
Produksjonsteknologi: Print: PMS 805, Reflex Blue
Paper: Arctic Volume 115gr
Hard cover: Cardboard wrapped in Wibalin Soft 300gr
Varnish: Spot-UV gravel coating on cover
Stones: Hand-cut and photographed
Designutfordring: To show this transition of the alphabet, Autobahn visualised the transformation for each letter with clear lines and color differences. Through this method, readers can easily follow the transformations, see how the letter developed and still see where it originated from. This aspect makes the book unique in its sort.
Forskning: Our alphabet has changed considerably over time. In short, it began 4,000 years ago with images carved into rock in the Sinai desert. This script (called Proto-Sinaitic) was adopted and modified by the neighboring Phoenicians (around 1500 BC). The Phoenicians were seafaring folk and granted the alphabet to the Greeks (around 800 BC); which made trading far easier. The Greeks slightly adapted the letter forms before handing them on to the Romans, who completed the alphabet. And it's this alphabet that we, in the Western world, still use today.
Inspirasjon: The initiative originated from the work ethos of Autobahn: text is image. Designer Rob Stolte was fascinated by the way his son was learning to write and would get him to copy the alphabet. A four year old's spatial insight is far from developed. They tend to write in different sizes, mirrored and upside down. It was during this process that Stolte recognised a number of alphabetical primordial forms. From there, he decided to design a series of objects explaining the history of our alphabet.
Prosjektvarighet: The project started in 2016 and was published in 2018 in Dutch. It was exhibited at the 65th Type Directors Club New York in 12 countries, received a Golden European Design Award and was nominated for a D&AD award and a Dutch Creativity award. The book is translated into French in 2020 and in English in 2021 (Q4).
Driftsflyt: Text and image are insightful, worth knowing and in an appealing, hyper-hip style for kids; bright blue and almost fluorescent orange-red.
Design, drawings and text are coherent and consistent, this entire book exudes the basic principle of the often awarded Autobahn: text is image. A wonderful book for all children and others who love letters, history and design.
Teammedlemmer: Concept, design text and illustrations: Autobahn
Text: Bette Westera
Research and advice: Ben Haring
Advice and production: Drukkerij Wilco
Redaction, publishing and distribution: Uitgeverij Gottmer
Animation: Jochem Koopman
Documentary: Niels Mud
Product photography: Justina Nekrašaitė / De Monsterkamer