Muse Konseptuell Utstilling av Michelle Poon

Designet Muse Konseptuell Utstilling av Michelle Poon er en høyt ansett vinner av den svært prestisjetunge 2021 A' Design Award i Gull i konkurransekategorien Grafikk-, Illustrasjons- og Visuell Kommunikasjonsdesign.

GullGrafikk· 2021

Muse Konseptuell Utstilling

av Michelle Poon

Klient: Michelle Kason

Vinner av A' Design Award i Gull i kategorien Grafikk

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Designet

Om Muse Konseptuell Utstilling

Muse er et eksperimentelt designprosjekt som studerer den musikalske oppfatningen av mennesket gjennom tre installasjonsopplevelser som gir ulike måter å oppleve musikk på. Den første er rent oppsiktsvekkende ved å bruke termoaktivt materiale, og den andre viser den dekodede oppfatningen av musikalsk romlighet. Den siste er en oversettelse mellom notasjon og visuelle former. Folk oppfordres til å samhandle med installasjonene og utforske musikken visuelt med sin egen oppfatning. Hovedbudskapet er at designere skal være bevisste på hvordan persepsjon påvirker dem i praksis.

Anerkjennelsen

Om A' Design Award i Gull

Muse Konseptuell Utstilling er vinner av A' Design Award i Gull, en enormt prestisjefylt anerkjennelse som tildeles førsteklasses, praktfulle og enestående design. Gullvinnere er usedvanlig nyskapende, visjonære og glamorøst blendende skaperverk som gjenspeiler designernes geni, visdom og dyktighet. Muse Konseptuell Utstilling forventes å være en høyt rost, trendsettende og monumental oppfinnelse som gir enestående verdi. Dette designet, som har vunnet A' Design Award i Gull, er et spektakulært, respektert prosjekt som i høy grad gagner og flytter grensene for kunst, vitenskap, design og teknologi. Muse Konseptuell Utstilling skaper intense følelser av begjær, vekker lidenskap, oppmuntrer til kreativitet og fascinerer oss.

Bak designet

Pressepakke

Krediteringer, teammedlemmer og tekniske detaljer levert av designeren.

Unike Egenskaper: Muse is an experimental design project studying the musical perception of the human through three installation experiences, two sensational and one logical. People are encouraged to interact with the installations and explore the music visually with their own perception. We try to understand how people understand music here.
Dimensjoner og Emballasje: The exhibition is proposed to be in Hong Kong Museum of Art Gallery 4. It includes three installations which is 2m x 2m x 3m each for two of the cylinder exhibits (the Senses and Shades) and three tables for the third interactive exhibit (the Table).

There are also a set of printed materials, such as poster, brochures, printed and digital tickets, which align back to the exhibition brand.
Stikkord: exhibition, music, perception, visual communication, graphic design, experiement, conceptual
Produksjonsteknologi: Thermo-active fabric for the Senses.
Acrylic Tiles for the Table.
Antalis Skin Paper for printed matierals.
Designutfordring: Research part:

With the current situation of coronavirus, I could not provide an extensive performance that surrounds the participants. This makes sensing spatiality less specific than in under a real performance as participants could only rely on their imaginations while listening to their headphones.

Creative part:

I stuggled to code or turn raw data into infographics or coded graphics. The topic of 'musical Perception' digs very deep into human psychology and it is somehow hard for anybody to understand the final deliverables. I developed a many possibilities before coming up wth using simple and minimalistic approach to code the raw dats collected.
Forskning: Readings:

Perception is ineffable. Any written language on the earth failed us in fully communicating perceptions. Perception could be sensed and understood, but not necessarily be spoken. This situation is even more significant when it comes to music as music is often known to be ‘expressive’, ‘intangible’ and ‘free flow’. Music is something that could not be 100% translated to verbal communication. Music is so vague that perception plays a really big role on how we feel and are moved about it.

Musical Experiment:

A group of audience were asked to finish a set of doodles while surrounded by a group of choral performers. From the results, it is understood that human focus on differences and similarities, ups and downs, stable sounds and changes, as well as flat tones and big contrasts. Human always try to find repetitive patterns in a song, which is a reference of what we have always been exposed to.
Inspirasjon: The name ‘Muse’ is taken from the inspiration of Greek mythology. The Greek goddesses of art & music are the Muses. They are known as one entity, though there are actually 9 of them and each is unique in their own way. Its resonances with the concept of perception as perception could be understood universally to some extent, though still unique among each of us.
Prosjektvarighet: The project started dwith the research stage from September 2019 to January 2020, and the execution stage from January 2020 to June 2020.
Driftsflyt: We perceive an object through sensations from our body and also our logical mindset which make sense of the sensations. Yet the channels for perceiving music is not limited to our ears only, but our eyes which see the performance, our hands and our bodies which feel the bass beat and frequencies. These information collected from the senses are sent to our brain to construct meaning and perception paved in to help making sense of the information collected.
Patenter: Copyrights belong to Michelle Kasom, 2020
Bildekreditering: Michelle Kason