Het ontwerp Hearing Extraordinary Dream Logo door Qiuyu Li is een hoog aangeschreven winnaar van de zeer prestigieuze 2024 A' Design Award in Brons in de competitiecategorie Grafisch, Illustratie en Visuele Communicatie Ontwerp.

BronsGrafisch· 2024

Hearing Extraordinary Dream Logo

door Qiuyu Li

Opdrachtgever: Hearing Extraordinary Dream Inc.

Winnaar van de A' Design Award in Brons in de categorie Grafisch

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Geverifieerde Prijswinnaar

Verifieer de prijsstatus voor #152107

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Kleuren

Het Ontwerp

Over Hearing Extraordinary Dream Logo

Het Hearing Extraordinary Dream-logo benut volledig de pictografische aard van Chinese karakters. Voor het logo-ontwerp van een muziekgerelateerd bedrijf draaide het centrale concept om geluid en geluidsbronnen. De tekstuele elementen werden vormgegeven met visuele elementen die het oor en geluidsgolven symboliseren. Door de kenmerken van pictografische karakters te integreren, was het doel een logo te creëren dat lijkt op een emoji, waardoor mensen de activiteiten van het bedrijf tot op zekere hoogte kunnen begrijpen, zelfs zonder de Chinese karakters te kunnen lezen.

De Erkenning

Over de A' Design Award in Brons

Hearing Extraordinary Dream Logo is winnaar van de A' Design Award in Brons, een hoogst prestigieuze erkenning die wordt toegekend aan uitstekende ontwerpen die zich onderscheiden door creativiteit, vindingrijkheid en scherpzinnigheid. Winnaars in Brons zijn ruimschoots vaardige en opvallend creatieve artefacten die de grote ervaring, verbeelding en het vernuft van hun ontwerpers bevestigen. Hearing Extraordinary Dream Logo wordt verwacht een hooggewaardeerd, bewonderd en gekoesterd object te zijn dat opmerkelijk professioneel en innovatief is. Dit ontwerp dat de A' Design Award in Brons heeft gewonnen, verwerkt de beste praktijken in kunst, wetenschap, ontwerp en technologie en is uitstekend door zijn aandacht voor detail. Hearing Extraordinary Dream Logo bevredigt schitterend behoeften, raakt verlangens, charmeert gevoelens en spreekt de nieuwsgierigheid aan.

Achter het Ontwerp

Perskit

Credits, teamleden en technische details verstrekt door de ontwerper.

Unieke Eigenschappen: The origin of Chinese characters can be traced back to pictographic characters, which often retain their pictorial features in their forms. This logo design of a music-related company, the design concept revolved around "sound" and "audio sources." The design elements were crafted using visual elements symbolizing "ear" and "sound waves." By incorporating the characteristics of pictographic characters, the goal was to create a logo type resembling an emoji, allowing people to grasp the company's business to some extent even without reading Chinese characters. This inspiration from the origin of Chinese characters brings a unique and culturally meaningful visual expression to the logo, combining the rich history of Chinese characters with the music industry.
Afmetingen & Verpakking: The logo is CMYK color model. The logo is prepared in two shades of black color and one white color. According to the circumstances, it can be changed to colors other than black and white. To ensure the logo's visual recognition, it is recommended to have a minimum height of no less than 15mm.
Tags: Design, Typography, Logo, Logo Type.
Productietechnologie: The origin of Chinese characters can be traced back to pictographic characters, which often retain their pictorial features in their forms.
Ontwerpuitdaging: The main challenge during the design process was a slight deviation in the initial concept compared to the client's understanding. Initially, the client seemed to prioritize a purely commercial logo that was easily recognizable, without fully appreciating the cultural significance and value of text.
Onderzoek: Before creating the logo, it's important to investigate the development and morphological evolution of Chinese characters as cultural and civilizational symbols. The correlation between character form and visual elements, as well as the principles behind Chinese character creation, greatly inform the logo design process.
Inspiratie: Chinese characters originally appeared in the form of pictographic characters, representing and simplifying the shapes and features of surrounding objects. When designing the logo, the rich history of Chinese characters was revisited and combined with a music-related company. Further research was conducted into the character elements within Chinese characters that are related to music, particularly those associated with "sound" and "auditory perception," such as the character for "ear." By incorporating these pictorial elements into the logo design, this fusion of inspiration from the origin of Chinese characters brings a unique and culturally meaningful visual expression to the logo.
Projectduur: The project started in January 2023 in Osaka Japan and finished in May 2023.
Werkproces: This logo is primarily intended for print materials, including all paper media and clothing such as shirts. Typically, the logo is designed in black, but the color can be modified to white, yellow, or other colors depending on the usage. For example, when printed on a black shirt, the color should be changed to white, and if a more vibrant appearance is desired, it can be changed to yellow or other colors. When used on a white or other light-colored background, the logo remains predominantly black but can be adjusted to different colors based on specific circumstances.
Patenten: Copyrights belong to QiuYu Li, 2023.
Teamleden: QiuYu Li
Beeldcredits: Image #1: Creator QiuYu Li, Hearing Extraordinary Dream, 2023.
Image #2: Mockup, Creator QiuYu Li, Hearing Extraordinary Dream, 2023.
Image #3: Mockup, Creator QiuYu Li, Hearing Extraordinary Dream, 2023.
Image #4: Mockup, Creator QiuYu Li, Hearing Extraordinary Dream, 2023.
Image #5: Mockup, Creator QiuYu Li, Hearing Extraordinary Dream, 2023.