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Taneya Club Harie Butikk av Uds Ltd.

Designet Taneya Club Harie Butikk av Uds Ltd. er en høyt verdsatt vinner av den svært prestisjetunge 2026 A' Design Award i Sølv i konkurransekategorien Interiør- og utstillingsdesign.


SølvInteriør· 2026

Taneya Club Harie Butikk

av Uds Ltd.

Klient: UDS Ltd.

Vinner av A' Design Award i Sølv i kategorien Interiør

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Designet

Om Taneya Club Harie Butikk

Taneya Club Harie er en butikk som ligger inne i et varehus i Kusatsu, Shiga, Japan. Butikken samler det tradisjonelle japanske konfektmerket Taneya og det vestlige konditormerket Club Harie i ett og samme rom. Designet følger ett enkelt konsept om lagdeling, som uttrykker lag av tid. Tak og innredning er formet ved å legge presist utskårne trepaneler i lag, forskjøvet med millimeter. Massivt kastanjetre og lakk kjennetegner Taneya-siden, mens lyst laminert kryssfiner kjennetegner Club Harie-siden. De flytende kurvene leder besøkende dypere inn i butikken og reduserer trengsel.

Anerkjennelsen

Om A' Design Award i Sølv

Taneya Club Harie Butikk er vinner av A' Design Award i Sølv, en usedvanlig prestisjefylt anerkjennelse som tildeles design i toppklassen som er nydelige og imponerende. Sølvvinnere er enormt briljante og usedvanlig kreative verk som viser designernes enestående ekspertise, talent og skarpsindighet. Taneya Club Harie Butikk forventes å være et praktfullt utstillingsverk som er bemerkelsesverdig profesjonelt og dypt nyskapende. Dette designet, som har vunnet A' Design Award i Sølv, er en svært bemerkelsesverdig, beundret oppfinnelse som gagner og flytter grensene for kunst, vitenskap, design og teknologi. Taneya Club Harie Butikk er et skaperverk mange misunner, som vekker ønsker, gir positive følelser og vekker undring og forundring.

Bak designet

Pressepakke

Krediteringer, teammedlemmer og tekniske detaljer levert av designeren.

Unike egenskaper
This is the design project for the Taneya Club Harie store at the Kintetsu Kusatsu department store. The uniqueness of this design lies in its function not merely as a commercial space, but as an art installation that tells the brand's philosophy. Under the single, powerful concept of "strata," it seamlessly connects the contrasting worlds of "tradition" and "innovation," inviting visitors into an immersive brand experience. In a department store environment lined with homogenous stores, it creates overwhelming originality and a memorable experiential value.
Dimensjoner og emballasje
Total Floor Area: 285.28sqm
Stikkord
RetailDesign, InteriorDesign, Conceptual, WoodInterior, Patisserie, FlagshipStore, Tradition, Innovation, Sustainability
Produksjonsteknologi
This organic and complex form was realized by drawing all curved surfaces with millimeter precision and making repeated adjustments. The unique texture of the ceilings and fixtures is created by layering precisely cut wooden panels, shifting them by millimeters. For materials, solid chestnut wood and lacquer were used for the Taneya side, while light laminated plywood was used for the Club Harie side to accentuate their respective identities.
Designutfordring
The greatest challenge was to harmonize the two conflicting brand identities of "tradition" and "innovation" within a single space while enhancing the appeal of both. Another significant technical challenge was realizing the massive and complex organic form with extremely high precision under budget and time constraints. To overcome this, we achieved it by meticulously drawing all complex curved surfaces with millimeter accuracy and collaborating closely with the constructor.
Forskning
This is a design research project aimed at creating new brand value and improving operational efficiency within a department store environment. First, we analyzed the history and philosophy of "Taneya" and "Club Harie" to extract the essence of the brands. Next, we identified the lack of memorable experiences and inefficient customer flow in typical commercial spaces as key issues. As a result, we developed the "strata" concept, where form and function are inextricably linked, successfully enhancing customer circulation while optimizing staff workflow to create a memorable experience beyond mere convenience.
Inspirasjon
The starting point was the question of how to express and fuse two distinct identities-traditional Japanese confectionery "Taneya" and innovative Western patisserie "Club Harie"-within a single space. The source of inspiration was the magnificent "strata" created by nature. We aimed to express the brand's accumulated history and its vision for the future throughout the entire space with the poetic concept of the layering of time.
Prosjektvarighet
Timeline: The design was submitted to a competition in 2021. Construction began in April 2023, and the store opened to the public in June 2023.
Location: Inside Kintetsu Department Store, Kusatsu, Shiga, Japan
Driftsflyt
This space interacts with the movement of its visitors. The flowing curves of the fixtures and ceiling, like strata, naturally guide customer flow deep into the store, easing congestion and creating an enjoyable sense of exploration. This allows people to unconsciously explore the worlds of both brands and interact more deeply with them. It provides a more intuitive and comfortable shopping experience than a conventional grid-like store layout.
Teammedlemmer
Designer: Norito Nakahara / UDS Ltd.
Designer: Nodoka Ide / UDS Ltd.
Bildekreditering
Image #1 : Nacasa & Partners, 2023
Optional Image #1 : Nacasa & Partners, 2023
Optional Image #2 : Nacasa & Partners, 2023
Optional Image #3 : Nacasa & Partners, 2023
Optional Image #4 : Nacasa & Partners, 2023
Optional Image #5 : Nacasa & Partners, 2023

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Godt design fortjener stor anerkjennelse

A' Design Award er en internasjonal, jurybedømt utmerkelse for godt design. Delta i A' Design Award for å få muligheten til å oppnå meritokratisk anerkjennelse, berømmelse, prestisje og publisitet for arbeidet ditt. Nominer arbeidet ditt til A' Design Award og konkurrer om den ettertraktede A' Design Prize.

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