Designet Montigo Experience Store Butikkdesign av Chong Hean Teo er en høyt verdsatt vinner av den svært prestisjetunge 2025 A' Design Award i Jern i konkurransekategorien Interiør- og utstillingsdesign.
JernInteriør· 2025
Montigo Experience Store Butikkdesign
Klient: Montigo
Vinner av A' Design Award i Jern i kategorien Interiør
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Om Montigo Experience Store Butikkdesign
Montigo's Hydration Haven redefinerer miljøbevisst detaljhandel gjennom en kurvelineær, oppslukende butikk ved Singapores Ion Orchard. Sentrert rundt en dynamisk buet videovegg erstatter designet engangsplakater med adaptivt digitalt innhold, og reduserer drastisk materialavfall og karbonavtrykk. Interaktive lasergraveringsstasjoner og et levende fargeparadis inviterer kunder til å lage personaliserte termoflasker. Forener kinetisk tiltrekningskraft med personalisering.
Anerkjennelsen
Om A' Design Award i Jern
Montigo Experience Store Butikkdesign er vinner av A' Design Award i Jern, en prestisjefylt anerkjennelse som tildeles gode design som oppfyller de profesjonelle og industrielle kravene man forventer av veldesignede skaperverk. Jernvinnere viser stor dyktighet, høy spesialisering, ekspertforståelse og kreativ kapasitet hos skaperne. Montigo Experience Store Butikkdesign forventes å være et høyt ansett, beundret og verdsatt skaperverk som er praktisk og nyskapende. Dette designet, som har vunnet A' Design Award i Jern, integrerer bransjens beste praksis og har kompetente tekniske egenskaper knyttet til kunnskap og talent. Montigo Experience Store Butikkdesign respekteres for sin grundighet og er utformet for å gi forbedringer i livskvalitet som bidrar til å gjøre verden til et bedre sted.
Bak designet
Pressepakke
Krediteringer, teammedlemmer og tekniske detaljer levert av designeren.
- Unike egenskaper
- Montigo’s Hydration Haven redefines eco-conscious retail through a curvilinear, immersive store at Singapore’s ION Orchard. Centered on a dynamic curved videowall the design replaces disposable posters with adaptive digital content, slashing material waste and carbon footprints. Interactive laser-engraving stations and a vibrant “color wonderland” invite customers to craft personalized thermal bottles. Merges kinetic allure with customization.
- Dimensjoner og emballasje
- 6872mm x 6172mm x 4050mm
approximately 452sqft - Stikkord
- Sustainable Retail Tech, Customization, Curvilinear Architecture, Eco-Conscious Design, Brand Immersion,Montigo
- Produksjonsteknologi
- the overview design was first draft in freehand , then transfer into AutoCAD to get it's proper layout. and ultimately build and render the 3D models with sketchup & vray.
- Designutfordring
- Designing for a compact, transit-adjacent space demanded strategic use of technology and form. The curved video wall addressed spatial constraints by optimizing vertical visibility, ensuring the store stood out amid visual clutter while serving as a sustainable alternative to disposable signage. Durable, locally sourced materials were prioritized to withstand high foot traffic, aligning with circular design principles.
- Forskning
- The primary intent was to create a dynamic, interactive environment that mirrors Montigo’s ethos of individuality, vibrancy, and environmental stewardship.
Key goals included:
Elevating the in-store customization journey through tactile and digital touchpoints.
-Capturing attention from fast-moving commuters.
-Reinforcing brand identity through spatial aesthetics.
-Minimizing environmental impact.
The result is a retail environment transcending transactional space, offering a multisensory journey where customers “drink their way” through color, light, and personalization. - Inspirasjon
- The store’s architectural language draws direct inspiration from Montigo’s thermal bottle silhouette, translating its ergonomic curvature into a full-scale spatial experience. The undulating facade and interior layout echo the bottle’s fluid form, creating a tangible connection between product and environment.
The curved video wall emerged as a kinetic reinterpretation of Montigo’s customizable ethos. - Prosjektvarighet
- The design process started in June 2024. Videowall was fabricated in Shenzhen. Renovation started in September 2024 and completed in October 2024 in ION Orchard Singapore.
- Driftsflyt
- The result is a retail environment transcending transactional space, offering a multisensory journey where customers “drink their way” through color, light, and personalization. By merging digital allure with tactile engagement and sustainable practices, Montigo’s store has become a landmark of experiential retail - driving footfall, dwell time, and emotional connection to the brand while setting a benchmark for eco-conscious retail design.
- Patenter
- All Copyrights reserved by Chong Hean Teo
Trademark by RPG Commerce Sdn Bhd - Teammedlemmer
- Teo Chong Hean(Mason)
- Bildekreditering
- Image #1: Photographer Ching, Shop Front,2024.
Image #2: Photographer Ching, Product Wall,2024.
Image #3: Photographer Ching, Display Counter,2024.
Image #4: Photographer Ching, Laser Engraving Counter/Cashier,2024.
Image #5: Photographer Ching, Videowall display,2024.
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