Kolompeh Bakverkemballasje av Sajad Izadi

Designet Kolompeh Bakverkemballasje av Sajad Izadi er en høyt verdsatt vinner av den svært prestisjetunge 2025 A' Design Award i Bronse i konkurransekategorien Emballasjedesign.

BronseEmballasje· 2025

Kolompeh Bakverkemballasje

av Sajad Izadi

Klient: Reza Sweets and Nuts

Vinner av A' Design Award i Bronse i kategorien Emballasje

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Farger

Designet

Om Kolompeh Bakverkemballasje

Kolompeh er en emballasjedesign for tradisjonelle bakverk fra Kerman, fylt med dadler og søtet med drueSirup. Esken er laget av papp belagt med vannbaserte materialer for å holde emballasjen miljøvennlig. Illustrasjonen dekker overflatene og viser karakterer inspirert av Kermans forfedre, med lange bart og klær dekorert med persiske mønstre. Gyllen og livfulle trykte farger antyder kvalitet, og hver farge refererer til en smak. Bakverkene er arrangert inni på matgodkjent voksepapir. Designet forbinder lokal kunst med det moderne markedet.

Anerkjennelsen

Om A' Design Award i Bronse

Kolompeh Bakverkemballasje er vinner av A' Design Award i Bronse, en høyt prestisjefylt anerkjennelse som tildeles enestående design som utmerker seg ved kreativitet, oppfinnsomhet og skarpsindighet. Bronsevinnere er rikt dyktige og påfallende kreative gjenstander som bekrefter designernes store erfaring, fantasi og ressurssterkhet. Kolompeh Bakverkemballasje forventes å være en høyt ansett, beundret og verdsatt gjenstand som er bemerkelsesverdig profesjonell og nyskapende. Dette designet, som har vunnet A' Design Award i Bronse, rommer beste praksis innen kunst, vitenskap, design og teknologi og utmerker seg ved sin omtanke for detaljer. Kolompeh Bakverkemballasje tilfredsstiller behov på en strålende måte, berører ønsker, sjarmerer følelser og vekker nysgjerrighet.

Bak designet

Pressepakke

Krediteringer, teammedlemmer og tekniske detaljer levert av designeren.

Unike egenskaper: For years, traditional products In Iran have faced limited acceptance. People are turning to industrial food products, and old brands hold no significant place In the market. Kolompeh are health-oriented cookies; grape syrup has been used to sweeten them, and they contain date-filled center. After eating them, you feel energized and not weighed down. The Reza brand aims to Introduce these high-quality products to the market with fresh approach.
Dimensjoner og emballasje: Width:224mm Depth:55mm Height:224mm
Stikkord: Packaging design, Sweets , Design, Graphic Design, Illustration
Produksjonsteknologi: In the production of this packaging, water-based materials have been used for coating the cardboard to ensure It Is environmentally friendly. In printing, efforts have been made to ensure the colors are sharp and vibrant so that they stand out better on store shelves. The color gold has been used to evoke a sense of value and premium quality In the product. The pastries are arranged Inside the box using food-grade wax paper.
Designutfordring: Creating a cohesive visual Identity that aligns with culture and art, while also Implementing and simplifying it appropriately for the younger, modern generation. One of the biggest challenges for the designer has been ensuring the audience correctly understand's the product during purchase. To maintain the Integrity of the design style, they couldn't use a realistic Image of the product In the Illustration.
Forskning: The design research team concluded that many similar products In the market have not Incorporated Iranian and Kermani art, creating a gap between culture, art, and the market, which makes the product appear weak and less appealing to the end consumer. After nearly two years of production, the product Is receiving Increasing acceptance every day.
Inspirasjon: In the past and throughout the history of Kerman, people engaged In dancing and celebration at gatherings. Considering that this product Is rooted In the history and culture of the city of Kerman, the characters are designed to resemble the ancestors of the people of Kerman, featuring men with long mustaches and clothing adorned with Persian patterns. The Illustration evokes memories of the celebrations and gatherings of the people of Kerman, which they hold dear.
Prosjektvarighet: The project started In August 2022 in Kerman and finished In May 2023 In tehran and was launched In the Kerman market.
Driftsflyt: At first glance, It Is the colors and shapes that play their role. a product that has transcended market frameworks and leans more toward the art of Illustration. Kolompeh Is executed as line art on the background of the packaging. The audience sees It, but the main focus Is on the art of Illustration. The audience should become Immersed In the Illustration and only then pay attention to the contents of the package. The color of each product Is associated with Its flavor.
Teammedlemmer: Graphic Designer: Sajad Izadi
Bildekreditering: Graphic Designer: Sajad Izadi