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Catzz Katteseng av Mirko Vujicic

Designet Catzz Katteseng av Mirko Vujicic er en høyt verdsatt vinner av den svært prestisjetunge 2020 A' Design Award i Platina i konkurransekategorien Dyrepleie, leker, tilbehør og produkter for dyrdesign.


PlatinaDyrepleie· 2020

Catzz Katteseng

av Mirko Vujicic

Klient: Mirko Vujicic

Vinner av A' Design Award i Platina i kategorien Dyrepleie

1,998,917

Farger

Designet

Om Catzz Katteseng

Ved utformingen av Catzz katteseng ble inspirasjonen hentet fra behovene til både katter og eiere, og behovet for å forene funksjon, enkelhet og skjønnhet. Ved observasjon av katter inspirerte deres unike geometriske trekk den rene og gjenkjennelige formen. Enkelte karakteristiske atferdsmønstre (f.eks. ørebevegelser) ble integrert i kattens brukeropplevelse. Med eierne i tankene var målet også å skape et møbel de kunne tilpasse og stolt vise frem. Videre var det viktig å sikre enkelt vedlikehold. Alt dette muliggjøres av det elegante, geometriske designet og den modulære strukturen.

Anerkjennelsen

Om A' Design Award i Platina

Catzz Katteseng er vinner av A' Design Award i Platina, en ekstremt prestisjefylt anerkjennelse som tildeles virkelig eksepsjonelle, elegante og praktfulle design. Platinavinnere er skaperverk av ypperste klasse, vitnesbyrd om grensene for intellektuell kreativitet, og viser designernes uovertrufne profesjonalitet og genialitet. Slike design forventes å være de mest anerkjente verkene som definerer estetikken i en epoke, bidrar til samfunnets velvære og flytter grensene for kunst, vitenskap, design og teknologi. Catzz Katteseng viser et transcendent nivå av fortreffelighet og gjør uten tvil verden til et bedre sted med sine fordelaktige og verdifulle egenskaper. Catzz Katteseng er et verk som har vunnet A' Design Award i Platina, og som vekker begjær, inspirerer, begeistrer, gleder og gir stor fryd.

Bak designet

Pressepakke

Krediteringer, teammedlemmer og tekniske detaljer levert av designeren.

Unike egenskaper
Catzz cat bed relies on clean and contemporary design, which is the result of careful thinking and research in order to make a perfect combination of functionality, content and form. The modularity of the product enables personalization, reconfiguration, easy maintenance and conveniently flat packaging.
Dimensjoner og emballasje
Product dimensions:
Width: 570 mm
Depth: 580 mm
Height: 610 mm

Triangular module (equilateral triangle) specifications:
Edge dimension: 288 mm
Thickness: 11 mm
Stikkord
cat bed, pet furniture, pet supplies, cat toys
Produksjonsteknologi
Triangular modules are made from felt pieces and plastic plates, all cut by a laser. Two felt pieces are glued to a plastic plate in the middle, and the hems of felt pieces are sewn. Each module corner has a snap fastener stud attached. Assembly connectors, made from metal by cutting and bending, have snap fastener sockets attached. Modules used for "ears" do not have a plastic plate, but only two pieces of felt sewn together, and have fabric connectors because the "ears" need flexibility.
Designutfordring
After the research, a clear need for a cat bed that assembles and disassembles easily, but is sturdy at the same time, arose. The challenge was not to use any screws and to avoid using tools. I needed something simple. Therefore, I opted for snap fasteners to connect the triangular modules reliably and plastic plates to strengthen them within, making modules thin and sturdy. As a result, those modules can fit into a flat packaging which is simple to transport.
Forskning
The purpose of the research was to gain insight into cat owners' needs and wishes regarding cat furniture and toys. First, a survey was conducted in March, 2019. The total of 250 participants completed the survey anonymously. The results showed that most participants valued these characteristics most (in decreasing order): ease of cleaning, ability to personalize it, contemporary design, and reasonable price. Secondly, using prototypes, the functionality and ergonomics were tested.
Inspirasjon
I was inspired by my own cat in terms of both form and function. Distinct geometry in my cat facial features guided the form of design, whereas her movement and behavior inspired the interactive aspect. The material was chosen to fit the cat needs for a warm and snugly environment, which felt provides. Knowing that cats are always on the lookout for the perfect hiding and resting spot and that their preferences vary, it was important for me to provide the possibility for adaptation.
Prosjektvarighet
The idea was born in Belgrade, in the beginning of 2019. It was followed by numerous sketches and mock-up models, and searches for different kinds of materials. In September 2019, after having finalized the design, I made the prototype. The prototype enabled an insight into the product's minor flaws, which were dealt with. Afterwards, technical specifications and production technology were defined in January 2020.
Driftsflyt
Catzz cat bed can be easily disassembled if needed to be washed, transported or reconfigured. It comes in different colors so that it can match the cat color or complement the space. Also, it can be transformed in three variants to fit the cat personality and needs (e.g. more or less privacy or warmth). It comes with a cat toy tied to Catzz cat bed ear by an elastic string, which makes the ear move when the cat plays with the toy, and if there is more than one cat, they can join the play.

Sponset

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Godt design fortjener stor anerkjennelse

A' Design Award er en internasjonal, jurybedømt utmerkelse for godt design. Delta i A' Design Award for å få muligheten til å oppnå meritokratisk anerkjennelse, berømmelse, prestisje og publisitet for arbeidet ditt. Nominer arbeidet ditt til A' Design Award og konkurrer om den ettertraktede A' Design Prize.

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