Tlanāhuatīlli Colorful Zhangzhou Tlanamacaliztli Tlapacholiztli ipan Tlaquentli Tlein Quipiya Tocaitl ītēchcopa Yangchao Wu cē cencā mahuizzō tēmacēhualōni īpan huēyi 2025 Mahuizolli A' Design Award Iztacteocuitlatl īpan Tlaquimilolli Tlachihchihualiztli Nēhuilīztli Tlamantli.
IztacteocuitlatlTlaquimilolli· 2025
Colorful Zhangzhou Tlanamacaliztli Tlapacholiztli ipan Tlaquentli Tlein Quipiya Tocaitl
īpal Yangchao Wu
Tlanāhuatīlli: Yangchao Wu
Mahuizolli A' Design Award Iztacteocuitlatl Tēmacēhualōni īpan Tlaquimilolli Tlamantli
Tlaneltīlīlli Tēmacēhualōni
Xictlaneltilia Tēmacēhualli ītēchcopa #164285Tlanēxtilistli
Ītechcopa Colorful Zhangzhou Tlanamacaliztli Tlapacholiztli ipan Tlaquentli Tlein Quipiya Tocaitl
Colorful Zhangzhou ce tlapacholiztli ihuan tlaixmatiliztli tlatecpanaliztli tlen omochihchiuh ipampa ce altepetl itoca. Inin tlachihchihualiztli quipiya ce ixnezcayotl tlatecpanaliztli, tlapacholiztli ipampa tetlauhtilli, ce tlalpan campa huelis motta ihuan ce matlatl tlatequipanoliztli ipampa nemiliztli. Chichiltic ihuan in xochitl daffodil motequihuia queh huehyi tlanezcayotl, mocui itech nican tlahtolli, tlamaniliztli ihuan calchihualiztli machiyotl. Cecen tlanezcayotl mochihchihua ipampa tlamantli queh mooncakes (metztli tlaxcalli), tlacualatl (té) ihuan tlalnamiquiliztli tetlauhtiltin. Cecen caxitl quipiya 260 mm ipatlahua, 260 mm ihuecapan tlani ihuan 140 mm ihuecapan. Yancuic tlapacholiztli tlatecpanaliztli quichicahua tlamocuitlahuiliztli ihcuac mohuica, ihuan motequihuia tlamantli tlen amo quitlacoa in tlalticpactli.
Tēixīmachōtiliztli
Ītechcopa Mahuizolli A' Design Award Iztacteocuitlatl
Colorful Zhangzhou Tlanamacaliztli Tlapacholiztli ipan Tlaquentli Tlein Quipiya Tocaitl ca in quicuic in Mahuizolli A' Design Award Iztacteocuitlatl, hueyi tlamahuizoliztli tlen momaca in huel yectli, tlanextic ihuan mahuiztic tlachihualli. In quicuicah Iztacteocuitlatl ca cenca cualli ihuan cenca yancuic tlachihualli in quinextia in tlamatiliztli, toltecayotl ihuan ixtlamatiliztli intlachihuanime. Ca quinequi in Colorful Zhangzhou Tlanamacaliztli Tlapacholiztli ipan Tlaquentli Tlein Quipiya Tocaitl ca cenca cualli, cenca motequiuhtia ihuan yancuic. Ni dizayno in quicuic Iztacteocuitlatl quihuelitia in toltecayotl, tlamatiliztli, dizayno ihuan teknolohia. Colorful Zhangzhou Tlanamacaliztli Tlapacholiztli ipan Tlaquentli Tlein Quipiya Tocaitl quiyolchicahua in tlacah, quipaquiltia ihuan quitlamahuiztiltia.
Tlanēxtilistli Ītēixpan
Āmatl Tlanextīliztli
Tlapōhualli, tēquitqueh īwan tēchmachilīztli ōquinmaca in tlanēxtīlīlli.
- Cē Zan Ītēchcopa
- The Zhangzhou Municipal People's Government takes the lead in and oversees Colorful Zhangzhou, a state-owned city brand that is run by Zhangzhou Culture and Tourism and Health Group, a significant state-owned organization in Zhangzhou. It is one of just two complete categories of city name trademarks that the State Trademark Administration of China has approved.
- Huēyiliztli īhuān Tlacualtepēhualli
- Width 260 mm x Depth 260 mm x Height 140 mm
- Tōcāitl
- Brand identity, Cultural integration, Visual identity system (VIS), Gift packaging, Sustainable packaging, Minimalism, Deconstructive design, Creative themes, Cultural heritage, User experience
- Tlachīhualiztli Māchiyōtl
- The design team develops a series of corresponding themes for different usage scenarios, so that each design is not detached from the brand's own tone and full of unique theatrical tension. The design of this case utilizes innovative packaging structures to provide safer transportation protection while increasing the use of sustainable materials, which will be an important development trend that emphasizes both environmental awareness and commercial needs.
- Tlanāhuatīlli Nētēcahuilīztli
- This type of regional specialty with a relatively large range needs to be quickly captured by consumers by entering the market, which endows it with representative and distinct IPs. It can quickly close the distance with consumers, and on the other hand, it can convey the unique culture of the region through the shaping of IPs. The design of this case conforms to the local cultural characteristics, conforms to contemporary aesthetics, allowing more people to understand the local cuisine culture.
- Tlatēmōliztli
- A simple design and pattern can convey the core essence of the brand and product, which will bring a better user experience and stronger brand influence. The deconstructive design concept is subverting traditional aesthetic norms and leading the innovation and transformation of packaging design. It breaks through inherent forms and inertia through innovative and unprecedented design techniques, exploring more creative design expressions, and bringing new possibilities to the brand and industry.
- Tēyōllālīliztli
- The planning and design of the project is divided into four sections: brand VIS, present, offline experience space, and online life service platform. Beginning with the distinctive temperament of the city, incorporates Zhangzhou history and culture, local customs, architectural style, and other pattern resources. In order to infuse the city with cultural originality, red and the daffodil are chosen as the primary brand theme. Our goal remains to help Zhangzhou achieve rural revitalization.
- Tēquitl Cāhuitl
- The project started in March 1, 2023 in China and finished in July 7, 2023 in China.
- Tēquitl Ōhuitl
- Collect information on Zhangzhou's history and culture, geographical features, traditional crafts, and local resources. Develop thematic design plans for different products such as mooncakes, tea, and souvenirs. Create packaging designs that blend local culture with modern aesthetics. Enhance emotional connections between the brand and consumers through storytelling and cultural activities, and promote the dissemination and recognition of local culinary culture.
- Calpolli Tlācah
- Chief Designer: Yangchao Wu
- Īxiptla Tlanēxtīlli
- Main image is Image #1: Photographer Answer Culture, Colorful Zhangzhou, 2023.
Optional Image #1: Photographer Answer Culture, Colorful Zhangzhou, 2023.
Optional Image #2: Photographer Answer Culture, Colorful Zhangzhou, 2023.
Optional Image #3: Photographer Answer Culture, Colorful Zhangzhou, 2023.
Optional Image #4: Photographer Answer Culture, Colorful Zhangzhou, 2023.
Tlacōhualli
Xictlahtlachia Achi Huēca Designers.org
Xictēmoa tlanāhuatīlli, tēquitl īhuān tlanāhuatīlli ītēchcopa totlanōnōtzalcāhuān.
Ōc Cequi Tiquitta
Tlanēxtīliztli Tlanāhuatīlli
Xiquitta ōc cequi tlanēxtīliztli tēixīmachōtīlli īpan inīn tlahtlamanilistli, tlapepenalli ītechcopa īnqualli.
