Xicpanahuī campa tlahtōlli
Rongbaohang BMW Calihtic Tlachihchiuhtli inca Teposmalacame Innamacoyan ītēchcopa Yixian Chen

Tlanāhuatīlli Rongbaohang BMW Calihtic Tlachihchiuhtli inca Teposmalacame Innamacoyan ītēchcopa Yixian Chen cē cencā mahuizzō tēmacēhualōni īpan huēyi 2024 Mahuizolli A' Design Award Iztacteocuitlatl īpan Callitic Tlacauhtli ihuan Tlanextilizpan Tlachihchihualiztli Nēhuilīztli Tlamantli.


IztacteocuitlatlCallitic· 2024

Rongbaohang BMW Calihtic Tlachihchiuhtli inca Teposmalacame Innamacoyan

īpal Yixian Chen

Tlanāhuatīlli: CX Design

Mahuizolli A' Design Award Iztacteocuitlatl Tēmacēhualōni īpan Callitic Tlamantli

24,989

Tlapalli

Tlanēxtilistli

Ītechcopa Rongbaohang BMW Calihtic Tlachihchiuhtli inca Teposmalacame Innamacoyan

Rongbaohang BMW ce teposmalacame innamacoyan icalihtic tlachihchiuhtli, ompa moahci Tianjin altepepan. In itlaliliz quitoca ce ohtli yahualtic tlen ahmo tlami, campa nehnemih in tlacah. In itzoncal in achto ihuan in ontetl caltlamamalli motlapachoa ica xoxouhqui acrílico tepoztlahuiltin tlen huel nezticateh, motlalihqueh quen quinnextiah in ohtli tlen quichihuah in teposmalacame ihuan in atl icuecueyoca. Inin tepoztlahuiltin quinanquiliah ce atl tlachializtli tlen mochihua ica ce atl tlapachiuhcayotl ihuan ce acaxitl. In tlamocuitlahuiliztli ipampa in tlalticpactli quiyacana inin tequitl, ihuan in tlahuilli tlamantli occepa mochihchiuh ica cuauhtlatzacualli tlen motlalihqueh ipan in huehcapan ventanahtin. In tequitiloyan omotepitzti inic in tlacohuanimeh imosehuiayan huel hueyiyaz.

Tēixīmachōtiliztli

Ītechcopa Mahuizolli A' Design Award Iztacteocuitlatl

Rongbaohang BMW Calihtic Tlachihchiuhtli inca Teposmalacame Innamacoyan ca in quicuic in Mahuizolli A' Design Award Iztacteocuitlatl, hueyi tlamahuizoliztli tlen momaca in huel yectli, tlanextic ihuan mahuiztic tlachihualli. In quicuicah Iztacteocuitlatl ca cenca cualli ihuan cenca yancuic tlachihualli in quinextia in tlamatiliztli, toltecayotl ihuan ixtlamatiliztli intlachihuanime. Ca quinequi in Rongbaohang BMW Calihtic Tlachihchiuhtli inca Teposmalacame Innamacoyan ca cenca cualli, cenca motequiuhtia ihuan yancuic. Ni dizayno in quicuic Iztacteocuitlatl quihuelitia in toltecayotl, tlamatiliztli, dizayno ihuan teknolohia. Rongbaohang BMW Calihtic Tlachihchiuhtli inca Teposmalacame Innamacoyan quiyolchicahua in tlacah, quipaquiltia ihuan quitlamahuiztiltia.

Tlanēxtilistli Ītēixpan

Āmatl Tlanextīliztli

Tlapōhualli, tēquitqueh īwan tēchmachilīztli ōquinmaca in tlanēxtīlīlli.

Cē Zan Ītēchcopa
It is one of BMW's regulatory requirements for global construction to adopt green, low-carbon, and sustainable energy, so this case incorporates the concept of sustainability into every detail of the entire project. The design team restructured the overall lighting system and interspersed wooden grilles at the high windows, integrating the gentle natural texture with modern technology, so that the space could show a hazy and elegant charm in light and shadow.
Huēyiliztli īhuān Tlacualtepēhualli
The total area of the exhibition hall is 3496 square meters, with the original office area occupying 535 square meters, customer lounge area of 568 square meters, and vehicle display area of 1105 square meters. After the renovation, the office space was reduced to 235 square meters, accounting for approximately 50% of the original area; the customer lounge area has expanded to 899 square meters, an increase of approximately 30%; while the vehicle display area now occupies 1170 square meters.
Tōcāitl
Interior, Commercial, Modern, Natural, Elegant, Store, BMW
Tlachīhualiztli Māchiyōtl
In terms of engineering costs, since the cost of the integrated acrylic board exceeds Party A's budget, after repeated verification and revisions, the designer split the version in the original draft reasonably, customized acrylic parts of different sizes, and then assembled and installed them, which not only greatly reduced the cost, but also ensured the beauty of the landscape.
Tlanāhuatīlli Nētēcahuilīztli
Large projects often face a variety of challenges, mainly reflected in two aspects: labor and cost. To set up such a massive water curtain in this project, advanced calculations are required for temperature control, flow rate, orientation, waveform, and other parameters to ensure precise control. In the actual construction process, waterproofing and moisture-proofing of the floor are of utmost importance.
Tlatēmōliztli
This case is located in Binhai New Area, Tianjin. As the pearl of Bohai Bay, the region is blessed with a unique geographical advantage. It is currently the largest and highest-level 5S store in the region, which is also of great strategic significance. Based on the environment, designers extract the element of "water", allowing the ocean imagery that symbolizes vastness and wisdom to run through the entire space. Creating a top-down water system landscape through later soft decoration.
Tēyōllālīliztli
The BMW brand advocates satisfying the greatest wishes of customers with the latest science and technology and the most advanced ideas in a vast space and time, promotes BMW joy, which is deeply compatible with the lifestyle of contemporary people who pursue vitality, passion and freedom. The designer comprehensively considered the local environment, conformed to the urban spirit, and reinterpreted the existing space with sustainability as the design principle.
Tēquitl Cāhuitl
The project started in August 2022 in Tianjin and finished in January 2023 in Tianjin.
Tēquitl Ōhuitl
Gently touch the button in front of the niche. As the secret door opens, the new car delivery workshop reveals its true appearance, full of tension in drama sense. The designer chose to build interior walls and soft decoration with simple forms interpreting complex expressions, allowing the focus of the space return to the product itself. At the same time, the construction of a sense of ceremony also provides consumers with sufficient emotional value.
Patentēmeh
Copyrights belong to Rex Duan, 2023.
Calpolli Tlācah
Yixian Chen
Īxiptla Tlanēxtīlli
Image #1: Photographer Rex Duan, Rongbaohang BMW, 2023.
Image #2: Photographer Rex Duan, Rongbaohang BMW, 2023.
Image #3: Photographer Rex Duan, Rongbaohang BMW, 2023.
Image #4: Photographer Rex Duan, Rongbaohang BMW, 2023.
Image #5: Photographer Rex Duan, Rongbaohang BMW, 2023.

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