Jinlongquan Beer Tēmāquiliztli petlacalli ītēchcopa Jin Zhang

Tlanāhuatīlli Jinlongquan Beer Tēmāquiliztli petlacalli ītēchcopa Jin Zhang cē cencā mahuizzō tēmacēhualōni īpan huēyi 2023 Mahuizolli A' Design Award Bronse īpan Tlaquimilolli Tlachihchihualiztli Nēhuilīztli Tlamantli.

BronseTlaquimilolli· 2023

Jinlongquan Beer Tēmāquiliztli petlacalli

īpal Jin Zhang

Tlanāhuatīlli: InBev jinlongquan beer (Hubei) Co., Ltd

Mahuizolli A' Design Award Bronse Tēmacēhualōni īpan Tlaquimilolli Tlamantli

18,068

Tlaneltīlīlli Tēmacēhualōni

Xictlaneltilia Tēmacēhualli ītēchcopa #144964

Xiquitta Tlahcuilōlcalli Xiquitta A' Design Award ītechcopa Āmatl Tēmachiyōtīliztli Tlamachiōtl

Tlapalli

Tlanēxtilistli

Ītechcopa Jinlongquan Beer Tēmāquiliztli petlacalli

Inīn tēmāquiliztli petlacalli quipiya ītlachīuhcāyo cē tlahcuilōltlapōhualli pāhtic īpan chicuēipōhualli xihuitl (1980s), noihqui quinelhuayōtīz miec tlācah, īhuān telpōpōchtin, īntlaelnamiquiliz auh quichīhuaz cualli yōlyōliztiliztli. In tlachīuhqui ōmotequipanoh ic cuauhamatl tzauctli petlacalli, cualli, tlālticpaccāqui auh quipixtoc tōmin. Zan no yehhuātl ic yectli ōquitlachīuh ēyi yōlqui oyōhualli īpan ixco in petlacalli, ic huel moitta nepapan cebada octli tlein oncah itic, auh ic machiyōtia ēyi nepantla tlachīuhcāyōtl: yōlyōliztiliztli, tlālticpaccāquitiliztli īhuān tequihuiliztli.

Tēixīmachōtiliztli

Ītechcopa Mahuizolli A' Design Award Bronse

Jinlongquan Beer Tēmāquiliztli petlacalli ca in quicuic in Mahuizolli A' Design Award Bronse, hueyi tlamahuizoliztli tlen momaca in cualli tlachihualli in motenehua ipampa yancuic tlamantli, tlamatiliztli ihuan ixtlamatiliztli. In quicuicah Bronse ca tlachihualli in quipia toltecayotl ihuan quinextia in cenca miac nemiliztli ihuan tlamatiliztli intlachihuanime. Ca quinequi in Jinlongquan Beer Tēmāquiliztli petlacalli ca tlazohtli tlamantli, mahuiztic ihuan cualli. Ni dizayno in quicuic Bronse quipia cualli toltecayotl ihuan quitta in tlen tepiton. Jinlongquan Beer Tēmāquiliztli petlacalli quipaquiltia in tlacah ihuan quitlamahuiztiltia in intlanequiliz.

Tlanēxtilistli Ītēixpan

Āmatl Tlanextīliztli

Tlapōhualli, tēquitqueh īwan tēchmachilīztli ōquinmaca in tlanēxtīlīlli.

Cē Zan Ītēchcopa: Jinlongquan Beer has a history of more than 40 years in China. It has been liked by people since 1977. This gift box is designed to give back consumers' love for Jinlongquan for so many years. Therefore, it uses the most popular tape recorder model in the 1980s as the creation prototype. With this image, it creates a silent classic sound to convey the brand's position in consumers' hearts, and convey the idea that beer brings unlimited fun to people.
Huēyiliztli īhuān Tlacualtepēhualli: Width 370mm x Depth 70mm x Height 310mm
Tōcāitl: Jinlongquan Beer, Gift Box, Jin Zhang, Wuhan SANBU, Packing Design, China
Tlachīhualiztli Māchiyōtl: Although this is a gift box, in order to avoid excessive packaging, the designer only used corrugated boxes to achieve this, which is practical and environmentally friendly and saves the brand money. At the same time, taking advantage of the modeling characteristics of the tape recorder, three circular holes were opened on the basis of not damaging the integrity, so that consumers can clearly see several different types of beer products in the gift box from the outside, achieving the dual protection of brand culture and function.
Tlanāhuatīlli Nētēcahuilīztli: The biggest challenge of this gift box is to control the production cost, but the designer perfectly solved it through creative modeling, and the corrugated box is also very environmentally friendly. Another challenge lies in the internal fixed structure. The designer gave up the simple but not environmentally friendly foam and solved it by blocking the product through the opening of the carton, so that the whole gift box can reach the most environmentally friendly state.
Tlatēmōliztli: When doing this design, the designer started to study the brand development process and found out several important nodes of the brand development. He used the most popular recorder in the brand's initial years as the creation prototype, which not only demonstrated the long history of the brand, but also had emotional interaction with consumers. He also used the important year of the brand on the FM number of the recorder, and used this natural way to integrate the brand into the design.
Tēyōllālīliztli: The inspiration for this design comes from the starting year of the brand. The 1980s was a very interesting time. At that time, the most popular way for young people was to carry a recorder, dance and sing in bell bottoms, and be very happy. This is exactly the pleasant feeling that beer can bring to people. From the physical and spiritual aspects of the brand, it is very consistent.
Tēquitl Cāhuitl: The project will start in Wuhan, China in June 2022, be completed in Wuhan, China in July 2022, and be exhibited in Hubei, China in September 2022.
Tēquitl Ōhuitl: This gift box uses the most popular recorder in the 1980s as the creation prototype, which will remind many people of their memories. In the current trend of retro, many young people also like this retro design, so it can cover a very wide range of consumers' ages. Emotional interaction is the interaction that can bring consumers the greatest memory point, and will bring better brand goodwill to the brand.
Patentēmeh: The intellectual property/patents/copyrights belongs to InBev Jinlongquan Beer