Portal Beoplay Tlanamaquiliztli Nemiliztli ītēchcopa Kutuko Studio

Tlanāhuatīlli Portal Beoplay Tlanamaquiliztli Nemiliztli ītēchcopa Kutuko Studio cē cencā mahuizzō tēmacēhualōni īpan huēyi 2023 Mahuizolli A' Design Award Platino īpan Ixcuecuetzaliztli, Tlachializtlahtolpamitl ihuan Olinia Ixiptlaliztli Tlachihchihualiztli Nēhuilīztli Tlamantli.

PlatinoIxcuecuetzaliztli· 2023

Portal Beoplay Tlanamaquiliztli Nemiliztli

īpal Kutuko Studio

Tlanāhuatīlli: Kutuko Studio SL

Mahuizolli A' Design Award Platino Tēmacēhualōni īpan Ixcuecuetzaliztli Tlamantli

2,488,529

Tlaneltīlīlli Tēmacēhualōni

Xictlaneltilia Tēmacēhualli ītēchcopa #144874

Xiquitta Tlahcuilōlcalli Xiquitta A' Design Award ītechcopa Āmatl Tēmachiyōtīliztli Tlamachiōtl

Tlapalli

Tlanēxtilistli

Ītechcopa Portal Beoplay Tlanamaquiliztli Nemiliztli

Inin se nemiliztli ipampa kinextia in Beoplay Portal nakaskopinalistli. In streamers kinpanoltiah in tlachikawalistli pampa miakeh kikakizke. Ipan tlahtoli Kaki mochikawa mocemanahuak, okichikeh makuili tlamantli ipan videojuegos kategorias. Ika ueyi tlachiualistli, in nemiliztli omochiuh paninaliztli pampa kinnemisqueh tlamantli tlatatalkeh ipan nochi cuadro. In tlachikiuhkeh okikawikeh miak escenarios, nikan in producto uan in nemiliztli ipan kitak katka ueueytoke.

Tēixīmachōtiliztli

Ītechcopa Mahuizolli A' Design Award Platino

Portal Beoplay Tlanamaquiliztli Nemiliztli ca in quicuic in Mahuizolli A' Design Award Platino, huel mahuiztic tlamahuizoliztli tlen momaca in tlachihualli in huel yectli ihuan huel hueyi. In quicuicah Platino quinextia hueyi tlamatiliztli ihuan toltecayotl intech tlachihuanime. Ca quinequi in ni tlachihualli quitlalizque in cualli ipan huehcauh tonalli, quimacazque cualli in altepetl ihuan quihuelitizque in toltecayotl, tlamatiliztli, dizayno ihuan teknolohia. Portal Beoplay Tlanamaquiliztli Nemiliztli quinextia in huel hueyi cualli ihuan quicualtia in cemanahuac ica in tlen cualli. Portal Beoplay Tlanamaquiliztli Nemiliztli ca tlachihualli in quicuic in Mahuizolli A' Design Award Platino ihuan quipaquiltia in tlacah.

Tlanēxtilistli Ītēixpan

Āmatl Tlanextīliztli

Tlapōhualli, tēquitqueh īwan tēchmachilīztli ōquinmaca in tlanēxtīlīlli.

Cē Zan Ītēchcopa: Bang&Olufsen wanted to launch a campaign to promote its Beoplay portal headphones.
The streamers shared the production to make it viral. In addition, they ran a contest in which 23 eastereggs were hidden. Under the claim Sound that shapes your world, Kutuko had to create 5 scenarios, alluding to categories of the video game industry. In addition to having a great visual impact, the experience was elevated to a competition for the location of the fetish objects hidden in each frame.
Huēyiliztli īhuān Tlacualtepēhualli: The export format and technical specifications are:

16:9, FHD, 1920X1080px optimisation with .mp4. compression codecs (h264).
1:1, FHD, 1920X1920px optimisation with .mp4 compression codecs.
9:16, FHD, 1080X192020px optimisation with .mp4 compression codecs. (h264)

These same formats can be exported at a higher quality without .mov (h265) compression.
Tōcāitl: 3D, 3DMAX, Animation, C4D, Cinema 4D, Interior Design, Motion Design, Motion Graphics, Rendering
Tlachīhualiztli Māchiyōtl: Kutuko started with a search for references and inspiration on websites such as Behance, Pinterest or Artstation, which they accumulated on moodboards on the Milanote website. Then they started a small composition sketch of the scene in Photoshop and once they had what they liked, they moved on to 3D. For this, we always use Cinema 4D software and the Redshift rendering engine along with various plugins such as Turbulence FD for the smoke simulations or Forester for the creation of trees.
Tlanāhuatīlli Nētēcahuilīztli: The creative demands of this piece required a solid and consolidated professional studio with high quality standards, which is why Paco, from Fan Content, trusted us once again to create such a striking and powerful piece on a creative and visual level.
Tlatēmōliztli: The workflow and human talent was divided between modellers, motion graphers, creative directors, art directors, riggers, character designers and managers focused on the production phases of creativity, art, storytelling, bso, realisation, modelling, texturing, lighting, postproduction and sfx, through an internal platform for the correct monitoring of the project.
Tēyōllālīliztli: Under the claim Sound that shapes your world, Kutuko had to create 5 different scenarios that worked well together, alluding to key categories of the video game industry to engage the broad spectrum and profile of the target audience. Therefore, not only was there a great visual and sound impact from the start, but the experience was elevated to gamification and competition for the location of the fetish objects hidden in each frame.
Tēquitl Cāhuitl: The Bang&Olufsen production took place in Madrid, by Kutuko Studio, from February to May 2022.
Tēquitl Ōhuitl: The video project is a standard full HD 1920X1080px format with optimised compression for social media and digital media such as web or e-commerce. In addition, and to make the content more consumable and adaptable, we worked specifically on 16:9, 1:1 and 9:16 proportions, to nurture all existing digital channels.
Patentēmeh: Kutuko Studio SL
Calpolli Tlācah: Agency:
Fan Content
Client:
Bang & Olufsen
Project Manager:
Álvaro Ibáñez
Creatives Directors:
Paco Chanivet (Fan Content), Carlos Cabrera (Kutuko)
Lead 3D Artist:
Maite Martínez, Ibón Vergara, Luís Marín, Carlos Cabrera
3D Artist:
Andrea Marshall, Daniel Pomares
2D Artist:
Victor Angulo
SFX & Marvelous Designer:
Rodrigo Marchán
3D Modeling:
Daniel Jiménez
Groom design:
Michael Birefo
Īxiptla Tlanēxtīlli: Boutique Visual Kutuko Studio, Beoplay Portal, 2022