OHO Lentil Chips Tlaxcaltextli Tepoztli Ihtacatl ītēchcopa Bold Brands

Tlanāhuatīlli OHO Lentil Chips Tlaxcaltextli Tepoztli Ihtacatl ītēchcopa Bold Brands cē cencā mahuizzō tēmacēhualōni īpan huēyi 2021 Mahuizolli A' Design Award Bronse īpan Tlaquimilolli Tlachihchihualiztli Nēhuilīztli Tlamantli.

BronseTlaquimilolli· 2021

OHO Lentil Chips Tlaxcaltextli Tepoztli Ihtacatl

īpal Bold Brands

Tlanāhuatīlli: Bold Brands

Mahuizolli A' Design Award Bronse Tēmacēhualōni īpan Tlaquimilolli Tlamantli

16,405

Tlaneltīlīlli Tēmacēhualōni

Xictlaneltilia Tēmacēhualli ītēchcopa #122943

Xiquitta Tlahcuilōlcalli Xiquitta A' Design Award ītechcopa Āmatl Tēmachiyōtīliztli Tlamachiōtl

Tlapalli

Tlanēxtilistli

Ītechcopa OHO Lentil Chips Tlaxcaltextli Tepoztli Ihtacatl

OHO Lenteja Tlaxcaltextli in tlapohualli ipan tlapehpechtli tlein mochihua ica lenteja. In ihtacatl quipia 190 x 250 x 50 mm ihuan mochihua ipan polypropileno ica flexografía tlein quipia amatl neci chipahuac. Se kraft amatl tlacentlaliliztli quipatla in tlapalli chipahuac tlein miec quipia ipan in tlaxcaltextli neneuhcayotl ihuan quimaca se yolic neci ixtli. Machiotl tlaixcuiloli quimaca se ahuiltiliztli neci, ihuan in ahuiyalli neci ica huel cualli ixiptlatl tlacopinaltin. In tlanechicoliztli quichihua in tlaxcaltli huel motta ihuan quiteititia quen se cualli ihtacatl tlein amo temictia.

Tēixīmachōtiliztli

Ītechcopa Mahuizolli A' Design Award Bronse

OHO Lentil Chips Tlaxcaltextli Tepoztli Ihtacatl ca in quicuic in Mahuizolli A' Design Award Bronse, hueyi tlamahuizoliztli tlen momaca in cualli tlachihualli in motenehua ipampa yancuic tlamantli, tlamatiliztli ihuan ixtlamatiliztli. In quicuicah Bronse ca tlachihualli in quipia toltecayotl ihuan quinextia in cenca miac nemiliztli ihuan tlamatiliztli intlachihuanime. Ca quinequi in OHO Lentil Chips Tlaxcaltextli Tepoztli Ihtacatl ca tlazohtli tlamantli, mahuiztic ihuan cualli. Ni dizayno in quicuic Bronse quipia cualli toltecayotl ihuan quitta in tlen tepiton. OHO Lentil Chips Tlaxcaltextli Tepoztli Ihtacatl quipaquiltia in tlacah ihuan quitlamahuiztiltia in intlanequiliz.

Tlanēxtilistli Ītēixpan

Āmatl Tlanextīliztli

Tlapōhualli, tēquitqueh īwan tēchmachilīztli ōquinmaca in tlanēxtīlīlli.

Cē Zan Ītēchcopa: Main idea of this packaging design is presenting a product as healthier and yet funky alternative to an ordinary snack. Kraft paper background stands out from the crowds of bright and intense colour snack packagings and gives it a touch of natural feel. Illustrated graphic elements gives it more life and connection with a customer and in contrast with that flavouring is communicated through high quality photo images. Combination of these three different design elements makes this product distinguishable, attractive to typical customer of such appetisers and gives it perceptible feel of naturalness.
Huēyiliztli īhuān Tlacualtepēhualli: 190 x 250 x 50 mm snacks bag printed on popypropylene.
Tōcāitl: Chips packaging, Lentil Chips, Chips Packaging Design, Oho Lentil Chips
Tlachīhualiztli Māchiyōtl: Flexograhy with paper touch varnish.
Tlanāhuatīlli Nētēcahuilīztli: It is no secret that snacks category is dominated by vibrant intensive colour packagings. Our task was to create packaging that would communicate healthier choice but with the same taste properties, attracting attention not by the colour intensity but with the playful elements and subtle taste indicating illustrations.
Tlatēmōliztli: Determining the target audience and to make appealing product packaging for that specific audience was of supreme importance. As well as understanding what graphic elements helps consumer to recognize this product as a helthier snacking option at the same time considering what graphic components are easthetically pleasing and provoke a buying decision in the first place.
Tēyōllālīliztli: OHO - Lentil chips, healthier snack alternative introduced to lithuanian market by one of the historic local snacks producers. Its a symbol of more natural and healthy snacking. That gave an aspiration to create smooth pastel colour packaging with craft paper texture elements. It was decided to make it playful and attractive to a younger audiences because it is the main target audience of this particular brand.
Tēquitl Cāhuitl: This project started in January 2020 February and finished 2020 May.
Tēquitl Ōhuitl: Product is packed in standard bag. It was certainly dictated by consumer habits and convenience. As a matter of fact manufacturer was limited by by packing hardware as well. Task was to create graphical impact rather than select unusual packaging medium.
Calpolli Tlācah: Creative Director: Motiejus Gaigalas
Head Of Design: Vytenis Petrusevicius
Graphic Design: Sandra Ramoskaite, Vytenis Petrusevicius
Īxiptla Tlanēxtīlli: Visuals: Sandra Ramoskaite