Constellation Tlepitzaloni Iquimiliuhca ītēchcopa Sunhwa Lee and Wenyuan Chen

Tlanāhuatīlli Constellation Tlepitzaloni Iquimiliuhca ītēchcopa Sunhwa Lee and Wenyuan Chen cē cencā mahuizzō tēmacēhualōni īpan huēyi 2021 Mahuizolli A' Design Award Cozticteocuitlatl īpan Tlaquimilolli Tlachihchihualiztli Nēhuilīztli Tlamantli.

CozticteocuitlatlTlaquimilolli· 2021

Constellation Tlepitzaloni Iquimiliuhca

īpal Sunhwa Lee and Wenyuan Chen

Tlanāhuatīlli: Zippo (China) Outdoor Products Co., Ltd.

Mahuizolli A' Design Award Cozticteocuitlatl Tēmacēhualōni īpan Tlaquimilolli Tlamantli

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Tlaneltīlīlli Tēmacēhualōni

Xictlaneltilia Tēmacēhualli ītēchcopa #119120

Xiquitta Tlahcuilōlcalli Xiquitta A' Design Award ītechcopa Āmatl Tēmachiyōtīliztli Tlamachiōtl

Tlapalli

Tlanēxtilistli

Ītechcopa Constellation Tlepitzaloni Iquimiliuhca

Constellation ce quimiliuhcayotl tlatlaliliztli tlen zan tepitzin omochiuh inic tlepitzaloni tlen mopiya quen tlazohtlanextli. Inin quimiliuhcayotl tlanextia ica tepitzitzin coyoncayotl ipan ixco, ihuan in tlanextli huel motlatlapoa cecenyaca inic quichihuaz occequintin ilhuicatl machiyotl (zodiaco machiyotl). Itlamiyan, in tlanextli yolic cehui ihuan occeppa tlanextia. Inin tlanextiliztli huel mocuepilia ichicahualiz ica ce USB mecatl, ihuan huel tequiti mahtlactli ihuan ome cahuitl ihcuac otenqui ichicahualiz. In tlepitzaloni motzitzquia itech in tlahtic quimiliuhcayotl ica tepoztlatzitzquiloni (magnetos), ic in caxitl no huel motequitiltia quen tlanexcayotiloni. Ce tlatlatilli yexcampa cuahuitl moquixtia icuitlapan inic in quimiliuhcayotl huel moquetza melahuac. Amatl in huei tlachihualoni tlen omotequitilti.

Tēixīmachōtiliztli

Ītechcopa Mahuizolli A' Design Award Cozticteocuitlatl

Constellation Tlepitzaloni Iquimiliuhca ca in quicuic in Mahuizolli A' Design Award Cozticteocuitlatl, huel mahuiztic tlamahuizoliztli tlen momaca in achtopa, huel cualli ihuan mahuiztic tlachihualli. In quicuicah Cozticteocuitlatl ca cenca yancuic, tlachiyani ihuan tlanextic tlachihualli in quinextia in tlamatiliztli ihuan toltecayotl. Ca quinequi in Constellation Tlepitzaloni Iquimiliuhca quitlalizque yancuic tlamantli ihuan quimacazque tlazohtli. Ni dizayno in quicuic Cozticteocuitlatl ca mahuiztic tlamantli in quihuelitia in toltecayotl, tlamatiliztli, dizayno ihuan teknolohia. Constellation Tlepitzaloni Iquimiliuhca quiyolchicahua ihuan quipaquiltia in tlacah.

Tlanēxtilistli Ītēixpan

Āmatl Tlanextīliztli

Tlapōhualli, tēquitqueh īwan tēchmachilīztli ōquinmaca in tlanēxtīlīlli.

Cē Zan Ītēchcopa: The packaging engages the user by lighting up. It is turned on, one by one and is connected together to create different zodiac signs. It enhances the esthetic aspect of the packaging and highlights the concept in a unique way. The lighters can be directly placed on top of the inner packaging as magnets are attached underneath. Moreover, the packaging can be used as a display tool - the user can make it stand by pulling out a triangular bar which is hidden on the back side of the packaging.
Huēyiliztli īhuān Tlacualtepēhualli: Outbox size: 435x435x123mm
Inner plate size: 365x75mm
Tōcāitl: Zippo, lighter, packaging, packaging design, innovative, inspiring
Tlachīhualiztli Māchiyōtl: The company always considers sustainability when it comes to deciding packaging materials. Predominately paper was used to create the packaging.
Tlanāhuatīlli Nētēcahuilīztli: To achieve the light effect, the team collaborated with several engineers for more than two months. They helped the team develop and establish a new light program, according to the design specifically. As the effect was not exist previously, it was the most challenging part of the project, according to the designer. After several trials, the team were able to install the effect and successfully attached it in the packaging.
Tlatēmōliztli: Based on the team's market research as well as target audience analysis, the team were able to complete a deep dive into market potential.

As the lighter products in the packaging are under high-end product line of Zippo, it was crucial to appeal Zippo enthusiasts and loyal consumers who regularly collect the brand's products.
Tēyōllālīliztli: The each constellation lighter was designed based on different zodiac signs. It aims to appeal to Zippo enthusiastic - provide a comprehensive collection to them, the packaging was exclusively developed as a limited edition with only a hundred units produced.
The overall shape of the inner packaging was inspired by a spaceship and the surface was designed with a simple and abstract image which represents beautiful stars at night.
Tēquitl Cāhuitl: The project started in April 2020 and launched in February 2021 in China.
Tēquitl Ōhuitl: The light effect shines through the small dots on the surface of the packaging. At the end of the effect, the lights are slowly breathing. The effect is rechargeable with an enveloped USB cable and it lasts for twelve hours once it is fully charged. Also, the effect can be easily turned on and off by pressing a switch, which is installed in the packaging - it was designed with a consideration of the cost and energy efficiency.
Patentēmeh: Registrant's name: ZIPPO MANUFACTURING COMPANY
Trademark No.347274

The trademark under Reg. No. 347274 in Class 34 has been approved for renewal. The valid period of registration is extended to April 29, 2029.
Calpolli Tlācah: Senior Communication Designer: SunHwa Lee
Senior Product Innovation Manager: WenYuan Chen