Wen Niang Icoztic Arroz Octli Tehuilocaxitl ītēchcopa Tiger Pan

Tlanāhuatīlli Wen Niang Icoztic Arroz Octli Tehuilocaxitl ītēchcopa Tiger Pan cē cencā mahuizzō tēmacēhualōni īpan huēyi 2020 Mahuizolli A' Design Award Cozticteocuitlatl īpan Tlaquimilolli Tlachihchihualiztli Nēhuilīztli Tlamantli.

CozticteocuitlatlTlaquimilolli· 2020

Wen Niang Icoztic Arroz Octli Tehuilocaxitl

īpal Tiger Pan

Tlanāhuatīlli: Shenzhen Wanshengtang Industry Co., Ltd

Mahuizolli A' Design Award Cozticteocuitlatl Tēmacēhualōni īpan Tlaquimilolli Tlamantli

40,991

Tlaneltīlīlli Tēmacēhualōni

Xictlaneltilia Tēmacēhualli ītēchcopa #101157

Xiquitta Tlahcuilōlcalli Xiquitta A' Design Award ītechcopa Āmatl Tēmachiyōtīliztli Tlamachiōtl

Tlapalli

Tlanēxtilistli

Ītechcopa Wen Niang Icoztic Arroz Octli Tehuilocaxitl

Wen Niang ce tlaquimiloliztli tlachihualli ipampa in chinatlacah incoztic arroz octli. Inin caxitl mochihua ica tehuilotl, maciuhqui in miec coztic arroz octli moquimiloa ica tepalcatl. In tehuilotl ixco quimaca pepetlaquiliztli ihuan tlamatocaliztli. Ce aztatl ica imahtlapal momalacachohtoc tlacopintli ipan iahcol in caxitl ihuan quitlapachoa oc achi miec de 320 grados in ixco. In aztatl huel hueyi ipatiuh ipan tonatiuh iquizayan tlacayotl, campa quinezcayotia melahuacayotl, cualnezcayotl, pahtiliztli ihuan hueyac nemiliztli. In caxitl quipia 90 milimetros itamachiuh ipan icoyahuaca ihuan 260 milimetros ipan ihuecapan. In yancuic tlachihualiz quinequi quinyolehuaz in telpocameh tlacohuanimeh.

Tēixīmachōtiliztli

Ītechcopa Mahuizolli A' Design Award Cozticteocuitlatl

Wen Niang Icoztic Arroz Octli Tehuilocaxitl ca in quicuic in Mahuizolli A' Design Award Cozticteocuitlatl, huel mahuiztic tlamahuizoliztli tlen momaca in achtopa, huel cualli ihuan mahuiztic tlachihualli. In quicuicah Cozticteocuitlatl ca cenca yancuic, tlachiyani ihuan tlanextic tlachihualli in quinextia in tlamatiliztli ihuan toltecayotl. Ca quinequi in Wen Niang Icoztic Arroz Octli Tehuilocaxitl quitlalizque yancuic tlamantli ihuan quimacazque tlazohtli. Ni dizayno in quicuic Cozticteocuitlatl ca mahuiztic tlamantli in quihuelitia in toltecayotl, tlamatiliztli, dizayno ihuan teknolohia. Wen Niang Icoztic Arroz Octli Tehuilocaxitl quiyolchicahua ihuan quipaquiltia in tlacah.

Tlanēxtilistli Ītēixpan

Āmatl Tlanextīliztli

Tlapōhualli, tēquitqueh īwan tēchmachilīztli ōquinmaca in tlanēxtīlīlli.

Cē Zan Ītēchcopa: Wen Niang is product developed jointly by Wanshengtang and Guyuelongshan,the most famous producer of Chinese yellow rice wine.The product is made with an aim to raise public attention to this wine,as the developing of its market is falling far behind those of other alcohol products.We adopt modern techniques and crafts to present a traditional wine's package.
Huēyiliztli īhuān Tlacualtepēhualli: Diameter: 90mm
Height:260mm
Tōcāitl: yellow wine, rice wine, tigerpan, crane, embossment, Wen Niang
Tlachīhualiztli Māchiyōtl: The glass material will differentiate the wine from its competitive brands, who are normally packed in ceramics. Bottled in glass, the gloss and texture is upgraded on the surface. The wing-spreading crane is embossed on the shoulder-dropping bottle, which brings the traditional wine to a modern, more graceful and fascinating level, drawing attention of younger consumers.
Tlanāhuatīlli Nētēcahuilīztli: How to emboss a spreading crane on a glass bottle is a major challenge of this case. Most embossment works are normally covering a certain angle, instead of 360 degrees' encirclement. This spreading crane will cover over 320 degree of bottle and all details must be perfected. Therefore, both the illustration and the embossment are both following an industrial guide, so that the crane and the bottle can be produced aesthetically and repeatably.
Tlatēmōliztli: Yellow rice wine is one of the most important three fermented alcohol drinks, occupying a key position in Chinese culture. Compared with Chinese white spirits, it is more healthy and mild. Most products of yellow rice wine are packed in ceramics, which is costly and counterproductive, to achieve the effect of localization. Graphic design or bottle shaping are limited on ceramics. Wen Niang, however, breaks the constraint of packaging material and adopt glass to rejuvenate the old wine.
Tēyōllālīliztli: A crane surrounds the glass bottle so to endow the wine with life and soul.Crane possesses a lofty position in oriental culture.It stands for integrity and elegancy in personality, health and longevity in body,which is same with the function of the health-preserving wine.Through a modern package of the old wine,we aim to draw the young's attention and spread the Chinese culture of crane.
Tēquitl Cāhuitl: The project lasts 2 months, designed in Shenzhen and produced in Shaoxing, Zhejiang.
Tēquitl Ōhuitl: The packaging design raises heated discussions in the industry, not only because Wen Niang has subverted the stereotype of yellow rice wine, but also because it balances out between traditional alcohol culture and modern design language.
Calpolli Tlācah: Designer: Tiger Pan, Qian Chi
Illustrator:Ping Yi
Image Presentation: Juanjuan Wu
Technician: Zhangkun Xie
Project Manager: Crystal You
Īxiptla Tlanēxtīlli: Image #1:Designer Tiger Pan, Qian Chi;Illustrator:Ping Yi;Picture credit:Juanjuan Wu;Technician:Zhangkun Xie;Project Manager:Crystal You
Image #2:Designer Tiger Pan, Qian Chi;Illustrator:Ping Yi;Picture credit:Juanjuan Wu;Technician:Zhangkun Xie;Project Manager:Crystal You
Image #3:Designer Tiger Pan, Qian Chi;Illustrator:Ping Yi;Picture credit:Juanjuan Wu;Technician:Zhangkun Xie;Project Manager:Crystal You
Image #4:Designer Tiger Pan, Qian Chi;Illustrator:Ping Yi;Picture credit:Juanjuan Wu;Technician:Zhangkun Xie;Project Manager:Crystal You
Image #5:Designer Tiger Pan, Qian Chi;Illustrator:Ping Yi;Picture credit:Juanjuan Wu;Technician:Zhangkun Xie;Project Manager:Crystal You