Fountain Of Fortune Ippakkjar tas-Sena l-Ġdida minn Tingwei Chang - Bank Sinopac

Id-disinn Fountain Of Fortune Ippakkjar tas-Sena l-Ġdida minn Tingwei Chang - Bank Sinopac huwa rebbieħ stmat ħafna tal-prestiġjuż 2026 Premju A' Design Award tal-Ħadid fil-Kategorija tal-Kompetizzjoni ta' Disinn tal-Ippakkjar.

ĦadidIppakkjar· 2026

Fountain Of Fortune Ippakkjar tas-Sena l-Ġdida

minn Tingwei Chang - Bank Sinopac

Klijent: Bank SinoPac

Rebbieħ tal-Premju A' Design Award tal-Ħadid fil-Kategorija ta' Ippakkjar

6,655

Rebbieħ ta' Premju Ivverifikat

Ivverifika l-Istatus tal-Premju għal #174319

Ara fuq A' Design Award Stqarrija għall-Istampa Badge tal-Premju

Kuluri

Id-Disinn

Dwar Fountain Of Fortune Ippakkjar tas-Sena l-Ġdida

Din is-sett ta' rigali fiha pakkett illustrat li jinkludi żewġ laned ta' Prosperity Water u envelopp aħmar mobbli interattiv. Id-disinn jinterpreta mill-ġdid l-għoti tradizzjonali tar-rigali permezz ta' rakkuntar viżiv, elementi simboliċi, u interazzjoni diġitali integrata. Billi jgħaqqad immaġini klassika tas-Sena l-Ġdida ma' karatteristiċi interattivi kontemporanji, il-proġett jippreżenta kemm komponenti fiżiċi kif ukoll diġitali f'esperjenza festiva unifikata. L-integrazzjoni ta' simboli tradizzjonali u interazzjoni diġitali tirrifletti approċċ li jgħaqqad prattiki kulturali stabbiliti mal-modi ta' komunikazzjoni tal-lum.

Ir-Rikonoxximent

Dwar il-Premju A' Design Award tal-Ħadid

Fountain Of Fortune Ippakkjar tas-Sena l-Ġdida huwa rebbieħ tal-Premju A' Design Award tal-Ħadid, rikonoxximent prestiġjuż mogħti lil disinji tajbin li jissodisfaw ir-rekwiżiti professjonali u industrijali mistennija minn ħolqien imfassal tajjeb. Ir-rebbieħa tal-Ħadid juru l-ħila kbira, l-ispeċjalizzazzjoni għolja, il-fehim espert u l-kapaċità kreattiva tal-ħallieqa tagħhom. Huwa mistenni li Fountain Of Fortune Ippakkjar tas-Sena l-Ġdida ikun ħolqien imqabbar ħafna, mammirat u maħbub li huwa prattiku u innovattiv. Dan id-disinn rebbieħ tal-Ħadid jintegra l-aħjar prattiki tal-industrija u għandu karatteristiċi tekniċi kompetenti marbuta mal-għarfien u t-talent. Fountain Of Fortune Ippakkjar tas-Sena l-Ġdida huwa rispettat għall-eżattezza tiegħu u mfassal biex itejjeb il-kwalità tal-ħajja u jgħin jagħmel id-dinja post aħjar.

Wara d-Disinn

Kit għall-Istampa

Krediti, membri tat-tim u dettalji tekniċi pprovduti mid-disinjatur.

Proprjetajiet Uniċi: This gift set features a picture-book-inspired package, twin cans of Prosperity Water, and an interactive mobile red envelope. It reimagines traditional gifting as a multisensory experience, blending storytelling, symbolic design, and digital engagement for modern audiences.
Dimensjonijiet u Ippakkjar: Box Size: 210mm x 150mm x 80mm

Material: 1200gsm cardboard with specialty red paper and foil details

Print: CMYK + gold foil + spot UV

Inner: 2 x 330ml aluminum cans (custom wrap)

Add-ons: QR code activation, integrated storytelling lid print
Tikketti: Lunar New Year, Gift Box, Prosperity Water, Red Envelope, Digital Ritual, DAWHO, Snake Year, Cultural Packaging, Fortune, Gold Snake
Teknoloġija tal-Produzzjoni: The packaging utilizes rigid cardboard wrapped in soft-touch red matte paper with precision foil stamping and spot UV finishing. The interior is lined with gold foil for enhanced visual impact. The twin beverage cans are made of aluminum and feature full-body printing for maximum brand visibility.
Sfida tad-Disinn: A primary challenge was achieving harmony between physical tactility and digital engagement. The team needed to align symbolic elements, such as snakes, gold, water, and the color red, with DAWHO's minimalist visual identity. The packaging had to serve both as a culturally resonant ceremonial object and as a seamless gateway to the mobile interaction experience.
Riċerka: This project explores how modern banking can merge with traditional gifting customs. Based on research into Taiwanese Lunar New Year practices and the symbolism of red envelopes, the design creates a hybrid experience that connects analog rituals with digital interaction, maintaining emotional value while embracing technology.
Ispirazzjoni: Inspired by Chinese folklore about golden snakes bringing wealth and the custom of drinking fortune water for prosperity, this design reinterprets traditional beliefs through a contemporary perspective. The illustration of the Fountain of Fortune and the integration of a digital red envelope experience present ancient cultural elements in an accessible, playful, and meaningful format for modern audiences.
Tul tal-Proġett: Design Period: July 2024-October 2024

Production and Launch: November 2024

Location: Taipei, Taiwan
Fluss tal-Operazzjoni: Upon opening the box, users find two cans of "Prosperity Water," representing good fortune. The experience continues digitally through DAWHO’s mobile app, where users send New Year blessings via a red envelope event. Although the product lacks embedded technology, it is central to the brand’s holiday campaign.
Membri tat-Tim: Creative Director: DAWHO Marketing Team
TeamCopywriting and Ritual Concept: Bank SinoPac
Krediti tal-Immaġni: All images by Bank SinoPac.