Aqbeż għall-kontenut
Colorful Zhangzhou Ippakkjar tal-Prodotti tad-Ditta minn Yangchao Wu

Id-disinn Colorful Zhangzhou Ippakkjar tal-Prodotti tad-Ditta minn Yangchao Wu huwa rebbieħ stmat ħafna tal-prestiġjuż 2025 Premju A' Design Award tal-Fidda fil-Kategorija tal-Kompetizzjoni ta' Disinn tal-Ippakkjar.


FiddaIppakkjar· 2025

Colorful Zhangzhou Ippakkjar tal-Prodotti tad-Ditta

minn Yangchao Wu

Klijent: Yangchao Wu

Rebbieħ tal-Premju A' Design Award tal-Fidda fil-Kategorija ta' Ippakkjar

24,550

Rebbieħ ta' Premju Ivverifikat

Ivverifika l-Istatus tal-Premju għal #164285

Kuluri

Id-Disinn

Dwar Colorful Zhangzhou Ippakkjar tal-Prodotti tad-Ditta

Colorful Zhangzhou hija sistema ta' ppakkjar u identità maħluqa għal ditta ta' belt. Id-disinn ikopri sistema ta' identità viżiva, ippakkjar tar-rigali, spazju ta' esperjenza offline u pjattaforma online ta' servizzi għall-ħajja ta' kuljum. L-aħmar u l-fjura tan-narċis jintużaw bħala t-temi ewlenin, ispirati mill-istorja lokali, mid-drawwiet u mill-motivi arkitettoniċi. Temi separati huma żviluppati għal prodotti bħall-mooncakes, it-tè u s-souvenirs. Kull kaxxa tkejjel 260 mm fil-wisa', 260 mm fil-fond u 140 mm fl-għoli. Strutturi innovattivi tal-ippakkjar itejbu l-protezzjoni waqt it-trasport, u jintużaw materjali sostenibbli.

Ir-Rikonoxximent

Dwar il-Premju A' Design Award tal-Fidda

Colorful Zhangzhou Ippakkjar tal-Prodotti tad-Ditta huwa rebbieħ tal-Premju A' Design Award tal-Fidda, rikonoxximent prestiġjuż straordinarjament mogħti lil disinji tal-ogħla livell, sbieħ u impressjonanti. Ir-rebbieħa tal-Fidda huma xogħlijiet brillanti ħafna u kreattivi ħafna li juru l-għarfien espert, it-talent u l-aċċuratezza tad-disinjaturi tagħhom. Huwa mistenni li Colorful Zhangzhou Ippakkjar tal-Prodotti tad-Ditta ikun xogħol mill-isbaħ, eżemplari, professjonali ħafna u innovattiv bil-fond. Dan id-disinn rebbieħ tal-Fidda huwa invenzjoni notevoli u mammirata li tikkontribwixxi biex jitwessgħu l-fruntieri tal-arti, ix-xjenza, id-disinn u t-teknoloġija. Colorful Zhangzhou Ippakkjar tal-Prodotti tad-Ditta huwa ħolqien li ħafna jinvidjawh, li jqajjem ix-xewqat, iġib sentimenti pożittivi u joħloq tgħaġġib u mistagħġib.

Wara d-Disinn

Kit għall-Istampa

Krediti, membri tat-tim u dettalji tekniċi pprovduti mid-disinjatur.

Proprjetajiet Uniċi
The Zhangzhou Municipal People's Government takes the lead in and oversees Colorful Zhangzhou, a state-owned city brand that is run by Zhangzhou Culture and Tourism and Health Group, a significant state-owned organization in Zhangzhou. It is one of just two complete categories of city name trademarks that the State Trademark Administration of China has approved.
Dimensjonijiet u Ippakkjar
Width 260 mm x Depth 260 mm x Height 140 mm
Tikketti
Brand identity, Cultural integration, Visual identity system (VIS), Gift packaging, Sustainable packaging, Minimalism, Deconstructive design, Creative themes, Cultural heritage, User experience
Teknoloġija tal-Produzzjoni
The design team develops a series of corresponding themes for different usage scenarios, so that each design is not detached from the brand's own tone and full of unique theatrical tension. The design of this case utilizes innovative packaging structures to provide safer transportation protection while increasing the use of sustainable materials, which will be an important development trend that emphasizes both environmental awareness and commercial needs.
Sfida tad-Disinn
This type of regional specialty with a relatively large range needs to be quickly captured by consumers by entering the market, which endows it with representative and distinct IPs. It can quickly close the distance with consumers, and on the other hand, it can convey the unique culture of the region through the shaping of IPs. The design of this case conforms to the local cultural characteristics, conforms to contemporary aesthetics, allowing more people to understand the local cuisine culture.
Riċerka
A simple design and pattern can convey the core essence of the brand and product, which will bring a better user experience and stronger brand influence. The deconstructive design concept is subverting traditional aesthetic norms and leading the innovation and transformation of packaging design. It breaks through inherent forms and inertia through innovative and unprecedented design techniques, exploring more creative design expressions, and bringing new possibilities to the brand and industry.
Ispirazzjoni
The planning and design of the project is divided into four sections: brand VIS, present, offline experience space, and online life service platform. Beginning with the distinctive temperament of the city, incorporates Zhangzhou history and culture, local customs, architectural style, and other pattern resources. In order to infuse the city with cultural originality, red and the daffodil are chosen as the primary brand theme. Our goal remains to help Zhangzhou achieve rural revitalization.
Tul tal-Proġett
The project started in March 1, 2023 in China and finished in July 7, 2023 in China.
Fluss tal-Operazzjoni
Collect information on Zhangzhou's history and culture, geographical features, traditional crafts, and local resources. Develop thematic design plans for different products such as mooncakes, tea, and souvenirs. Create packaging designs that blend local culture with modern aesthetics. Enhance emotional connections between the brand and consumers through storytelling and cultural activities, and promote the dissemination and recognition of local culinary culture.
Membri tat-Tim
Chief Designer: Yangchao Wu
Krediti tal-Immaġni
Main image is Image #1: Photographer Answer Culture, Colorful Zhangzhou, 2023.
Optional Image #1: Photographer Answer Culture, Colorful Zhangzhou, 2023.
Optional Image #2: Photographer Answer Culture, Colorful Zhangzhou, 2023.
Optional Image #3: Photographer Answer Culture, Colorful Zhangzhou, 2023.
Optional Image #4: Photographer Answer Culture, Colorful Zhangzhou, 2023.

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