Aquetha Ippakkjar tas-Sake minn Tacto Inc.

Id-disinn Aquetha Ippakkjar tas-Sake minn Tacto Inc. huwa rebbieħ stmat ħafna tal-prestiġjuż 2024 Premju A' Design Award tal-Fidda fil-Kategorija tal-Kompetizzjoni ta' Disinn tal-Ippakkjar.

FiddaIppakkjar· 2024

Aquetha Ippakkjar tas-Sake

minn Tacto Inc.

Klijent: Tacto Inc

Rebbieħ tal-Premju A' Design Award tal-Fidda fil-Kategorija ta' Ippakkjar

32,172

Rebbieħ ta' Premju Ivverifikat

Ivverifika l-Istatus tal-Premju għal #158293

Żur is-Sit Ara fuq A' Design Award Stqarrija għall-Istampa Badge tal-Premju

Kuluri

Id-Disinn

Dwar Aquetha Ippakkjar tas-Sake

Aquetha huwa disinn ta' ppakkjar u branding għal sake Ġappuniż immaturat. Il-flixkun huwa magħmul bl-idejn minn artist tal-ħġieġ u ffurmat bil-forza tal-gravità, li tagħtih tond naturali li jissuġġerixxi l-mogħdija taż-żmien. Il-forma tonda tgħin ukoll għal maturazzjoni bla xkiel wara l-ibbottiljar. It-tikketti trasparenti huma prodotti bi stampar letterpress vojt biex jirriflettu l-karattru ċar tal-maturazzjoni f'temperatura tas-silġ. Il-kaxxa ta' barra sempliċi għandha ħofra bejn l-għatu u l-korp biex tesprimi l-linja taż-żmien tal-maturazzjoni. Id-disinn jippreżenta s-sake immaturat bħala xogħol artistiku aktar milli prodott ordinarju.

Ir-Rikonoxximent

Dwar il-Premju A' Design Award tal-Fidda

Aquetha Ippakkjar tas-Sake huwa rebbieħ tal-Premju A' Design Award tal-Fidda, rikonoxximent prestiġjuż straordinarjament mogħti lil disinji tal-ogħla livell, sbieħ u impressjonanti. Ir-rebbieħa tal-Fidda huma xogħlijiet brillanti ħafna u kreattivi ħafna li juru l-għarfien espert, it-talent u l-aċċuratezza tad-disinjaturi tagħhom. Huwa mistenni li Aquetha Ippakkjar tas-Sake ikun xogħol mill-isbaħ, eżemplari, professjonali ħafna u innovattiv bil-fond. Dan id-disinn rebbieħ tal-Fidda huwa invenzjoni notevoli u mammirata li tikkontribwixxi biex jitwessgħu l-fruntieri tal-arti, ix-xjenza, id-disinn u t-teknoloġija. Aquetha Ippakkjar tas-Sake huwa ħolqien li ħafna jinvidjawh, li jqajjem ix-xewqat, iġib sentimenti pożittivi u joħloq tgħaġġib u mistagħġib.

Wara d-Disinn

Kit għall-Istampa

Krediti, membri tat-tim u dettalji tekniċi pprovduti mid-disinjatur.

Proprjetajiet Uniċi: Aged sake is a minor genre among Japanese sake, and the design team needed to re-propose it to the world in a way that is not bound by the traditional context of Japanese sake. Therefore, they created a design to position AQUETHA, which is characterized by ice-temperature aging, as the umbrella for the online gallery “Kitamura Sake Exhibition,'' which views aged sake as works of art, and as the first of the works that will be exhibited and sold there. Based on this concept, they planned and developed bottles that are hand-made by artists, and a website that functions as a gallery. The selection of works for the second and subsequent editions is already underway, as they have been well-received by Western liquor fans and young people who were previously unable to approach aged sake.
Dimensjonijiet u Ippakkjar: Bottle: width 110mm × depths110mm × height150mm
Package: width135mm × depth135mm × height 165mm
Tikketti: Packaging, Product Design, Website
Teknoloġija tal-Produzzjoni: Bottles and packaging that do not compromise
on every detail as a “artwork”.
Design team commissioned glass artist Yutaro Kijima to create a bottle that is shaped by the force of gravity and has a natural roundness that gives a sense of the passage of time. Furthermore, in order to make the most of the clear impression that is a characteristic of ice-cold aging, they created transparent labels printed using blank letterpress printing.

The outer box has a simple shape to make the flask-shaped bottle look more attractive. they created a dent on the border between the lid and the main body to express the aging timeline, creating a luxurious feel that incorporates the delicate image of the work.

A website that acts more like a gallery than EC site.
On the website, design team aimed to create a gallery-like space where the consumer could "feel" the work rather than "buying" the product. AQUETHA's greatest feature, the delicacy that matures slowly over time, is expressed through white-based visuals and delicate lines. The spacious design creates a clean, simple and sophisticated image.
Sfida tad-Disinn: Since the Sake bottle is designed to be handcrafted one by one with glasswork craftsman, it was challenging to make them a perfect size and shape to keep the quality of sake among temperature and moisture. Design team and glass artist had tried so many different shape to test wether the bottle keeps the quality of sake in different atmosphere. They ended up using rounded bottle that helps smooth aging of sake after sake is bottled.
Ispirazzjoni: Design team faced business issue of what can they do to increase the value of aged sake, which is an idle asset in sake breweries across Japan. They found inspiration in paintings, which value of painting varies depending on popularity and the time. The solution was to open an online gallery as a curator to exhibit and sell aged sake, a treasure hidden throughout Japan.
Tul tal-Proġett: 2months, Tokyo, Japan
Fluss tal-Operazzjoni: This tends to be SDGs project because lots of sake brewery have unsold sake that is asleep for a certain period of time (it is perfectly kept to be aged sake). The design team has branded them as Aged Sake to turn unsold sake into a value for brewery and customer, which ultimately prevented from lots of sake become a waste.
Membri tat-Tim: Creative Director: Hayato Itakura
Strategist/Copy Writer: Takuro Nakajima
Art Director: Kohei Futakuchi
Visual Designer: Kazuya Sakamoto
Krediti tal-Immaġni: Photographer: Masato Ishibashi
Glass Artist: Yutaro Kijima