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Dedao Focus7 Qarrej Elettroniku minn William Volcoff and Yawei Zhang

Id-disinn Dedao Focus7 Qarrej Elettroniku minn William Volcoff and Yawei Zhang huwa rebbieħ stmat ħafna tal-prestiġjuż 2023 Premju A' Design Award tal-Bronż fil-Kategorija tal-Kompetizzjoni ta' Disinn ta' Apparati Diġitali u Elettroniċi.


BronżElettronika tal-Konsumatur· 2023

Dedao Focus7 Qarrej Elettroniku

minn William Volcoff and Yawei Zhang

Klijent: Dedao (Tianjin) Culture & Communication Co., Ltd.

Rebbieħ tal-Premju A' Design Award tal-Bronż fil-Kategorija ta' Elettronika tal-Konsumatur

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Rebbieħ ta' Premju Ivverifikat

Ivverifika l-Istatus tal-Premju għal #145505

Kuluri

Id-Disinn

Dwar Dedao Focus7 Qarrej Elettroniku

Test tal-Ktieb: Dedao Focus7 huwa qarrej elettroniku maħluq għal qarrejja li japprezzaw is-sensazzjoni ta' ktieb stampat. L-oqfsa hija magħmula minn liga tal-aluminju maħduma permezz ta' makkinarju CNC, u l-wiċċ anodizzat jirreżisti l-iżlaq, il-ħsara u l-korrużjoni. Il-forma tfakkar f'paġna mitwija, ġest familjari użat biex jitwaqqaf il-qari. L-iskrin E Ink ta' 7 pulzieri għandu ħġieġ kontra d-dija u kisja kontra l-marki tas-swaba'. Il-piż ta' 210 gramma huwa qrib dak ta' ktieb tal-but, u l-istruttura bbilanċjata tnaqqas l-isforz fuq il-polz. L-imballaġġ huwa mingħajr linka, mingħajr plastik u magħmul minn polpa degradabbli.

Ir-Rikonoxximent

Dwar il-Premju A' Design Award tal-Bronż

Dedao Focus7 Qarrej Elettroniku huwa rebbieħ tal-Premju A' Design Award tal-Bronż, rikonoxximent prestiġjuż ħafna mogħti lil disinji eċċellenti ddistingwuti mill-kreattività, l-ingenwità u l-għaqal. Ir-rebbieħa tal-Bronż huma xogħlijiet bi ħila biżżejjed u kreattivi b'mod impressjonanti li jawtentikaw l-esperjenza vasta, l-immaġinazzjoni u l-ħila ta' riżorsi tad-disinjaturi tagħhom. Huwa mistenni li Dedao Focus7 Qarrej Elettroniku ikun oġġett imqabbar ħafna, mammirat u maħbub, notevolment professjonali u innovattiv. Dan id-disinn rebbieħ tal-Bronż jinkorporaw l-aħjar prattiki fl-arti, ix-xjenza, id-disinn u t-teknoloġija u huwa eċċellenti fl-attenzjoni għad-dettalji. Dedao Focus7 Qarrej Elettroniku jissodisfa l-ħtiġijiet b'mod eċċellenti, imiss ix-xewqat, jinċanta s-sentimenti u jattira l-kurżità.

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Proprjetajiet Uniċi
Focus 7 eReader aims at book enthusiasts seeking meaningful aesthetics in their products.
Focus 7 eReader reconnects you with the pleasure of holding a paper book. Subtle elements in the design symbolize this connection and leverage the overall reading experience.
Dimensjonijiet u Ippakkjar
Screen: E Ink with 300 ppi / Antigloss TP glass top + anti finger print coating,
Specs: USB Type-C / Quad Cortex-A55 at 1.8GHz / Android 11 / 2GB RAM + 64GB ROM
eReader Weight: 210 grams
eReader size: 159*140.7*10 mm
Packaging size: 16.5 x 18.5 x 3 cm
10 weeks battery on sleeping mode.
3.5 days battery on full use.
2 weeks battery with 1h use per day.
Tikketti
ereader, tablet, book, eInk, CNC, aluminium,
Teknoloġija tal-Produzzjoni
The whole frame is made of aluminium alloy using CNC processing. The anodized surface is anti-slippery, wear and corrosion resistant. The fully integrated structure places the centre of gravity inclined to the hand-held side, greatly reducing the wrist pain of long-term use.
The 7-inch screen -mimicking pocket-book size- is ideal for students, office workers and regular readers. It boasts a double coating to prevent fingerprint residue and reduce environmental reflection. The ultra-thin glass backboard is anti-slippery, durable and provides similar tactile feedback as paper.
The entire ink-free and plastic-free packaging is made of degradable pulp grouting process. It is environmentally friendly, and degradable. The eReader weighs like a pocket book (210grm) to enhance further the reading experience.
Sfida tad-Disinn
Our key creative challenge was to differentiate our design without losing on the ergonomics. eReader are usually very sleek and minimalist in their design language. We didn't want to add decorative elements yet we wanted to add elements to visually connect to the universe of books. Traditional books have a tactile sensuality when flipping through pages, these lines created by each pages are our common memories framing the entire reading experience. We kept these lines to give extra tactile feedback to Dedao readers.
Riċerka
Our research process was rather traditional and down-to-earth to match our client's basic understanding of design. Pushing too much innovation would have scared off their marketing team and alienated their engineers against our design intentions. We worked closely with their production team to solve any potential production issues.
The Covid19 situation in China didn't really help us to meet face-to-face and set-up well organized interviews with group users. We had to change plans due to the massive lock down in Shanghai. We organized online questionnaires through Dedao massive online network to target 3 millions of their users and get some key insights regarding daily usage, key issues with current tablets and key advantages of competitors. To get useful insights, we decided to reach out to people using e-reader from competitors as well as users of Dedao tablets. It was very obvious to see the differences between users and where their needs matched.
Ispirazzjoni
Folding a page or the whole book is one of the most usual gesture we do while pausing our reading. The shape of a folding book represents this on-going process put on hold. It is also an invitation to restart the reading, a visual trigger to bring us back to a different world.
Tul tal-Proġett
The project started in November 2021 in Shanghai and finished in April 2021 in Shenzhen after final confirmation with all production sites and suppliers. The eReader is going to be launch this October 2022 in China during Dedao annual conference and will be available from November 2022.
Fluss tal-Operazzjoni
On/Off button to start. Full touch screen to navigate the various menus and settings. Screen back light could be changed to adjust night reading situation.
Privattivi
Patent Pending. Patent No 202230506231.5. Dedao (Tianjin) Culture & Education Co., Ltd.
Membri tat-Tim
William Volcoff, Yawei Zhang, Shuangtian Lu, Bastien Henry, Yiming Zhou, Xiaosong Wu, Xilun Cao

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L-A' Design Award hija akkreditazzjoni internazzjonali, ġġudikata, għad-disinn tajjeb. Ipparteċipa fl-A' Design Award biex tikseb l-opportunità li tirċievi rikonoxximent meritokratiku, tikseb fama, prestiġju u pubbliċità għax-xogħol tiegħek. Innomina x-xogħol tiegħek għall-A' Design Award u kkompeti għall-ambitu A' Design Prize.

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