Id-disinn Heralbony Ippakkjar minn Atsushi Morita huwa rebbieħ stmat ħafna tal-prestiġjuż 2023 Premju A' Design Award tal-Fidda fil-Kategorija tal-Kompetizzjoni ta' Disinn tal-Ippakkjar.

FiddaIppakkjar· 2023

Heralbony Ippakkjar

minn Atsushi Morita

Klijent: Paper Parade Inc.

Rebbieħ tal-Premju A' Design Award tal-Fidda fil-Kategorija ta' Ippakkjar

31,487

Rebbieħ ta' Premju Ivverifikat

Ivverifika l-Istatus tal-Premju għal #145156

Żur is-Sit Ara fuq A' Design Award Stqarrija għall-Istampa Badge tal-Premju

Kuluri

Id-Disinn

Dwar Heralbony Ippakkjar

Heralbony hija serje ta' ppakkjar maħluqa għal marka ta' arti u ħajja li tapplika xogħlijiet artistiċi minn artisti b'diżabilità fuq il-moda u d-disinn tal-intern. Karta blu waħda, magħżula minn aktar minn 9,000 tip ta' karta, tintuża għall-ippakkjar kollu u għall-għodod tal-branding li l-klijenti jmissu. Il-blu huwa l-kulur simboliku tal-Jum Dinji tal-Awtiżmu. Il-karta magħżula hija ħoxna u għandha nisġa qisha artiġjanali. Tiġi applikata biss stampar bil-fojl, f'pożizzjoni waħda u daqs wieħed, li jneħħi l-istadju tal-verifika tal-kuluri u jżomm l-ispejjeż baxxi. Il-firxa tinkludi kaxxi tal-prodotti, kaxxi tar-rigali u basktijiet tax-xiri.

Ir-Rikonoxximent

Dwar il-Premju A' Design Award tal-Fidda

Heralbony Ippakkjar huwa rebbieħ tal-Premju A' Design Award tal-Fidda, rikonoxximent prestiġjuż straordinarjament mogħti lil disinji tal-ogħla livell, sbieħ u impressjonanti. Ir-rebbieħa tal-Fidda huma xogħlijiet brillanti ħafna u kreattivi ħafna li juru l-għarfien espert, it-talent u l-aċċuratezza tad-disinjaturi tagħhom. Huwa mistenni li Heralbony Ippakkjar ikun xogħol mill-isbaħ, eżemplari, professjonali ħafna u innovattiv bil-fond. Dan id-disinn rebbieħ tal-Fidda huwa invenzjoni notevoli u mammirata li tikkontribwixxi biex jitwessgħu l-fruntieri tal-arti, ix-xjenza, id-disinn u t-teknoloġija. Heralbony Ippakkjar huwa ħolqien li ħafna jinvidjawh, li jqajjem ix-xewqat, iġib sentimenti pożittivi u joħloq tgħaġġib u mistagħġib.

Wara d-Disinn

Kit għall-Istampa

Krediti, membri tat-tim u dettalji tekniċi pprovduti mid-disinjatur.

Proprjetajiet Uniċi: This package was created as part of the branding of Heralbony, an art-life brand that develops artworks by artists with disabilities for fashion and interior design.
In order to unify the brand's style, a paper-derived branding method, named "brand paper," was implemented in which packaging and other branding tools that customers come into contact with are developed using a single type of paper.
Blue, the symbolic color of World Autism Day, was chosen as the brand color to symbolize Heralbony.
Dimensjonijiet u Ippakkjar: Tie package:W100mm x D375mm x Height 20mm/Coin purse package:W110mm x D80mm x H35mm/Long wallet package:W190mm x D110cm x H30mm/Watch package:W100mm x D100mm x H85mm/Handkerchief package:W140mm x D2mm x H260mm/Gift box:W160mm x D280mm x H30mm/Shopping bag:W200cm x D80mm x H300mm
Tikketti: Package, Shopping bag, Gift box, Promotional tools, Packaging design, Branding design
Teknoloġija tal-Produzzjoni: Magellan Blue, which gives a sense of elegance, was selected as the brand paper from Biotope GA-FS, which has a paper thickness and craft-like texture that can be deployed on packages and shopping bags.
The brand style was unified by using only foil stamping for the packaging and promotional tools.
The foil-stamped logo mark was designed with a horse motif, and the logotype was designed in an original font whose skeleton was extracted from the characters in the diary book of his autistic brother.
Sfida tad-Disinn: Since Heralbony is a social start-up and it is difficult to allocate a budget for packaging, we set up a regulation of one-point foil stamping of the same size on a single type of brand paper.
By only using foil stamping for the packaging and promotional tools, the high quality feel of the paper and foil was preserved, while eliminating the color proofing process in the printing process, thereby cutting unnecessary costs.
This also contributed greatly to the unification of the brand's style.
Riċerka: SMEs have not been able to achieve satisfactory branding due to budget constraints.
They focused on the quality control of Japanese paper trading companies and developed a method of using one type of paper for all branding materials. This approach has enabled us to create a consistent style while greatly reducing the cost of color proofing and enabling branding at a lower price point.
They have created an environment where small businesses can take on the challenge of high-quality branding.
Ispirazzjoni: Heralbony is an art-life brand that develops artworks by artists with disabilities for fashion and interior design.
The founder of Heralbony, whose brother is autistic, launched the art-life brand so that his autistic brother and his family could interact with society with their hearts open.
Therefore, the brand color was decided to be "Biotope GA-FS Magellan Blue" from among more than 9,000 types of paper, based on the theme of blue, which is also the symbolic color of World Autism Day.
Tul tal-Proġett: This project first began in December 2019, and was completed in October 2022, and is being implemented in packaging and other branding tools which are sold at the department stores all over Japan.
Fluss tal-Operazzjoni: The package contains the products sold by Heralbony. Other items include gift boxes, shopping bags and promotional tools.
Krediti tal-Immaġni: Photographer Yusuke Tsuchida, 2019 to 2022.