Grassy Premiados Ippakkjar tal-Kafè minn Dimitri Lociks

Id-disinn Grassy Premiados Ippakkjar tal-Kafè minn Dimitri Lociks huwa rebbieħ stmat ħafna tal-prestiġjuż 2022 Premju A' Design Award tal-Fidda fil-Kategorija tal-Kompetizzjoni ta' Disinn tal-Ippakkjar.

FiddaIppakkjar· 2022

Grassy Premiados Ippakkjar tal-Kafè

minn Dimitri Lociks

Klijent: Grassy Caffè

Rebbieħ tal-Premju A' Design Award tal-Fidda fil-Kategorija ta' Ippakkjar

27,497

Rebbieħ ta' Premju Ivverifikat

Ivverifika l-Istatus tal-Premju għal #128993

Żur is-Sit Ara fuq A' Design Award Stqarrija għall-Istampa Badge tal-Premju

Kuluri

Id-Disinn

Dwar Grassy Premiados Ippakkjar tal-Kafè

Grassy Premiados huwa disinn tal-ippakkjar għal kafè speċjali Brażiljan. Il-kaxxa għandha forom organiċi u modulari ispirati miż-żrieragħ tal-mahogany, iż-żerriegħa tal-kafè u l-kurvi tal-arkitettura modernista Brażiljana. Il-forma modulari tippermetti l-istaċċjar u wirja distintiva fuq l-ixkafef. Il-kaxxa hija magħmula mill-kartun b'laminazzjoni matt, hot stamping u stampar monokromu. Il-kafè jinżamm f'borża tal-plastik b'valv li jipproteġi ż-żerriegħa mill-ossiġnu. Tikketta adeżiva f'film metalliku tissiġilla l-kaxxa u ġġorr l-informazzjoni dwar il-prodott, li tippermetti personalizzazzjoni malajr bi prezz baxx.

Ir-Rikonoxximent

Dwar il-Premju A' Design Award tal-Fidda

Grassy Premiados Ippakkjar tal-Kafè huwa rebbieħ tal-Premju A' Design Award tal-Fidda, rikonoxximent prestiġjuż straordinarjament mogħti lil disinji tal-ogħla livell, sbieħ u impressjonanti. Ir-rebbieħa tal-Fidda huma xogħlijiet brillanti ħafna u kreattivi ħafna li juru l-għarfien espert, it-talent u l-aċċuratezza tad-disinjaturi tagħhom. Huwa mistenni li Grassy Premiados Ippakkjar tal-Kafè ikun xogħol mill-isbaħ, eżemplari, professjonali ħafna u innovattiv bil-fond. Dan id-disinn rebbieħ tal-Fidda huwa invenzjoni notevoli u mammirata li tikkontribwixxi biex jitwessgħu l-fruntieri tal-arti, ix-xjenza, id-disinn u t-teknoloġija. Grassy Premiados Ippakkjar tal-Kafè huwa ħolqien li ħafna jinvidjawh, li jqajjem ix-xewqat, iġib sentimenti pożittivi u joħloq tgħaġġib u mistagħġib.

Wara d-Disinn

Kit għall-Istampa

Krediti, membri tat-tim u dettalji tekniċi pprovduti mid-disinjatur.

Proprjetajiet Uniċi: Grassy Premium packaging was designed to allow a high impact visual display on shelves, at an affordable cost and easy to assemble, adding value to award-winning Brazilian coffees. Its organic shapes are also modular, which allows for stacking and a very differentiated way of displaying on shelves and showcases. The packaging also features an adhesive label solution, which allows for quick and varied customization of the packaging.
Dimensjonijiet u Ippakkjar: The assembled package is 20 centimeters wide, 14 centimeters high, and 14.5 centimeters deep.
Tikketti: package, Brazilian coffee, biomimetic, bio design,
Teknoloġija tal-Produzzjoni: The Grassy Premium packaging has two moments, the box was developed to be produced in large batches, to amortize the investment in graphic finishes with higher cost and added value, while the labels are manufactured on demand, in short runs. The box was designed to ensure high perceived value at a low cost. We use cardboard, matte lamination, hot stamp, and monochrome printing. The labels are made of metallic BOPP film with special printing and cutting. The coffee, as it needs special protection against oxygen and other external agents, is protected in a plastic bag with valve.
Sfida tad-Disinn: The main challenge was to make a paper packaging that had an exceptional aesthetics, but was functional, modular and easy to use. The solutions started from a design approach inspired by nature, observing formal solutions, modulation and visual appeal in mahogany seeds and coffee beans. Another difficulty was to reconcile a very organic design with requirements of economic and productive viability. In this sense, we work together with suppliers, testing materials, printing and assembly solutions that enabled packaging with high perceived value, but low production cost.
Riċerka: The project started from a briefing interview, where the client's demands were defined. We then started market research that revealed the need for a more innovative approach to designing award-winning coffees. We analyzed luxury packaging, but the final inspiration came from observing nature and studying biomimetics. After the phase of creating alternatives, we go on to validation with the client, prototyping, and testing. Then we started the budget, feasibility analysis, adjustments, closing files, prototype approval and final production phase.
Ispirazzjoni: The packaging design was inspired by the shapes and modulations of seeds, in addition to the curves of Brazilian modernist architecture, allowing not only a very different look for the project but also the possibility of a unique modulation. The great insight of the packaging came from a walk in the park in Brasilia, where we found a mahogany seed that sparked our gaze to other sources of solution, such as the shape of the coffee bean and the curves of the Oscar Niemeyer's architecture, resulting in the construction of an elegant and innovative Brazilian symbology.
Tul tal-Proġett: The project lasted 6 months, with 3 months in the design phase in Brasilia, 2 months in the adjustments, budget and production phase in Santa Catarina, and another 1 month in the training and launch phase, in Sao Paulo.
Fluss tal-Operazzjoni: The package assembly process is simple: the first step is to place the coffee in the plastic bag, extracting the oxygen, then take the package planned for assembly, carefully reinforcing the creases. After assembling the box, we insert the bag with the coffee in it and, finally, we seal the box with an adhesive label that defines the information about the product.
Membri tat-Tim: Designer and Creative Director: Dimitri Lociks; Design member: Simone Turíbio; Feasibility consultant: Marília Turíbio
Krediti tal-Immaġni: all images and videos: photographer Dimitri Lociks, study with shadows, 2021.