Grafa Applikazzjoni ta' Informazzjoni Finanzjarja minn Heidi Cuthbert

Id-disinn Grafa Applikazzjoni ta' Informazzjoni Finanzjarja minn Heidi Cuthbert huwa rebbieħ stmat ħafna tal-prestiġjuż 2021 Premju A' Design Award tal-Bronż fil-Kategorija tal-Kompetizzjoni ta' Disinn tat-Teknoloġiji Mobbli, Applikazzjonijiet u Software.

BronżMobbli· 2021

Grafa Applikazzjoni ta' Informazzjoni Finanzjarja

minn Heidi Cuthbert

Klijent: Grafa

Rebbieħ tal-Premju A' Design Award tal-Bronż fil-Kategorija ta' Mobbli

15,851

Rebbieħ ta' Premju Ivverifikat

Ivverifika l-Istatus tal-Premju għal #124853

Żur is-Sit Ara fuq A' Design Award Stqarrija għall-Istampa Badge tal-Premju

Kuluri

Id-Disinn

Dwar Grafa Applikazzjoni ta' Informazzjoni Finanzjarja

Grafa hija applikazzjoni mobbli għal dejta finanzjarja, aħbarijiet u analiżi. L-applikazzjoni tagħti lill-utenti aċċess mgħaġġel għal volumi kbar ta' informazzjoni. Aħbarijiet bil-video kkurati minn intelliġenza artifiċjali huma kkombinati ma' artikli miktuba minn analisti tad-dejta u ġurnalisti tan-negozju. L-utenti jistgħu jagħmlu grafiki ta' settijiet ta' dejta b'diversi assi, inklużi ishma Awstraljani, muniti globali u kriptomoneti. Sfond navy skur b'enfasi blu ċar joħloq esperjenza ta' qari nadifa u kalma. L-interface hija mibnija bl-HTML u tadatta għal ħafna daqsijiet ta' skrin fuq apparati Android u Apple.

Ir-Rikonoxximent

Dwar il-Premju A' Design Award tal-Bronż

Grafa Applikazzjoni ta' Informazzjoni Finanzjarja huwa rebbieħ tal-Premju A' Design Award tal-Bronż, rikonoxximent prestiġjuż ħafna mogħti lil disinji eċċellenti ddistingwuti mill-kreattività, l-ingenwità u l-għaqal. Ir-rebbieħa tal-Bronż huma xogħlijiet bi ħila biżżejjed u kreattivi b'mod impressjonanti li jawtentikaw l-esperjenza vasta, l-immaġinazzjoni u l-ħila ta' riżorsi tad-disinjaturi tagħhom. Huwa mistenni li Grafa Applikazzjoni ta' Informazzjoni Finanzjarja ikun oġġett imqabbar ħafna, mammirat u maħbub, notevolment professjonali u innovattiv. Dan id-disinn rebbieħ tal-Bronż jinkorporaw l-aħjar prattiki fl-arti, ix-xjenza, id-disinn u t-teknoloġija u huwa eċċellenti fl-attenzjoni għad-dettalji. Grafa Applikazzjoni ta' Informazzjoni Finanzjarja jissodisfa l-ħtiġijiet b'mod eċċellenti, imiss ix-xewqat, jinċanta s-sentimenti u jattira l-kurżità.

Wara d-Disinn

Kit għall-Istampa

Krediti, membri tat-tim u dettalji tekniċi pprovduti mid-disinjatur.

Proprjetajiet Uniċi: Grafa is a financial data, news and analysis platform that gives users access to large volumes of information quickly and in a way that is entertaining and engaging.

The platform integrates AI-curated video news from Bloomberg, Reuters, Cheddar TV, in addition to news generated by Grafa’s team of data analysts and business journalists.

Grafa allows users to track the trends and be ahead of the curve with multi-asset data sets including Australian stocks, global currencies and cryptocurrencies
Dimensjonijiet u Ippakkjar: The design is an HTML file that is wrapped into an app so that it scales for any Android or Apple device.

It’s adaptable to many different resolutions and kinds of screens. Its ability to adapt to the endless number of different terminals on the market is excellent.
It supports HTML, HTML5, amongst others.
It’s capable of genuinely multitasking between applications.
Tikketti: fintech, finance, charting, finance content
Teknoloġija tal-Produzzjoni: The UX design of Grafa was developed using Adobe’s XD product and the front-end of the app was originally built in React Native, but later re-built in HTML.

The app has been built on the AWS cloud infrastructure, which allows for rapid and global scale.

The app is now available on the App Store and Google Play.
Sfida tad-Disinn: The biggest challenge has been the balance between design and speed. We found an almost direct trade off between the detail of the design and the load times of the app.

We needed to rebuild the front end in a simpler format to be able to achieve the level and sophistication of design that we wanted, without sacrificing speed.

While we had a beautiful product at our soft launch, the beauty gives way to frustration if the app takes too long to load.

It took time and patience, but we have now managed to achieve both and are ready for rapid, global scale.
Riċerka: Grafa researched its direct competitors, such as Bloomberg, Yahoo Finance, Reuters and TradingView as well as other software-as-a-service companies including Canva, Redditt and Netflix.

It also drew inspiration from Apple, which was able to distinguish itself for good design across its entire product suite.

The design considered psychology, published interviews by the CEOs of competitors and extensive user testing.

Given the main premise was to be entertaining, the darker background colours of the app were to give the appearance the user was watching television.
Ispirazzjoni: The inspiration for Grafa’s design was from the single premise that finance needed to entertain to achieve mass adoption.

We used dark navy as the main app background, with light blue highlights which helps boost alertness, heighten reaction times and elevate moods.

The app design needed to be clean, seamless and give the impression that no expense had been spared.

In a genre in which good design is an afterthought, we wanted Grafa to be known for making finance beautiful.
Tul tal-Proġett: Grafa started in Australia in 2019, and the first release of the app was in November 2020. The app gained a small user base, the feedback was that the app needed to improve its load speed.

This feedback prompted a redesign and rebuild of the front-end of the app and this was launched in April 2021.

User feedback is that the current product exceeds expectations and has the potential for global scale.
Fluss tal-Operazzjoni: Grafa allows users to chart multi-asset data sets, and uses advanced search functionality and AI-curation to search/curate/organise enormous volumes of data, news, video and analysis within milliseconds.

The infinite scrolling functionality of social media platforms like Facebook have been incorporated into the Grafa app. This technology has proven to be habit forming.

This keeps users looking at their phones for far longer than necessary - it was originally based on the mechanics of slot machines.
Privattivi: Grafa has an Innovation Patent pending.
Membri tat-Tim: Heidi Cuthbert - Co-founder
Jon Cuthbert - Co-founder
Dan Petrie - Co-founder
Mikey Couch - UX designer
Tim Huegdon - Chief Technology Officer
Krediti tal-Immaġni: All content owned by Grafa.