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Constellation Imballaġġ tal-Lajters minn Sunhwa Lee and Wenyuan Chen

Id-disinn Constellation Imballaġġ tal-Lajters minn Sunhwa Lee and Wenyuan Chen huwa rebbieħ stmat ħafna tal-prestiġjuż 2021 Premju A' Design Award tad-Deheb fil-Kategorija tal-Kompetizzjoni ta' Disinn tal-Ippakkjar.


DehebIppakkjar· 2021

Constellation Imballaġġ tal-Lajters

minn Sunhwa Lee and Wenyuan Chen

Klijent: Zippo (China) Outdoor Products Co., Ltd.

Rebbieħ tal-Premju A' Design Award tad-Deheb fil-Kategorija ta' Ippakkjar

31,784

Rebbieħ ta' Premju Ivverifikat

Ivverifika l-Istatus tal-Premju għal #119120

Kuluri

Id-Disinn

Dwar Constellation Imballaġġ tal-Lajters

Constellation huwa disinn ta' imballaġġ f'edizzjoni limitata għal lajters tal-kollezzjoni. L-imballaġġ jinxtegħel permezz ta' tikek żgħar fuq il-wiċċ tiegħu, u d-dwal jistgħu jinxtegħlu wieħed wieħed biex jiffurmaw sinjali differenti taż-żodijaku. Fi tmiem l-effett, id-dwal jixgħelu u jintfew bil-mod. L-effett tad-dawl jista' jiġi ċċarġjat mill-ġdid b'kejbil USB u jdum tnax-il siegħa meta jkun iċċarġjat għalkollox. Il-lajters jinżammu mal-imballaġġ ta' ġewwa b'kalamiti, biex b'hekk il-kaxxa tista' tintuża wkoll bħala wirja. Vira trijangolari moħbija tinfetaħ fuq wara biex l-imballaġġ jista' joqgħod wieqaf. Il-karta hija l-materjal ewlieni użat.

Ir-Rikonoxximent

Dwar il-Premju A' Design Award tad-Deheb

Constellation Imballaġġ tal-Lajters huwa rebbieħ tal-Premju A' Design Award tad-Deheb, rikonoxximent prestiġjuż ħafna mogħti lil disinji tal-ewwel klassi, mill-isbaħ u eċċellenti. Ir-rebbieħa tad-Deheb huma ħolqien innovattiv ħafna, b'viżjoni u li jleqqu b'mod li jgħammex, li jirriflettu t-talent, l-għerf u l-ħila tad-disinjaturi tagħhom. Huwa mistenni li Constellation Imballaġġ tal-Lajters ikun invenzjoni mfaħħra ħafna, li tistabbilixxi x-xejriet u monumentali li tagħti valur bla preċedent. Dan id-disinn rebbieħ tad-Deheb huwa proġett spettakolari u rispettat li jwessa' l-fruntieri tal-arti, ix-xjenza, id-disinn u t-teknoloġija. Constellation Imballaġġ tal-Lajters joħloq xewqa qawwija, iqajjem il-passjoni, iħeġġeġ il-kreattività u jisħer lilna.

Wara d-Disinn

Kit għall-Istampa

Krediti, membri tat-tim u dettalji tekniċi pprovduti mid-disinjatur.

Proprjetajiet Uniċi
The packaging engages the user by lighting up. It is turned on, one by one and is connected together to create different zodiac signs. It enhances the esthetic aspect of the packaging and highlights the concept in a unique way. The lighters can be directly placed on top of the inner packaging as magnets are attached underneath. Moreover, the packaging can be used as a display tool - the user can make it stand by pulling out a triangular bar which is hidden on the back side of the packaging.
Dimensjonijiet u Ippakkjar
Outbox size: 435x435x123mm
Inner plate size: 365x75mm
Tikketti
Zippo, lighter, packaging, packaging design, innovative, inspiring
Teknoloġija tal-Produzzjoni
The company always considers sustainability when it comes to deciding packaging materials. Predominately paper was used to create the packaging.
Sfida tad-Disinn
To achieve the light effect, the team collaborated with several engineers for more than two months. They helped the team develop and establish a new light program, according to the design specifically. As the effect was not exist previously, it was the most challenging part of the project, according to the designer. After several trials, the team were able to install the effect and successfully attached it in the packaging.
Riċerka
Based on the team's market research as well as target audience analysis, the team were able to complete a deep dive into market potential.

As the lighter products in the packaging are under high-end product line of Zippo, it was crucial to appeal Zippo enthusiasts and loyal consumers who regularly collect the brand's products.
Ispirazzjoni
The each constellation lighter was designed based on different zodiac signs. It aims to appeal to Zippo enthusiastic - provide a comprehensive collection to them, the packaging was exclusively developed as a limited edition with only a hundred units produced.
The overall shape of the inner packaging was inspired by a spaceship and the surface was designed with a simple and abstract image which represents beautiful stars at night.
Tul tal-Proġett
The project started in April 2020 and launched in February 2021 in China.
Fluss tal-Operazzjoni
The light effect shines through the small dots on the surface of the packaging. At the end of the effect, the lights are slowly breathing. The effect is rechargeable with an enveloped USB cable and it lasts for twelve hours once it is fully charged. Also, the effect can be easily turned on and off by pressing a switch, which is installed in the packaging - it was designed with a consideration of the cost and energy efficiency.
Privattivi
Registrant's name: ZIPPO MANUFACTURING COMPANY
Trademark No.347274

The trademark under Reg. No. 347274 in Class 34 has been approved for renewal. The valid period of registration is extended to April 29, 2029.
Membri tat-Tim
Senior Communication Designer: SunHwa Lee
Senior Product Innovation Manager: WenYuan Chen
Krediti tal-Immaġni
©copyright, 2020, all the submitted photography, illustration, and video, Creative Center Shanghai - Zippo (China) Outdoor Products Co., Ltd.

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