Id-disinn Tokinone Ippakkjar tal-Ikel minn Toshiki Okada huwa rebbieħ stmat ħafna tal-prestiġjuż 2021 Premju A' Design Award tal-Bronż fil-Kategorija tal-Kompetizzjoni ta' Disinn tal-Ippakkjar.
BronżIppakkjar· 2021
Tokinone Ippakkjar tal-Ikel
minn Toshiki Okada
Klijent: Zikkichi Co.,Ltd.
Rebbieħ tal-Premju A' Design Award tal-Bronż fil-Kategorija ta' Ippakkjar
Rebbieħ ta' Premju Ivverifikat
Ivverifika l-Istatus tal-Premju għal #118715Id-Disinn
Dwar Tokinone Ippakkjar tal-Ikel
Tokinone huwa disinn tal-ippakkjar għad-Dorayaki, gallettina tradizzjonali Ġappuniża magħmula billi tpoġġi għaġina tal-fażola bejn żewġ pancakes. Il-verżjoni Tokinone iżżid krema tal-butir u togħmiet bħal frott u tè aħdar. Il-mudell juża sebà kuluri, wieħed għal kull togħma, b'forom każwali li jissuġġerixxu tessut artab. Il-kuluri u l-forom jgħaqqdu flimkien elementi antiki u ġodda, kif ukoll referenzi Ġappuniżi u tal-Punent. Il-kaxxa hija magħmula minn karta ta' kwalità għolja u mhux lostruża li taqbel mat-tessut tal-gallettina. Kull gallettina tingħata spazju biżżejjed ġewwa l-kaxxa. Il-partijiet kollha huma minn karta riċiklabbli u jistgħu jitwaħħlu ċatti wara l-użu.
Ir-Rikonoxximent
Dwar il-Premju A' Design Award tal-Bronż
Tokinone Ippakkjar tal-Ikel huwa rebbieħ tal-Premju A' Design Award tal-Bronż, rikonoxximent prestiġjuż ħafna mogħti lil disinji eċċellenti ddistingwuti mill-kreattività, l-ingenwità u l-għaqal. Ir-rebbieħa tal-Bronż huma xogħlijiet bi ħila biżżejjed u kreattivi b'mod impressjonanti li jawtentikaw l-esperjenza vasta, l-immaġinazzjoni u l-ħila ta' riżorsi tad-disinjaturi tagħhom. Huwa mistenni li Tokinone Ippakkjar tal-Ikel ikun oġġett imqabbar ħafna, mammirat u maħbub, notevolment professjonali u innovattiv. Dan id-disinn rebbieħ tal-Bronż jinkorporaw l-aħjar prattiki fl-arti, ix-xjenza, id-disinn u t-teknoloġija u huwa eċċellenti fl-attenzjoni għad-dettalji. Tokinone Ippakkjar tal-Ikel jissodisfa l-ħtiġijiet b'mod eċċellenti, imiss ix-xewqat, jinċanta s-sentimenti u jattira l-kurżità.
Wara d-Disinn
Kit għall-Istampa
Krediti, membri tat-tim u dettalji tekniċi pprovduti mid-disinjatur.
- Proprjetajiet Uniċi
- Tokinone is a new and nostalgic product that adds butter cream and flavors such as fruit and green tea to Dorayaki , a traditional Japanese pastry made by sandwiching bean paste between pancakes.
Fun patterns with colors representing the seven flavors and random shapes are expressing the fluffy texture.
Unlike traditional Japanese confectionery packaging, the colorful, pop, and high quality atmosphere of this product is appreciated as a gift. It is made of non-glossy high quality paper, all made from recyclable paper products. - Dimensjonijiet u Ippakkjar
- Small box:(W)200mm x (D)120mm x (H)105mm
Large box:(W)200mm x (D)98mm x (H)235mm
Individual:(W)118mm x (D)30mm x (H)138mm - Tikketti
- Sweets, Traditional sweets, Japanese sweets, Wagashi, Japanese food, Package design
- Teknoloġija tal-Produzzjoni
- The Dorayaki cakes that come in the box are very soft, so each one is specially designed to have sufficient margins. The box is made of non-glossy high quality paper to match the texture of the Dorayaki. Also recyclable paper products were chosen for everything related to this product.
- Sfida tad-Disinn
- Many of the traditional Japanese confectionery packages were expected to be of high quality as gifts, and this project was required to express a modern style while inheriting the tradition. In the design, expressing the warmth was the most important part of this product, which is prepared by hand, while at the same time achieving both the quality as a gift.
- Riċerka
- Kawagoe City, where this product is sold, is a tourist destination, and in recent years has become a popular dating spot among young people and foreigners. With the shift in tourist demographics, the traditional souvenir wagashi also needed to be reborn. The branding and package were designed from scratch to create a product that would be loved by people of all ages and languages, while retaining the Japanese tradition.
- Ispirazzjoni
- Tokinone means "tone of time" in Japanese. To revive this Japanese traditional confectionery Dorayaki (pancake-like patties wrraped around filling of sweet bean paste.) handed down from long ago as a new local specialty of the modern age, colors and shapes that give a sense of both new and old, Japanese and Western styles are used.
The colors used in the design were imagined from butter, strawberry, tangerine, rum, sweet potato, matcha, and hojicha. - Tul tal-Proġett
- Development began in 2019 in Kawagoe City, Saitama Prefecture, and sales began in 2020 at a long-established Japanese confectionery store near Kita-in, Kawagoe City.
- Fluss tal-Operazzjoni
- The design is consistent with the rationale behind the color choice, but also visually catches the eye with a pop and high quality atmosphere that makes the product tasty and enjoyable. All packages are made of paper and can be easily disassembled and folded, making them environmentally friendly.
- Membri tat-Tim
- Brand Manager:Masahito Nunome
- Krediti tal-Immaġni
- All Image: Photographer Nozomi Suzuki 2021 / Art Director Toshiki Okada 2019 / Graphic designer Toshiki Okada 2019
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