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Ajinomoto Cec Pusat Pertunangan Pelanggan oleh Stoked Associates

Reka bentuk Ajinomoto Cec Pusat Pertunangan Pelanggan oleh Stoked Associates ialah pemenang yang sangat dihormati bagi 2023 A' Design Award Gangsa yang amat berprestij dalam Kategori Pertandingan Reka Bentuk Ruang Dalaman dan Pameran.


GangsaDalaman· 2023

Ajinomoto Cec Pusat Pertunangan Pelanggan

oleh Stoked Associates

Klien: Ajinomoto Malaysia Berhad

Pemenang A' Design Award Gangsa dalam Kategori Dalaman

19,776

Pemenang Anugerah Yang Disahkan

Sahkan Status Anugerah untuk #149023

Warna

Reka Bentuk

Mengenai Ajinomoto Cec Pusat Pertunangan Pelanggan

Ajinomoto CEC ialah pusat pertunangan pelanggan yang dibina di dalam sebuah kilang baharu di Bandar Enstek Halal Hub, Negeri Sembilan, Malaysia. Ruang dalaman ini bermula dengan dinding video LED besar yang menyambut pekerja dan pelawat sebelum mereka memasuki Infoseum. Sebuah terowong kemudiannya membawa pelawat melalui sejarah syarikat, perkhidmatan korporat dan produk-produknya. Pemetaan unjuran (projection mapping) dan sistem bunyi turut menyokong lawatan ini, manakala sebuah studio memasak menganjurkan sesi interaktif mengenai rasa. Garisan linear yang bersih pada reka bentuk mengimbau kembali pergerakan tebu ditiup angin.

Pengiktirafan

Mengenai A' Design Award Gangsa

Ajinomoto Cec Pusat Pertunangan Pelanggan ialah pemenang A' Design Award Gangsa, pengiktirafan yang amat berprestij yang dianugerahkan kepada reka bentuk cemerlang yang dicirikan oleh kreativiti, kecerdikan dan ketajaman fikiran. Pemenang Gangsa ialah artifak yang amat mahir dan sangat kreatif yang membuktikan pengalaman luas, imaginasi dan akal budi pereka bentuknya. Ajinomoto Cec Pusat Pertunangan Pelanggan diharapkan menjadi objek yang sangat dihargai, dikagumi dan disayangi, sangat profesional dan inovatif. Reka bentuk pemenang A' Design Award Gangsa ini merangkumi amalan terbaik dalam seni, sains, reka bentuk dan teknologi, dan cemerlang dalam perhatiannya terhadap butiran. Ajinomoto Cec Pusat Pertunangan Pelanggan memenuhi keperluan dengan indah, menyentuh keinginan, memikat perasaan dan menarik rasa ingin tahu.

Di Sebalik Reka Bentuk

Kit Akhbar

Kredit, ahli pasukan dan butiran teknikal yang disediakan oleh pereka.

Ciri-Ciri Unik
Ajinomoto Malaysia Berhad has officially opened its new factory in Bandar Enstek Halal Hub, Negeri Sembilan in conjunction with its 60th Anniversary in Malaysia. It will demonstrate the whole new brand image to the public eyes with the new customer engagement centre. The new factory is a smart factory and certified Green Building. Advanced technology that optimizes operations through automation and digitalization is incorporated to improve efficiency and productivity.
Dimensi & Pembungkusan
Width 16880mm x Depth 9500mm x Height 3200mm
Tag
Interior Design, Experience, Customer Engagement Centre, Cooking Studio, Factory
Teknologi Pengeluaran
The design team introduced a 3000mm height x 4800mm width LED video wall as a welcoming feature to greet the employees and visitors. It could visually engage with people before entering into the Infoseum. Projection mapping with sound system are integrated as part of the customer experience journey.
Cabaran Reka Bentuk
Corporate branding, customer experience and safety are the highest priority for this project. The design team deep dived into Ajinomoto history milestones, product and technology information and the methodology to create a seamless experience journey for the visitors. There are multiple discussions with stakeholders and business units to achieve the final outcome where able to showcase Ajinomoto spirit to their audience.
Penyelidikan
Ajinomoto is rich in history. Creating new values, enhancing life and social contribution is part of the company mission. The design team continue to follow the purity of one of the Japanese fundamental philosophy of life ikigai where everything have its own purpose. The space design reflects effective, reliable, reconnect and elevate to demonstrate Ajinomoto encouraging achievement. Digital information was introduced through various interactive technology embedded within the space. Using clean and linear lines to resemble the idea of Ajinomoto to always be focus on the vision and mission to the people and to the society.
Inspirasi
In the new Ajinomoto CEC, we captured the poetic movements of the sugarcanes that waves in the wind when it brushes through the tips. This is our statement made at the entrance of the Infoseum, where it located strategically at the lobby. We focus in creating dynamic space movement experience for visitors. At the same time, we continue to follow the purity of one of the Japanese fundamental philosophy of life Ikigai where everything have its own purpose.
Tempoh Projek
The project design started in July 2021 and construction finished in November 2022 at Bandar Enstek Halal Hub, Negeri Sembilan, Malaysia.
Aliran Operasi
By combining future essentials into every day lifestyle needs. Our design approach aligned with Ajinomoto vision to co-create value together with customer. There are several interactive spaces created to engage with visitors from the touch down area with a large LED video wall, leading through the tunnel into the history of Ajinomoto, corporate services and products. An interacting cooking session with visitors to have self experience with the Umami taste happen in the cooking studio.
Paten
2022 All Rights Reserved. Stoked Associates
Ahli Pasukan
Collaboration Partner: Okamura International Malaysia Sdn Bhd
Project Director: Kathy Fong
Project Lead: Stephanie Lew
Project Manager: Fregen Lim
Designer: Austin Lee
3D Visualizer: Jimmy
Kredit Imej
Image #1: Photographer Bricksbegin, Ajinomoto Customer Engagement Centre, 2022
Image #2: Photographer Bricksbegin, Ajinomoto Customer Engagement Centre, 2022
Image #3: Photographer Bricksbegin, Ajinomoto Customer Engagement Centre, 2022
Image #4: Photographer Bricksbegin, Ajinomoto Customer Engagement Centre, 2022
Image #5: Photographer Bricksbegin, Ajinomoto Customer Engagement Centre, 2022

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