Reka bentuk Restless Chopsticks Pinggan Mangkuk oleh Marko Stanojevic ialah pemenang yang sangat dihormati bagi 2023 A' Design Award Gangsa yang amat berprestij dalam Kategori Pertandingan Reka Bentuk Peralatan Membakar, Peralatan Meja, Peralatan Minum dan Peralatan Memasak.
GangsaPeralatan Dapur· 2023
Restless Chopsticks Pinggan Mangkuk
oleh Marko Stanojevic
Klien: UMA Network Ltd
Pemenang A' Design Award Gangsa dalam Kategori Peralatan Dapur
Pemenang Anugerah Yang Disahkan
Sahkan Status Anugerah untuk #145167Reka Bentuk
Mengenai Restless Chopsticks Pinggan Mangkuk
Uma ialah sebuah syarikat modal teroka Hong Kong yang memberi tumpuan kepada ekonomi kreatif. Penyepit gelisah direka bentuk sebagai objek kenang-kenangan, mewakili nilai pelaburan sumber syarikat untuk membuat perubahan. Logo syarikat menyerupai nadi pada garisan rata, yang dibenamkan ke dalam penyepit garisan rata. Bahagian hadapan penyepit sentiasa diangkat dan dijauhkan dari permukaan meja, menghilangkan keperluan untuk rehat penyepit. Pulse direka bentuk untuk sentiasa berjauhan secukupnya, tidak berlanggar, dan sah dari segi fungsi untuk mengambil makanan, hingga ke gigitan kecil yang paling mencabar.
Pengiktirafan
Mengenai A' Design Award Gangsa
Restless Chopsticks Pinggan Mangkuk ialah pemenang A' Design Award Gangsa, pengiktirafan yang amat berprestij yang dianugerahkan kepada reka bentuk cemerlang yang dicirikan oleh kreativiti, kecerdikan dan ketajaman fikiran. Pemenang Gangsa ialah artifak yang amat mahir dan sangat kreatif yang membuktikan pengalaman luas, imaginasi dan akal budi pereka bentuknya. Restless Chopsticks Pinggan Mangkuk diharapkan menjadi objek yang sangat dihargai, dikagumi dan disayangi, sangat profesional dan inovatif. Reka bentuk pemenang A' Design Award Gangsa ini merangkumi amalan terbaik dalam seni, sains, reka bentuk dan teknologi, dan cemerlang dalam perhatiannya terhadap butiran. Restless Chopsticks Pinggan Mangkuk memenuhi keperluan dengan indah, menyentuh keinginan, memikat perasaan dan menarik rasa ingin tahu.
Di Sebalik Reka Bentuk
Kit Akhbar
Kredit, ahli pasukan dan butiran teknikal yang disediakan oleh pereka.
- Ciri-Ciri Unik
- The body of a chopstick is divided into sections: one at top is held by hand and the other one at the tip comes in contact with food and mouth, with an overlooked neutral zone between them. This zone is where the design intervention took place - a ‘distancer’ shaped like the company logo (a Pulse on the flat line) was inserted, elevating the tip of the chopstick away from the surface however it dropped down, eliminating the need for a chopstick rest. This is done, regarding the positioning and size, so that the chopsticks remain functional and do not collide when in use.
- Dimensi & Pembungkusan
- The product is 260mm long, with 7.5mm width at the back end and 3.5 at the front. The Pulse segment itself is 25mm long and 13.5mm wide between the maximum-distance points. This makes the front end always elevated from the surface by a minimum of 5.5mm.
- Tag
- Tableware, chopsticks, utensils, tradition, narrative design, memento object
- Teknologi Pengeluaran
- The product is made of titanium with bi-color titanium coating (dark gray and gold), all food-grade. Surface is polished in two steps allowing for two finishes.
- Cabaran Reka Bentuk
- It was a challenge to transform an ordinary object, a pair of chopsticks, into a future-proofing tradition and contemporized heritage. Their beautiful simplicity is only disturbed by the fact that a third object is actually needed in the etiquette of how they are used - a chopstick rest. This contradiction of “clean two that actually need a third” to work properly made the design direction clear: find a way for the purpose that the chopstick rest is for to be fulfilled, but without the rest.
- Penyelidikan
- Remaining true to East Asian heritage, the Pulse (life) segment is titanium coated in golden color with polished surface finish, while the straight parts (flat line) of the chopstick are titanium coated in matte dark gray with brushed finish to create contrast between the two. Each polishing and titanium-gold coating of the Pulse is on purpose done in a low controlled manner against highly controlled and repetitive-mass-production feel of the brushed, dark-gray flat line parts of the object. Allowing shiny, golden randomness to happen is in tune to the actual beauty of randomness of a real life. Finally, on a very concrete level, it makes each chopstick piece unique and special.
- Inspirasi
- UMA is a Hong Kong venture capital company focused on creative economies. The task was to design a multi-facetted communication object representing the company's values (invest resources to make a change), but also to be able to function independently in a retail environment. A set of chopsticks, iconic and recognizable, culturally relevant, was a chosen as a topic. UMA logo, a Pulse on the flat line, was embedded into a flat-lined chopstick becoming its' functional, aesthetical and communication core, all in one stroke.
- Tempoh Projek
- Hong Kong SAR, China
- Aliran Operasi
- Chopsticks with no rest :)
- Paten
- UMA Network Limited
- Kredit Imej
- UMA Network Limited
Ditaja
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