The Tiny House Primary Function: Bar Bagarak dek Gradient Experiential adolah pamenang nan sangaik tahormat dari A' Design Award Perak 2020 nan sangaik prestigius dalam Kategori Kompetisi Acara.
PerakAcara· 2020
The Tiny House Primary Function: Bar Bagarak
Klien: Gradient Experiential
Pamenang A' Design Award Perak dalam Kategori Acara
Pamenang Pangharogaan Taverifikasi
Verifikasi Status Pangharogaan untuak #89286Desain
Tantang The Tiny House Primary Function: Bar Bagarak
Book Text: The Tiny House adolah bar bagarak nan didesain untuak acara merek nan bajalan. Struktua ko diubah manjadi bar Jepang nan bisa dipindah-pindah. Duo bar ketek manyajian koktail dalam ruangan nan intim jo tampek duduak nan mangadok ka bartender. Lounge keramahan di lua tampek maasokan bar highball untuak tamu nan manunggu, meja pasia kinetik, batang pohon harapan bambu, perabotan lounge, layar untuak konten merek, sarato tanggo baputa manuju lounge di atok. Bahan-bahan nan dipakai adolah kayu cemara, kaco tempered, jo karateh shoji. Struktua sapanjang 7,62 meter ko punyo roda tasumbunyi, kontrol iklim nan tapasang, sarato generator.
Pangakuan
Tantang A' Design Award Perak
The Tiny House Primary Function: Bar Bagarak adolah pamenang A' Design Award Perak, sabuah pangakuan nan luar biaso bapresti nan dibarikan ka rancangan tingkaik tatinggi, elok jo mangesankan. Pamenang Perak adolah karya nan sangaik cemerlang jo sangaik kreatif nan mamparlihatkan kapakaran, bakaik jo katajaman pikiran parancangnyo. The Tiny House Primary Function: Bar Bagarak dipaokan manjadi karya nan mangaguikan, contoh tauladan, sangaik profesional jo inovatif sacaro dalam. Rancangan nan manang Perak iko adolah panemuan nan nampak jo dikagumi nan mambari sumbangan untuak maluaskan batas seni, ilimu, rancangan jo teknologi. The Tiny House Primary Function: Bar Bagarak adolah ciptaan nan dicamburui banyak urang, nan mambangkikkan karinduan, mambaok parasaan positif jo malahiakan karagumon jo kakaguman.
Di Baliak Desain
Kit Pers
Kredit, anggota tim jo rincian teknis nan disadioan dek perancang.
- Sifat Unik
- We designed an experience that both captures the spirit of the brand and the attention of event-goers. To do so, we've transformed a sustainable and progressive tiny house into a transportable and elegant Japanese bar, where guests both inside and outside of the structure will be treated to the highest form of Japanese hospitality. Two micro bars serve cocktails in an intimate setting inside the house, while a hospitality lounge outside features a highball bar for guests during their wait to get inside. The outdoor area also includes interactive elements such as a kinetic sand table, a bamboo wishing tree, lounge furniture, a TV for brand content, and a spiral staircase to the rooftop.
- Dimensi & Kemasan
- Trailer in transportation mode specs:
- Length:7.62m; Width:2.6m; Height: 3.78m
- Estimated GVWR: 14,500lbs
- (2) 8k Axles and Self Storing Hitch System, 2-5/16 Ball Coupler
- Schantz Retractable Wheel System - Tag
- The Tiny House, House of Suntory Tiny House, Roku, Haku, Toki
- Teknologi Produksi
- The 20ft long structure meets all legal code nationwide to pass as a house and contains features such as hidden wheels, closable clam shell, spiral stairs, built-in HVAC, generator for self-sufficient electric supply, and hand sink and ice storage. Material used include, cypress wood, faux concrete, tempered glass, semi-gloss black powder-coated metals, semi-gloss automobile paint, composite wood decking, removable black wood paneling, shoji paper, and linen textured wall covering.
- Tantangan Desain
- The design and build of the immersive experience needed to provide multiple experiences in one limited footprint, while following all tentative state regulations, offering flexibility based on the target festival environment, heading truck weight limitations, and embracing the elevated brand ethos. The final experience needed to educate festival-goers about these new products and create a bond to the elevated brand.
- Penelitian
- A lot of research happened prior to launching the Tiny House. The design and build of the immersive experience needed to provide multiple experiences in one limited footprint, while following all tentative state regulations, offering flexibility based on the target festival environment, heading truck weight limitations, and embracing the elevated brand ethos. The final experience needed to educate festival-goers about these new products and create a bond to the elevated brand.
- Inspirasi
- Creating a physical manifestation of what the House of Suntory house would look like. This, combined with inspiration from the popular Shinjuku Golden Gai region, the need for the activation to travel to multiple regions, and the current fascination with the tiny house movement, came the idea of a mobile Tiny House that held two bars. The house is a juxtaposition of Japanese craftsmanship and tradition while adding bold and modern touches to showcase the energy of the next generation.
- Durasi Proyek
- The projection began in Brooklyn NY on June 1st, 2019 at the last ever Pop Up dinner festival. The Tiny House is on tour making its way across the United States and by its completion will have visited the following cities:
June 1, Brooklyn, NY
June 11-12, Las Vegas, NV
July 11-13, Miami, FL
August 4, NYC, NY
August 23-25, Los Angeles, CA
August 17, Los Angeles, CA
September 21, Oakland, CA
September 28, San Francisco, CA - Alua Operasi
- The Tiny House was seamlessly designed to be a zen and calming experience for guests who enter one of the two main bars. Crafted to be an escape from the traditional chaos of a festival, the inside features soothing music, nature-inspired color tones, and AC to escape the summer heat. Each interior bar features 5 comfortable seats that face the main bartender to further learn about the spirits, cocktails, and Japanese culture. Furthermore, a rooftop lounge space is designed to host VIP guests and media to hang out and engage more deeply with the brand and it's ambassadors.
- Anggota Tim
- Creative Director: Anthony Coppers
Creative & Design Director: Jennifer De Fouchier
Designer: Yu-Han Wang
Designer: Anna Pacult
Fabrication Manager: Paulius Daunoras
Project Director: Colin McKenzie
Project Manager: Victoria Pache
Production Manager: Jackie Hsu
Production Coordinator: Marissa Astolfi
Disponsori
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