ACP Alpha Container Pictures Identitas Korporat dek Julia Hell adolah pamenang nan sangaik tahormat dari A' Design Award Perak 2017 nan sangaik prestigius dalam Kategori Kompetisi Grafik.
PerakGrafik· 2017
ACP Alpha Container Pictures Identitas Korporat
dek Julia Hell
Klien: Alpha Container Pictures
Pamenang A' Design Award Perak dalam Kategori Grafik
Pamenang Pangharogaan Taverifikasi
Verifikasi Status Pangharogaan untuak #53240Desain
Tantang ACP Alpha Container Pictures Identitas Korporat
ACP Alpha Container Pictures marupokan desain korporat nan dicipto untuak sabuah pausahaan produksi film nan bapusek di Berlin. Logo iko manggabungkan bantuak ringkeh ACP jo namo lengkap pausahaan. Duo jinis huruf digunoan, yaitu font stensil nan sarupo jo nan dipakai di kontainer kargo sarato font monospace teknis nan manyarupoi tulisan mesin ketik. Logo iko juo mampakenalkan skema warna nan muncul di dokumen bisnis nan dicetak sarato di website. Kop surat barukuran 210 kali 297 milimeter, sadangkan kartu namo barukuran 55 kali 85 milimeter. Website nan responsif iko tabukak jo konten video full screen.
Pangakuan
Tantang A' Design Award Perak
ACP Alpha Container Pictures Identitas Korporat adolah pamenang A' Design Award Perak, sabuah pangakuan nan luar biaso bapresti nan dibarikan ka rancangan tingkaik tatinggi, elok jo mangesankan. Pamenang Perak adolah karya nan sangaik cemerlang jo sangaik kreatif nan mamparlihatkan kapakaran, bakaik jo katajaman pikiran parancangnyo. ACP Alpha Container Pictures Identitas Korporat dipaokan manjadi karya nan mangaguikan, contoh tauladan, sangaik profesional jo inovatif sacaro dalam. Rancangan nan manang Perak iko adolah panemuan nan nampak jo dikagumi nan mambari sumbangan untuak maluaskan batas seni, ilimu, rancangan jo teknologi. ACP Alpha Container Pictures Identitas Korporat adolah ciptaan nan dicamburui banyak urang, nan mambangkikkan karinduan, mambaok parasaan positif jo malahiakan karagumon jo kakaguman.
Di Baliak Desain
Kit Pers
Kredit, anggota tim jo rincian teknis nan disadioan dek perancang.
- Sifat Unik
- This is a corporate design for a film production company based in Berlin. The Logo is a combination of the short form of the company name ACP and the complete name. I used two fonts, a stencil font which is often used on freight containers for shipping goods overseas plus a monospace typeface analogue to a typewriter but very technical. The Logo introduces also the color scheme of the corporate design which can be found in both, printed business documents and on the website
- Dimensi & Kemasan
- The Letterhead is a classical DIN A4 Format, 210 mm x 297 mm, the business card has dimensions of 55 mm x 85 mm. The website is fully responsive and adapts to all common device sizes.
- Tag
- Corporate Design, Branding, Logo, Business card, Webdesign, Website
- Teknologi Produksi
- The Logo was designed in Adobe Illustrator, all print documents were layouted in Adobe InDesign. For the webdesign I tried Adobe XD for the first time to create a fully responsive design for the page. The website was later built in Drupal with SASS and jQuery.
- Tantangan Desain
- The hardest part was to find a typographical solution for the company Logo. In my first drafts I focused on the full name and the shortened Form was more of an accessory accompanying it. Then my client came up wit the idea of an actual container font he really liked and I started playing around with it and this time wit the short form as the center element. I liked the international aspect to the container font since the company is producing contend all around the globe. After some tests I combined it to a monospace font and then we were there.
- Penelitian
- After the Briefing, I started a research of german TV and film production companies online. Assuming the websites, branding and identities of these companies to be very creative and up to date, since they produce creative content for a medium with such a high coverage of different target groups like mass medium TV, I was proven to be wrong. Many pages are outdated style wise or also technically. Plus all of these companies produce video content and non of the pages I came across, actually displayed one on their page. This made me decide to open big with actual video content.
- Inspirasi
- The focus during the whole design process was to create a unique corporate design that will work together with moving imagery. ACP has a strong focus on documentary films and coverages. We were aiming for a serious playfullness in a modern but also timeless way. The challenge was to find a way to transport these contrasting views into one design to resemble the brand. The research for the typography mix and color scheme were in the end influenced by the Container part of the companys name.
- Durasi Proyek
- The Project started in December 2015 in Berlin and is still ongoing, since the company is still growing an I am still in charge of new design tasks. We had two milestones with the release of the Logo and business papers in April 2016 and the launch of the website end of February in 2017.
- Alua Operasi
- In terms of the website, I focused on showing as much video content as possible, since this is what the company produces. Due to my research results this makes a huge difference when it comes to the presentation of the company. It is always valuable to show the actual product. This is why the design uses elements like e.g. navigation, Social Media icons thrifty. The page focuses on video and of course features news of upcoming projects and broadcasts. But the entrance to the website features fullscreen video imagery that show how emotional and impressive the work of acp is. And that at first sight.
- Paten
- None
- Anggota Tim
- Full-Stack Web Development: Jannis Hell
Disponsori
Jelajahi di Lua Designers.org
Tampak produk, layanan jo kasempatan dari mitra iklan kami.
Labiah Banyak untuak Dijelajahi
Desain Takaik
Jelajahi desain pamenang penghargaan lain dari kategori nan samo, dipiliah bardasarkan mutu.
