Ranger Identitas Visual dek Zhang Weiwei adolah pamenang nan sangaik tahormat dari A' Design Award Basi 2023 nan sangaik prestigius dalam Kategori Kompetisi Grafik.
BasiGrafik· 2023
Ranger Identitas Visual
dek Zhang Weiwei
Klien: Yunnan Tech & Besiness University
Pamenang A' Design Award Basi dalam Kategori Grafik
Pamenang Pangharogaan Taverifikasi
Verifikasi Status Pangharogaan untuak #150972Desain
Tantang Ranger Identitas Visual
Ranger adolah identitas visual nan dirancang untuak sabuah hotel nan malayani wisatawan mudo. Identitas iko manyamokan tiok tamu jo saorang ranger, tokoh nan dikenal dari carito fantasi. Sabuah topeng ranger digunakan sabagai elemen kreatif utamo, sarato sarangkaian simbol paralatan ranger diturunkan dari topeng tu. Simbol-simbol tu diaplikasikan pado paralatan kantua sarato paralatan hotel jo ukuran standar, dan juo digunakan untuak barang-barang nan mangajak tamu untuak baintaraksi. Logo dicetak jo teknik laser foil stamping, sahinggo permukaannyo manampakkan kilau nan barubah bilo diliek dari suduik nan bare-bare.
Pangakuan
Tantang A' Design Award Basi
Ranger Identitas Visual adolah pamenang A' Design Award Basi, sabuah pangakuan nan bapresti nan dibarikan ka rancangan nan elok nan mamanuhi kaparluan profesional jo industri nan dipaokan dari ciptaan nan dirancang jo elok. Pamenang Basi mamparlihatkan kamahiran nan gadang, spesialisasi nan tinggi, pamahaman pakar jo kapasitas kreatif panciptanyo. Ranger Identitas Visual dipaokan manjadi ciptaan nan sangaik dihormati, dikagumi jo disayangi, nan praktis jo inovatif. Rancangan nan manang Basi iko mamasukkan praktik tabaik industri jo punyo ciri teknis nan cakap nan bapautan jo ilimu jo bakaik. Ranger Identitas Visual dihormati karano katalitiannyo jo dirancang untuak maningkekkan kualitas hiduik jo mambantu manjadikan dunia tampek nan labiah elok.
Di Baliak Desain
Kit Pers
Kredit, anggota tim jo rincian teknis nan disadioan dek perancang.
- Sifat Unik
- Different hotels have different positioning groups, Ranger Hotel is mainly aimed at young tourists, through simple design to create a light luxury fashion social hotel.
- Dimensi & Kemasan
- This VI design is mainly used in office supplies and hotel supplies, and is made according to regular sizes.
- Tag
- Ranger, Hotel, Visual Identity, Young man, Traveller
- Teknologi Produksi
- The product mainly adopts laser hot stamping process.
- Tantangan Desain
- The most challenging part of the design was how to use symbols to give visitors from both the East and the West a common understanding of the Ranger.
- Penelitian
- Ranger Hotel is an international hotel, and the difficulty of the project is that there are many differences between the Chinese "Xia" and the Western "Xia", or even completely different. As a Chinese designer, how to recognize and understand the essence of Western "chivalry" in this project is particularly important. Through reading a large number of literature and books, as well as searching for clues of "Xia" from a large number of movies, and expressing it through symbolic, visual, and intuitive forms, and finally using the method of character equipment deconstruction to achieve this visual system.
- Inspirasi
- The design compares visitors to "rangers." In fantasy stories, practitioners are basically elves. The visual system uses the Ranger Mask as the creative element to extend a series of Ranger equipment symbols, the purpose of which is to create derivatives from these symbols to allow visitors to interact, so that every traveler can experience the Ranger.
- Durasi Proyek
- The project started in May 2022 in Kunming and finished in July 2022 in Kunming
- Alua Operasi
- The logo of the Ranger Hotel is printed using laser foil stamping technology, and the logo reflects the unpredictable luster from different angles, making it more mysterious.
Disponsori
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