AI Conversational Banking Aplikasi Perbankan Mobile dek Uxda

AI Conversational Banking Aplikasi Perbankan Mobile dek Uxda adolah pamenang nan sangaik tahormat dari A' Design Award Ameh 2023 nan sangaik prestigius dalam Kategori Kompetisi Seluler.

AmehSeluler· 2023

AI Conversational Banking Aplikasi Perbankan Mobile

dek Uxda

Klien: Uxda

Pamenang A' Design Award Ameh dalam Kategori Seluler

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Pamenang Pangharogaan Taverifikasi

Verifikasi Status Pangharogaan untuak #148799

Kunjungi Situs Caliak di A' Design Award Siaran Pers Lencana Penghargaan

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Tantang AI Conversational Banking Aplikasi Perbankan Mobile

Bella adolah aplikasi perbankan mobile nan badasar ka antarmuko pacakapan. Layanan perbankan disampaian malalui obrolan teks jo parintah suaro, indak jo menu sarato tombol. Nasabah dapek mamareso saldo rekening, mambayie, manabuang, bainvestasi, badarma, sarato mamintak nasihaik keuangan jo caro mangetik atau manyabuik parintah nan sadarhano. Aplikasi ko mamastian satiok pamintaan sabalun malaksanaannyo, sarato asisten virtual mambantu kagiatan gaya iduik nan takaik. Desain ko batujuan supayo urusan perbankan tarasa labiah alami, mudah diakses, sarato praktis untuak kaparaluan sahari-hari.

Pangakuan

Tantang A' Design Award Ameh

AI Conversational Banking Aplikasi Perbankan Mobile adolah pamenang A' Design Award Ameh, sabuah pangakuan nan sangaik bapresti nan dibarikan ka rancangan kelas partamo, mangaguikan jo cumelang. Pamenang Ameh adolah ciptaan nan sangaik inovatif, bapandangan jauah jo baka-kilauan mamikaik nan mancaminkan bakaik, kabijaksanaan jo kahebatan parancangnyo. AI Conversational Banking Aplikasi Perbankan Mobile dipaokan manjadi panemuan nan sangaik dipuji, panetap kacenderungan jo monumental nan mambari nilai nan alun pernah ado. Rancangan nan manang Ameh iko adolah proyek nan mangaguikan jo dihargai nan maluaskan batas seni, ilimu, rancangan jo teknologi. AI Conversational Banking Aplikasi Perbankan Mobile malahiakan karinduan nan kuek, mambangkikkan gairah, mandorong kreativitas jo mamikaik kito.

Di Baliak Desain

Kit Pers

Kredit, anggota tim jo rincian teknis nan disadioan dek perancang.

Sifat Unik: This conversational banking mobile app uses natural language interactions, such as text-based chat or voice commands, to deliver banking services. Services include checking account balances, making payments, and getting financial advice through a chatbot, and even a lifestyle virtual assistant. The goal of the conversational banking app is to make banking more convenient and accessible for customers by allowing them to interact in a way that feels more natural.
Dimensi & Kemasan: When designing the user experience for this AI-powered financial product, our goal was to evoke feelings of futurism, curiosity and innovation. We wanted to create an emotional and philosophy-driven design that exudes sophistication and balance. To achieve a unique result, we drew inspiration from Bella's visionaries. They sought to infuse the product with the colors of a Los Angeles sunrise, the ambience of Florence's Duomo Cathedral and even the peacefulness of Japanese Zen gardens. By drawing inspiration from outside the banking world, together we were able to bring fresh perspectives to the digital product and create a truly unique user experience.
Tag: mobilebanking, chatgptbanking, bankingapp, aibankingapp, ux, cx
Teknologi Produksi: Users can quickly initiate banking transactions through the AI chatbot or Siri-like request by simply saying or typing in the needed action. The app processes the request, confirms with the user, and executes it. Service also provides innovative conversational ways for users to save, invest, donate, and perform other financial actions, such as automatically donating a portion of their travel expenses to green funds or purchasing a fraction of a company's stock every time they purchase at a specific retailer.
Tantangan Desain: Mobile banking apps are typically built upon a series of menus and buttons, but the Bella team required something entirely different: full-range banking services through a conversational interface. But, unlike the usual chat services, they did not want messaging clouds, standard navigation or other familiar elements; they wanted something fundamentally different. They challenged the UXDA team to create a never-before-seen banking interface and full-range retail banking services. After the initial research, we understood that this was one of the first attempts to create full-featured, AI-powered conversational banking.
Penelitian: Bella demonstrates the potential for using conversational banking AI and machine learning solutions to provide new types of banking enriched with personalized, contextual responses that establish an emotional bond with users. We tried to dive deeper into digital human behavior to find a new edge for the banking experience. This required courage and an innovative approach to combine cutting-edge technology with a design rooted in beauty, love and empathy. This is an example of how disruptive AI technologies, could be integrated into the banking experience with the help of customer-centered UX design.
Inspirasi: AI-powered solutions could fuel new types of products in banking, more personalized and connected to users, but integrating innovative technologies often causes complications in terms of user experience. And here, the methods of financial UX design are very effective, as they help to imagine the unimaginable and create a digital solution, focusing on users' needs. Our client approached us with a mission to infuse love into finance through a conversational banking.
Durasi Proyek: Project started in November 2019 and finished in November 2020
Alua Operasi: As the world becomes increasingly accustomed to interacting with AI-powered interfaces and chatbots, the bar for usability in products has been raised. The client team, dared to become the pioneers of conversational banking and wanted to make their product feel revolutionary in order to truly stand out. Bella’s founders aimed to design their app as the heart and soul of their brand, to fulfill their mission and bring a breath of fresh air to the industry. They set out to bridge the emotional gap and break down the barriers of traditional user experience models by treating users like family members.
Anggota Tim: Alex Kreger | UX Strategist
Linda Zaikovska-Daukste | UX Strategist
Inese Zepa | Lead UX Architect
Santa Paegle | UX Architect
Andrew Yeliseyev | Art Director
Dmitry Kustov | Lead UI Designer
Kredit Gambar: UXDA LLC