Ggaedok Branding Suplemen Balaja dek Miraen Design Team

Ggaedok Branding Suplemen Balaja dek Miraen Design Team adolah pamenang nan sangaik tahormat dari A' Design Award Perak 2023 nan sangaik prestigius dalam Kategori Kompetisi Pendidikan.

PerakPendidikan· 2023

Ggaedok Branding Suplemen Balaja

dek Miraen Design Team

Klien: Mirae-N

Pamenang A' Design Award Perak dalam Kategori Pendidikan

616,219

Pamenang Pangharogaan Taverifikasi

Verifikasi Status Pangharogaan untuak #148327

Kunjungi Situs Caliak di A' Design Award Siaran Pers Lencana Penghargaan

Warno

Desain

Tantang Ggaedok Branding Suplemen Balaja

Ggaedok adolah identitas merek untuak rangkaian suplemen balaja bahaso Korea. Namo Ggaedok marupokan akronim dari frasa Korea Ggaewooja Dokhaeryuk, nan marujuak ka mambangkikkan kapicayoan diri jo kamampuan mamahami bacoan. Logo ko manggabuangkan namo tu jo tando kutip, nan dipiliah karano bantuaknyo sarupo jo konsonan sarato vokal bahaso Korea. Foil warna dalam warna Pantone nan dipiliah manonjokan bagian-bagian tando kutip tu, sarato lapisan matte manambah kajaleannyo. Karakter-karakter nan dicetak di buku kosakata jo buku pamahaman bacoan manambah minat untuak para siswa.

Pangakuan

Tantang A' Design Award Perak

Ggaedok Branding Suplemen Balaja adolah pamenang A' Design Award Perak, sabuah pangakuan nan luar biaso bapresti nan dibarikan ka rancangan tingkaik tatinggi, elok jo mangesankan. Pamenang Perak adolah karya nan sangaik cemerlang jo sangaik kreatif nan mamparlihatkan kapakaran, bakaik jo katajaman pikiran parancangnyo. Ggaedok Branding Suplemen Balaja dipaokan manjadi karya nan mangaguikan, contoh tauladan, sangaik profesional jo inovatif sacaro dalam. Rancangan nan manang Perak iko adolah panemuan nan nampak jo dikagumi nan mambari sumbangan untuak maluaskan batas seni, ilimu, rancangan jo teknologi. Ggaedok Branding Suplemen Balaja adolah ciptaan nan dicamburui banyak urang, nan mambangkikkan karinduan, mambaok parasaan positif jo malahiakan karagumon jo kakaguman.

Di Baliak Desain

Kit Pers

Kredit, anggota tim jo rincian teknis nan disadioan dek perancang.

Sifat Unik: The design of GGAEDOK was made with the combination of the brand name GGAEDOK which is an acronym of GGAEWOOJA DOKHAERYUK that is meant to awake the confidence and reading comprehension ability in Korean and the quotation marks to present the visual wit and the intuitiveness the definition of brand and characteristic as a study supplement for Korean. The characters appear in the vocabulary book and the reading comprehension book each in order to provide fun factors to the students.
Dimensi & Kemasan: Reading Comprehension
Frame 220 x 280 x 10mm
Post Processing
glossy foil, half matte foil
Color
PANTONE 393C, PANTONE 310C, PANTONE 374C, PANTONE 529C

Vocabulary
Frame 188 x 257 x 11mm
Post Processing
glossy foil, half matte foil
Color
PANTONE 3385C, PANTONE 3572C
Tag: Education, Print, Design, Branding
Teknologi Produksi: Color foils were used on the respective and important parts of the quotation marks that were used in the logo for the enhanced visibility and the harmonious look with other letters.
Particular color foils were designated by books in accordance with Pantone colors and the books were matte coated to maximize the effect of the color foil.
Tantangan Desain: It was carefully discussed how to get attention from the students since it is a new book without any brand recognition.
Use of the quotation mark in the logo was carefully implemented graphically to avoid the clash with other letters so that GGAEDOK would be well read.
Penelitian: Visual creativity was sought after along with the intuitiveness to show the proper characteristic of (study contents) the book as a newly published book. Logo design that could be expanded to a graphic motif was sought after instead of just a logo. Character of Mulreong was created with the cooperation with 52works to provide entertainment and expectation to the students who have hard time studying due to the raised level of difficulty in Korean on Korean SAT
Inspirasi: Quotation marks which have the similar shape with the Korean consonant and vowel in GGAEDOK were used in the logo graphic to show the characteristic of Korean and to be interestingly expressed.
Durasi Proyek: The project was from August, 2022 to November, 2022 at MiraeN main office in Seoul and was published in November, 2022
Alua Operasi: Brand identity was established with the utilization of quotation marks and it can be expanded with the logo or individually to be used as the graphic motif

The growing character was visually expressed to match the brand concept which is a study supplement with incremental levels
Anggota Tim: MiraeN design team
Creative Director Hyunji Son
Brand Design Kiwook Kim, Danbi Kim
Media Design Seyoung Hong
Illustrator 52works