Liang Bai Kai Kemasan Aia Minum dek Tiger Pan

Liang Bai Kai Kemasan Aia Minum dek Tiger Pan adolah pamenang nan sangaik tahormat dari A' Design Award Platina 2023 nan sangaik prestigius dalam Kategori Kompetisi Desain Kamasan.

PlatinaKamasan· 2023

Liang Bai Kai Kemasan Aia Minum

dek Tiger Pan

Klien: Jinmailang Beverage Co., Ltd

Pamenang A' Design Award Platina dalam Kategori Kamasan

415,218

Pamenang Pangharogaan Taverifikasi

Verifikasi Status Pangharogaan untuak #145406

Kunjungi Situs Caliak di A' Design Award Siaran Pers Lencana Penghargaan

Warno

Desain

Tantang Liang Bai Kai Kemasan Aia Minum

Liang Bai Kai adolah boto kaco nan dirancang untuak aia masak nan lah dingin untuak diminum. Namonyo marujuak ka aia rabuih nan lah dingin, minuman nan lah lamo umum di Cino. Boto ko indak mamakai label. Sabaliaknyo, karya seni dari lukisan dinasti Song Riverside Scene from Tsingming dilukih baliak dan ditarapkan ka kaco jo taknik cetak transfer paneh. Gambar tu dibagi ka duo baleh boto, malambangkan duo baleh jam tradisional. Pamukoan kaco manambah kilauan jo tekstur. Satiok boto baukuran 313 milimeter tingginyo jo 76,5 milimeter diameternyo.

Pangakuan

Tantang A' Design Award Platina

Liang Bai Kai Kemasan Aia Minum adolah pamenang A' Design Award Platina, sabuah pangakuan nan sangaik bapresti nan dibarikan ka rancangan nan batua-batua luar biaso, elegan jo hebat. Pamenang Platina adolah kaajaiban ciptaan, bukti batas kreativitas pikiran jo mamparlihatkan profesionalisme sarato kajeniusan nan indak ado tandiangan dari parancangnyo. Rancangan iko dipaokan manjadi karya nan paliang tanamo nan mandefinisikan estetika sabuah jaman, mambari sumbangan ka kasajahteraan masyarakaik jo maluaskan batas seni, ilimu, rancangan jo teknologi. Liang Bai Kai Kemasan Aia Minum mamparlihatkan tingkaik karancakan nan malampaui biaso jo manjadikan dunia tampek nan labiah elok jo ciri-cirinyo nan babuek manfaat. Liang Bai Kai Kemasan Aia Minum adolah karya nan manang A' Design Award Platina nan mambangkikkan karinduan, mambari ilham jo malahiakan kagumbiraan gadang.

Di Baliak Desain

Kit Pers

Kredit, anggota tim jo rincian teknis nan disadioan dek perancang.

Sifat Unik: The main function of the bottle is to contain cool-down boiled water, meaning Liang Bai Kai. What comes next is the label-less bottle contains and shares with the consumers a very important part of ancient Chinese art. Chinese is the only ethnic who drink hot water when it is cool down in their daily life. And the habit can be traced back in 7BC.
Dimensi & Kemasan: height 313mm x diameter 76.5mm
Tag: water, Chinese water, bottle, package, label-less
Teknologi Produksi: The glass material will differentiate the wine from its competitive brands, who are normally packed in plastic. Bottled in glass, the gloss and texture is upgraded on the surface.
Tantangan Desain: Regarding the artwork, the original version is vague so we rearrange the layout and paint it all again, which is separated by the 12 bottles, representing 12 earthly branches hours. As for the technique to realize the drawings, 4 different kinds of crafts are tried out and we succeeded in heat transfer printing.
Penelitian: To drink cool-down boiled water is an inherited habit from the ancient time. The new packaging design is bring the heritage to the modern life of Chinese along with a different perspective to appreciate traditional arts.
Inspirasi: The inspiration is from the national treasury artwork of Riverside Scene from Tsingming made in Song dynasty over 1000 years ago. It is the only piece among the famous ten that illustrates the life of ordinary people' s life instead of that of the nobles. So the painting is echoing with the product of Liang Bai Kai so well that it is repainted and carved on the bottles.
Durasi Proyek: The project lasts 5 months, designed in Shenzhen.
Alua Operasi: How to save consumer's effort to look for an ideal product is the key challenge of this case. A distinctive symbol, an explicit layout of info and a unitive serial system of package will help Wellmind to solve the problem, where consumers are able to recognize and pick up the products from far away.While it is deeply rooted in the hearts of the people, it also makes it difficult for new changes. Today, the brand image of Liang Bai Kai needs to be presented to consumers in a contemporary aesthetic.
Anggota Tim: Chief Designer: Tiger Pan
Assistant Designer: Xuedan Xia
Technical Support: Zhangkun Xie
Technical Support: Miaorong Lu
Illustrator: Ping Yi
3D Renderer: Yuling Zhu
Video Editing: Chao Ma
Project Manager: Hua You
Kredit Gambar: Tiger Pan