Tokinone Fungsi Utama: Kemasan Makanan dek Toshiki Okada

Tokinone Fungsi Utama: Kemasan Makanan dek Toshiki Okada adolah pamenang nan sangaik tahormat dari A' Design Award Gangsa 2021 nan sangaik prestigius dalam Kategori Kompetisi Desain Kamasan.

GangsaKamasan· 2021

Tokinone Fungsi Utama: Kemasan Makanan

dek Toshiki Okada

Klien: Zikkichi Co.,Ltd.

Pamenang A' Design Award Gangsa dalam Kategori Kamasan

11,732

Pamenang Pangharogaan Taverifikasi

Verifikasi Status Pangharogaan untuak #118715

Kunjungi Situs Caliak di A' Design Award Siaran Pers Lencana Penghargaan

Warno

Desain

Tantang Tokinone Fungsi Utama: Kemasan Makanan

Teks Buku: Tokinone adolah desain kemasan untuak Dorayaki, kue tradisional Jepang nan dibuek jo caro manjapik pasta kacang di antaro duo lapisan panekuk. Versi Tokinone manambahkan krim mantega sarato raso-raso bak buah-buahan jo teh hijau. Pola nan digunokan mamakai tujuah warna, satu untuak satiok raso, jo bantuak-bantuak acak nan mancaritokan tekstur nan lambuik. Warna jo bantuak tu manggabuangkan unsur lamo jo baru, sarato refereansi Jepang jo Barat. Kotak dibuek dari kertas berkualitas tinggi nan indak mangkilek, saroman jo tekstur kue tu surang. Satiok kue diagiah ruang nan cukuik di dalam kotak. Kasadonyo bagian kotak marupokan kertas nan bisa didaua ulang, sarato bisa dilipek gapuang satalah dipakai.

Pangakuan

Tantang A' Design Award Gangsa

Tokinone Fungsi Utama: Kemasan Makanan adolah pamenang A' Design Award Gangsa, sabuah pangakuan nan sangaik bapresti nan dibarikan ka rancangan nan cemerlang nan dicirikan dek kreativitas, kacerdikan jo kabijaksanaan. Pamenang Gangsa adolah karya nan cukuik mahir jo kreatif sacaro mangesankan nan mamastikan pangalaman nan luas, imajinasi jo kacerdikan parancangnyo. Tokinone Fungsi Utama: Kemasan Makanan dipaokan manjadi bando nan sangaik dihormati, dikagumi jo disayangi, nan profesional jo inovatif sacaro nampak. Rancangan nan manang Gangsa iko mamuek praktik tabaik dalam seni, ilimu, rancangan jo teknologi jo cemerlang dalam parhatian ka rincian. Tokinone Fungsi Utama: Kemasan Makanan mamanuhi kaparluan jo elok, manyantuah karinduan, mamikaik parasaan jo manarik raso ingin tahu.

Di Baliak Desain

Kit Pers

Kredit, anggota tim jo rincian teknis nan disadioan dek perancang.

Sifat Unik: Tokinone is a new and nostalgic product that adds butter cream and flavors such as fruit and green tea to Dorayaki , a traditional Japanese pastry made by sandwiching bean paste between pancakes.
Fun patterns with colors representing the seven flavors and random shapes are expressing the fluffy texture.
Unlike traditional Japanese confectionery packaging, the colorful, pop, and high quality atmosphere of this product is appreciated as a gift. It is made of non-glossy high quality paper, all made from recyclable paper products.
Dimensi & Kemasan: Small box:(W)200mm x (D)120mm x (H)105mm
Large box:(W)200mm x (D)98mm x (H)235mm
Individual:(W)118mm x (D)30mm x (H)138mm
Tag: Sweets, Traditional sweets, Japanese sweets, Wagashi, Japanese food, Package design
Teknologi Produksi: The Dorayaki cakes that come in the box are very soft, so each one is specially designed to have sufficient margins. The box is made of non-glossy high quality paper to match the texture of the Dorayaki. Also recyclable paper products were chosen for everything related to this product.
Tantangan Desain: Many of the traditional Japanese confectionery packages were expected to be of high quality as gifts, and this project was required to express a modern style while inheriting the tradition. In the design, expressing the warmth was the most important part of this product, which is prepared by hand, while at the same time achieving both the quality as a gift.
Penelitian: Kawagoe City, where this product is sold, is a tourist destination, and in recent years has become a popular dating spot among young people and foreigners. With the shift in tourist demographics, the traditional souvenir wagashi also needed to be reborn. The branding and package were designed from scratch to create a product that would be loved by people of all ages and languages, while retaining the Japanese tradition.
Inspirasi: Tokinone means "tone of time" in Japanese. To revive this Japanese traditional confectionery Dorayaki (pancake-like patties wrraped around filling of sweet bean paste.) handed down from long ago as a new local specialty of the modern age, colors and shapes that give a sense of both new and old, Japanese and Western styles are used.
The colors used in the design were imagined from butter, strawberry, tangerine, rum, sweet potato, matcha, and hojicha.
Durasi Proyek: Development began in 2019 in Kawagoe City, Saitama Prefecture, and sales began in 2020 at a long-established Japanese confectionery store near Kita-in, Kawagoe City.
Alua Operasi: The design is consistent with the rationale behind the color choice, but also visually catches the eye with a pop and high quality atmosphere that makes the product tasty and enjoyable. All packages are made of paper and can be easily disassembled and folded, making them environmentally friendly.
Anggota Tim: Brand Manager:Masahito Nunome
Kredit Gambar: All Image: Photographer Nozomi Suzuki 2021 / Art Director Toshiki Okada 2019 / Graphic designer Toshiki Okada 2019