Changle Fungsi Utamo: Kamasan Minuman Baralkohol dek Hai Xia Huang adolah pamenang nan sangaik tahormat dari A' Design Award Basi 2021 nan sangaik prestigius dalam Kategori Kompetisi Desain Kamasan.
BasiKamasan· 2021
Changle Fungsi Utamo: Kamasan Minuman Baralkohol
dek Hai Xia Huang
Klien: Yuto Group
Pamenang A' Design Award Basi dalam Kategori Kamasan
Pamenang Pangharogaan Taverifikasi
Verifikasi Status Pangharogaan untuak #116260Desain
Tantang Changle Fungsi Utamo: Kamasan Minuman Baralkohol
Teks Buku: Changle adolah desain kamasan untuak arak kasehatan Cino. Kotak lua dibuek dari karateh gelombang (corrugated paper) sarato bisa dilipek rato untuak pangangkuikan, kamudian dipasang capek di pabrik pangisian. Malipek kotak iko mahemat ruang pangiriman jo biaya. Grafik nan ditampilkan mamperliahatkan sabatang pohon hijau nan tumbuah ka ateh sarato ka lua, basamo platform Ganoderma, buruang bangau, jo bukik Nanshan. Buah lengkeng, kicai (medlar), sarato Angelica dahurica juo tamasuak dalam gambar. Warna retro nan lambuik dipakai. Ukuran kotak iko 100 x 100 x 270 milimeter, sarato bisa manampuang botol 500 mililiter.
Pangakuan
Tantang A' Design Award Basi
Changle Fungsi Utamo: Kamasan Minuman Baralkohol adolah pamenang A' Design Award Basi, sabuah pangakuan nan bapresti nan dibarikan ka rancangan nan elok nan mamanuhi kaparluan profesional jo industri nan dipaokan dari ciptaan nan dirancang jo elok. Pamenang Basi mamparlihatkan kamahiran nan gadang, spesialisasi nan tinggi, pamahaman pakar jo kapasitas kreatif panciptanyo. Changle Fungsi Utamo: Kamasan Minuman Baralkohol dipaokan manjadi ciptaan nan sangaik dihormati, dikagumi jo disayangi, nan praktis jo inovatif. Rancangan nan manang Basi iko mamasukkan praktik tabaik industri jo punyo ciri teknis nan cakap nan bapautan jo ilimu jo bakaik. Changle Fungsi Utamo: Kamasan Minuman Baralkohol dihormati karano katalitiannyo jo dirancang untuak maningkekkan kualitas hiduik jo mambantu manjadikan dunia tampek nan labiah elok.
Di Baliak Desain
Kit Pers
Kredit, anggota tim jo rincian teknis nan disadioan dek perancang.
- Sifat Unik
- Changle is the health wine product of Maotai health wine factory under Maotai Group. The appearance of the product fills the gap of Maotai health wine in the middle price.
- Dimensi & Kemasan
- Box：100mmx100mmx270mm
Bottle：500ml - Tag
- Longevity、graphic design、packaging design、 Liquor, health 、environmental protection
- Teknologi Produksi
- The outer packaging of the products is mainly made of corrugated paper. The box can be integrated and folded for transportation.
- Tantangan Desain
- Previously, the design of wine box in the market was mostly assembled in the printing factory, and then sent to the winery for filling and packaging, which greatly wasted the transportation space. In this case, how to save space and quickly assemble the box is a major challenge. If we want to fold the box for transportation and ensure the packaging effect, we must perfect all the details. Therefore, the box structure follows the industry guidelines so that the product can be produced aesthetically and repeatedly.
- Penelitian
- Health wine is a unique wine variety in China, which is the derivative of people's pursuit of health and longevity. How to distinguish from other health wine products and continue the design style of Maotai liquor is the focus of our research.
- Inspirasi
- The design demand is to make a mid end Baijiu to fill the gap of Moutai group health wine at the middle end price. In the long history of 5000 years in China, people's pursuit of "longevity" has never stopped. Health wine has the effect of strengthening the body. Therefore, in the design, the concept of longevity is integrated, and the unique Chinese Ganoderma lucidum platform, crane and Nanshan are integrated into the picture. The whole picture is mainly light retro color.
- Durasi Proyek
- The project done within 1 months in Shenzhen.
- Alua Operasi
- Longevity is people's upward pursuit, so the main design takes the evergreen tree as the main trunk, growing around and pulling up, showing people's pursuit of longevity, longevity and health, and the pursuit of not giving up. The unique Chinese Ganoderma lucidum platform, crane, Nanshan and so on are integrated into the picture, and the unique products of health care materials: longan, medlar, Angelica dahurica are also interspersed in the whole picture The design is different from other similar products, which instills Changle's positive concept into consumers.
- Anggota Tim
- Designer:Huang Hai xia, Art direction:Li Yu Chun
Disponsori
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