Stolen Moments Te Hoahoa Pūhera mō te Whakakakara nā Yerong Chen

Ko te hoahoa Stolen Moments Te Hoahoa Pūhera mō te Whakakakara nā Yerong Chen he kaitoa whakahirahira o te 2026 A' Design Award Parahi i te Wāhanga Whakataetae Hoahoa Whakairoiro, Whakaahua Ringa me te Whakawhitiwhiti Ataata.

ParahiWhakairoiro· 2026

Stolen Moments Te Hoahoa Pūhera mō te Whakakakara

nā Yerong Chen

Kiritaki: Yerong Chen

Kaitoa o te A' Design Award Parahi i te Wāhanga Whakairoiro

8,527

Kaitoa Tohu Manatokohia

Manatokohia te Tūnga Tohu mō #174582

Tirohia i te A' Design Award Pānui Pāpāho Tohu Tohu

Ngā Tae

Te Hoahoa

Mō Stolen Moments Te Hoahoa Pūhera mō te Whakakakara

He pūnaha pūhera me te tuakiri waitohu a Stolen Moments mō ngā whakakakara ā-kaupeka. Ka whakauru te hoahoa i ngā okiokinga i āta whakaritea ki roto i te oranga tere o ia rā. Ko tētahi rārangi ataata haere tonu, i whakaawehia e te tuhituhi miro rewa o te Ao Kīngi o Song me te auahi tārewa, e kawe ana i te manawataki o te tuakiri. E whā ngā kakara ā-kaupeka e tukuna ana i roto i ngā roa whakakakara e toru, arā, e 7, e 14, e 21 henemita te roa, kia taea ai te kōwhiri i tētahi roa e hāngai ana ki te wā e wātea ana mō tētahi okiokinga. Ka hangaia ngā pouaka mai i te pepa kāore i pania kua whakamanahia e te FSC, ka tāia ki te tā whakaneke, ka tapahia ā-panoni kia tino tika ai.

Te Whakamihi

Mō te A' Design Award Parahi

Ko Stolen Moments Te Hoahoa Pūhera mō te Whakakakara te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko Stolen Moments Te Hoahoa Pūhera mō te Whakakakara he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a Stolen Moments Te Hoahoa Pūhera mō te Whakakakara i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake: Stolen Moments is a seasonal incense packaging and brand identity system designed to introduce intentional pauses into fast-paced modern life. Drawing inspiration from Song Dynasty floating-thread calligraphy and drifting incense smoke, the design employs a continuous visual line to convey rhythm and stillness. With four seasonal scents and varied incense lengths, it blends minimalist aesthetics with Eastern symbolism to create a meditative brand experience.
Inenga & Pēketanga: The incense series comes in three lengths: 7 cm, 14 cm, and 21 cm. The corresponding box dimensions are 90 mm high by 40 mm wide, 160 mm high by 55 mm wide, and 230 mm high by 70 mm wide respectively. Packaging is made from uncoated FSC certified paper, with inner trays designed to hold incense sticks. Line art precision was tested across formats to ensure consistent visual reproduction.
Tūtohu: Incense Design, Visual Identity, Eastern Aesthetics, Minimal Packaging, Sensory Experience, Meditation Product, Line Art, Cultural Branding, Slow Living, Seasonal Ritual
Hangarau Whakanao: The design was developed using vector-based illustration and typographic refinement, inspired by Song-style calligraphy. Packaging prototypes were created with FSC-certified uncoated paper using offset printing and die-cutting for precision. Line-based visual elements were engineered to ensure consistent reproduction across multiple media and scales, from incense boxes to brand collateral.
Wero Hoahoa: The main challenge was visualizing intangible concepts like time, breath, and stillness. Translating incense smoke into a coherent visual system required balancing cultural symbolism and minimalism. Another difficulty was ensuring line precision across print materials while using sustainable paper. It was also challenging to evoke emotional resonance without literal storytelling or user imagery.
Rangahau: This project is based on qualitative design research exploring how modern individuals perceive and manage time. The goal was to create a product that introduces calm into daily routines. Methods included user interviews, mood mapping, and incense ritual analysis. Data were collected from 15 participants aged 20 to 35. Findings revealed a strong need for structured mental pauses. The result is a system that translates time and mood into tactile, visual, and olfactory form.
Whakaaweawe: The inspiration for Stolen Moments stems from Eastern philosophy of Qi and the floating thread calligraphy of the Song Dynasty. In an era of constant pressure, people are gradually losing the ability to pause. Incense, which connects time, space, and scent, offered a medium for intervention. I translated drifting smoke into a continuous visual line, creating a system where stillness can be seen, touched, and felt in daily life.
Roanga o te Kaupapa: The project was developed as part of the “Commercial Design” course at Beijing Jiaotong University. It started in October 2024 and was completed in December 2024 in Beijing, China.
Rerenga Mahi: Users select an incense length based on the time they wish to pause. Shorter sticks are used for brief moments, while longer ones are suitable for extended meditation. Lighting the incense initiates a sensory experience of sight, scent, and stillness. The curved line on the package echoes the shape of drifting smoke, reinforcing the rhythm of time. This interaction invites mindfulness and helps users reclaim quiet pockets in a busy day.