Sneakpeak Taupānga Aroturuki Tukunga Hū Hākinakina nā Andre Anthony Magracia

Ko te hoahoa Sneakpeak Taupānga Aroturuki Tukunga Hū Hākinakina nā Andre Anthony Magracia he kaitoa whakahirahira o te 2026 A' Design Award Parahi i te Wāhanga Whakataetae Hoahoa Hua Matihiko.

ParahiHua Matihiko· 2026

Sneakpeak Taupānga Aroturuki Tukunga Hū Hākinakina

nā Andre Anthony Magracia

Kiritaki: Andre Magracia

Kaitoa o te A' Design Award Parahi i te Wāhanga Hua Matihiko

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Kaitoa Tohu Manatokohia

Manatokohia te Tūnga Tohu mō #174140

Torohia te Pae Tirohia i te A' Design Award Pānui Pāpāho Tohu Tohu

Ngā Tae

Te Hoahoa

Mō Sneakpeak Taupānga Aroturuki Tukunga Hū Hākinakina

He taupānga pūkoro a Sneakpeak i hoahoatia hei āwhina i te hunga kaingākau ki ngā hū hākinakina ki te aroturuki i ngā tukunga hū iti te maha. He mea marara noa ngā mōhiohio mō ēnei tukunga puta noa i ngā paetukutuku, ngā wānanga tuihono me ngā pāpāho pāpori. Ka kohikohia e Sneakpeak ngā taipitopito tukunga ki te wāhi kotahi. Mā ngā matohi whaiaro, mā tētahi maramataka tukunga me ngā wijeti mata kāinga e whakarato tere ai ngā whakahōutanga mō ngā tauira kua tīpakohia. Ka tuwhera tētahi rūma tatau whakamuri tauwhitiwhiti i mua i ia tukunga, ā, ka taea e ngā kaiwhakamahi te kōrerorero mataora tētahi ki tētahi. Ka mahi te taupānga i runga i ngā pūrere iOS me Android, ā, ka tautoko hoki i ngā rahi mata waea atamai o ēnei rā.

Te Whakamihi

Mō te A' Design Award Parahi

Ko Sneakpeak Taupānga Aroturuki Tukunga Hū Hākinakina te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko Sneakpeak Taupānga Aroturuki Tukunga Hū Hākinakina he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a Sneakpeak Taupānga Aroturuki Tukunga Hū Hākinakina i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake: Sneakpeak is a mobile app that makes exclusive sneaker releases easier for sneakerheads to track. Users can customize the sneakers they want to track through personalized alerts, a calendar view, and home screen widgets for quick updates.
The interactive countdown room lets users chat and connect live while waiting for a drop, making the experience feel shared with the sneaker community.
Inenga & Pēketanga: Sneakpeak is a mobile application compatible with iOS and Android platforms. Designed using responsive UI principles, it supports all modern smartphone screen sizes.
Tūtohu: Sneaker, Sneaker release, Mobile, Interactive, App, sneakpeak, Tracking, ShoppingIOS,
Hangarau Whakanao: User research was the foundation of the design process. Through interviews and journey mapping with sneakerheads, I identified key frustrations including, scattered information across platforms, lack of personalization, and poor drop-day experiences. Using Figma, FigJam, and Notion, I prototyped and tested solutions iteratively.
Wero Hoahoa: A key challenge was designing a tool that felt useful to users who want to monitor sneaker releases. The challenge was to include features of community engagement and user customization, so users would continue to use the platform. Ideally, Sneakpeak would be a place where users interact with others while being a database of a sneaker's history, value, and interest.
Rangahau: User-centered research aimed to understand frustrations around sneaker releases. I used surveys, interviews, and community observation to gather data from sneakerheads. Participants shared common pain points including lack of personalization, bad drop-day experiences, and alternative hacks they do. Insights led to features like tracking customization and the interactive waiting room, improving both individual planning and community connection.
Whakaaweawe: After each sneaker drop, I would often scroll through online forums to see the collective disappointment from those who missed out. I also felt disconnected with the uneventful confirmation screen. I wanted to design a platform that better reflects the lively discussions and reactions on social media before and following anticipated releases.
Roanga o te Kaupapa: The project started in February 2023 in New York and finished in May 2025 in Brooklyn, New York.
Rerenga Mahi: Users interact with Sneakpeak through a personalized dashboard where they track selected sneaker they want to track via the sneaker calendar. The interactive countdown room activates before each drop, enabling live chat and shared anticipation. The app improves the experience by reducing clutter, focusing only on desired drops, and transforming anxious waiting into social engagement within the sneaker community.
Ngā Mema o te Rōpū: Andre Anthony Magracia
Whakamana Whakaahua: Image #1 Product Designer Andre Magracia, 2025.
Image #2 Product Designer Dusha Castro, 2025.
Image #3 Product Designer Andre Magracia, 2025.
Image #4 Product Designer Dusha Castro, 2025.