Pepsi Electric 2024 Kete Kaiwhakaaweawe nā PepsiCo Design and Innovation

Ko te hoahoa Pepsi Electric 2024 Kete Kaiwhakaaweawe nā PepsiCo Design and Innovation he kaitoa whakahirahira o te 2025 A' Design Award Koura i te Wāhanga Whakataetae Hoahoa Takai.

KouraTakai· 2025

Pepsi Electric 2024 Kete Kaiwhakaaweawe

nā PepsiCo Design and Innovation

Kaitoa o te A' Design Award Koura i te Wāhanga Takai

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Kaitoa Tohu Manatokohia

Manatokohia te Tūnga Tohu mō #169606

Tirohia i te A' Design Award Pānui Pāpāho Tohu Tohu

Ngā Tae

Te Hoahoa

Mō Pepsi Electric 2024 Kete Kaiwhakaaweawe

Ko Pepsi Electric 2024 he kete kaiwhakaaweawe i hangaia mō te whakarewatanga o tētahi cola huka-kore mō te wā poto noa. Ko tēnei kete te tohu o te moko Pepsi hou me te pūnaha tuakiri ataata hou, koinei te whakahoutanga tuatahi o te moko ao Pepsi i roto i ngā tau 14, me te huritau 125 o te waitohu. Ko te pūtake o te hoahoa ko te ao Pepsi me te panapana, e whakaaturia ana i roto i tētahi pouaka motuhake me tētahi tapanga whakakā rama. Ko te tapanga e whakanui ana i te tae kikorangi hiko o te inu. E whai ana te huinga tae pango me te kikorangi i te tuakiri hou o te waitohu, ā, e tautoko ana i te whakarewatanga o te hua.

Te Whakamihi

Mō te A' Design Award Koura

Ko Pepsi Electric 2024 Kete Kaiwhakaaweawe te toa o te A' Design Award Koura, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke tuatahi, whakamīharo me te hiranga. Ko ngā toa Koura he mahi tino auaha, he tirohanga mamao, he kanapa ahi, e whakaatu ana i te pūmanawa, te mātauranga me te tohungatanga o ā rātou kaihoahoa. E tūmanakohia ana ko Pepsi Electric 2024 Kete Kaiwhakaaweawe he hanganga tūnga e whakatū ana i ngā ia, he whakanuia rawa, e kawe mai ana i te uara kāore anō kia kitea. Ko tēnei hoahoa i toa i te Koura he kaupapa whakamīharo, whakahonoretia e whakawhānui ana i ngā rohe o te toi, te pūtaiao, te hoahoa me te hangarau. Ka whakaara a Pepsi Electric 2024 Kete Kaiwhakaaweawe i te hiahia nui, ka whakaoho i te kaingākau, ka whakatenatena i te auaha, ā, ka whakamīharo i a tātou.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake: Pepsi recently unveiled a new logo and visual identity system — the first update of the iconic Pepsi globe logo in 14 years. To mark the historic occasion and the brand's 125th anniversary, we released Pepsi Electric, a limited time only zero-sugar cola inspired by the new brand color of electric blue.
Whakaaweawe: To amplify the launch, we created a stop-you-in-your-tracks influencer kit that harnessed the distinctive black and blue world of Pepsi. The unexpected design centered on the iconic Pepsi Globe and Pulse, presented in a special box featuring a dramatic light-up label highlighting the unique blue color of Pepsi Electric. The bold design of Pepsi Electric reflects our challenger spirit and Thirsty for More attitude.

Pānuitia te Pānui Pāpāho

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