Labo De Dermafirm Luxury Cosmetics Rebrand nā Ming Tung

Ko te hoahoa Labo De Dermafirm Luxury Cosmetics Rebrand nā Ming Tung he kaitoa whakahirahira o te 2025 A' Design Award Hiriwa i te Wāhanga Whakataetae Hoahoa Takai.

HiriwaTakai· 2025

Labo De Dermafirm Luxury Cosmetics Rebrand

nā Ming Tung

Kiritaki: Ming Tung

Kaitoa o te A' Design Award Hiriwa i te Wāhanga Takai

13,712

Kaitoa Tohu Manatokohia

Manatokohia te Tūnga Tohu mō #166368

Tirohia i te A' Design Award Pānui Pāpāho Tohu Tohu

Te Hoahoa

Mō Labo De Dermafirm Luxury Cosmetics Rebrand

The rebranding of Labo De Dermafirm Luxury Cosmetics centers around a logo that embodies the brand's core philosophy and technological expertise. Inspired by Biotoc and purifying water technologies, the new design symbolizes the brand's six key ingredients through elegant, circular forms reminiscent of water droplets and cellular structures. This visual language conveys purity, reliability, and scientific performance, aligning with the brand's commitment to clean and advanced skincare formulations.

Te Whakamihi

Mō te A' Design Award Hiriwa

Ko Labo De Dermafirm Luxury Cosmetics Rebrand te toa o te A' Design Award Hiriwa, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa taumata teitei rawa, ātaahua me te whakamīharo. Ko ngā toa Hiriwa he mahi tino kanapa, tino auaha e whakaatu ana i te mātanga, te pūmanawa me te mōhio hōhonu o ā rātou kaihoahoa. E tūmanakohia ana ko Labo De Dermafirm Luxury Cosmetics Rebrand he mahi whakamīharo, he tauira, he tino ngaio, he auaha hōhonu. Ko tēnei hoahoa i toa i te Hiriwa he hanganga rongonui, whakamīharotia e whai wāhi ana ki te whakawhānui i ngā rohe o te toi, te pūtaiao, te hoahoa me te hangarau. Ko Labo De Dermafirm Luxury Cosmetics Rebrand he mahi e hae ana te tini, e whakaara ana i ngā hiahia, e kawe mai ana i ngā kare-ā-roto pai, ā, e whakaoho ana i te mīharo.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake: At DERMAFIRM, we are committed to advancing dermatological excellence by developing reliable and safe products made with high-purity and clean ingredients. Our mission is grounded in years of clinical research and expertise at our in-house laboratory, ensuring that every formula is both effective and precise. Embracing sustainability, inclusivity, and transparency as our core values.
Inenga & Pēketanga: 63 mm × 88 mm
Hangarau Whakanao: 1. Primary package bottle: HEINZ-GLASS GROUP sustainable glass. A German glass supplier, excels in sustainable glass.

2. Primary package cap: Stainless steel by
Taihang Technology Co., Ltd. and TRongsheng CNC Precision Engraving from China.

3. Primary package tube: Seaweed by SWAY.
Does not have this specific printing method but could build future development.

4. 2ndary package box: Neenah Paper Classic Crest® Cover Solar White Super Smooth 80 lb.
Wero Hoahoa: Problem:
The current Product Detail Page (PDP) does not effectively highlight the benefits of key ingredients, making it difficult for consumers to understand the value of the products. Additionally,
ne orano s e strioution is currenuv mileo lo e-commerce. wnicn
restricts customer reach and brand exposure. There is also a lack of consistency across product lines, leading to potential
contusion ana weakenea orana laenuty.

Solution:
To address these issues, the PDP should be revised to prominently promote the benefits of ingredients, making it easier for consumers to appreciate the product's value. Expanding distribution to include retail channels will help broaden the customer base and increase brand visibility. Furthermore, implementing a consistent brand color scheme in retail settings will enhance brand recognition, and utilizing in-house manufacturing will ensure quality and
uniformity across all product lines.
Rangahau: Alpha
Whakaaweawe: The concept of this logo is an indication of the 6 key ingredients of the brand, representing the advanced technologies and formulations. Building
a pure, reliable, clean performance.

The inspiration behind the logo is from the BIOTOC and purify-water technology. Emphasizing the concepts with circular shapes like water drops and cells.
Roanga o te Kaupapa: 8
Rerenga Mahi: Prototype
Whakamana Whakaahua: Ming Tung