Peke ki te ihirangi
Collection of Formosa Terroir Ko Te Hoahoa Takai nā PH7 Creative Lab

Ko te hoahoa Collection of Formosa Terroir Ko Te Hoahoa Takai nā PH7 Creative Lab he kaitoa whakahirahira o te 2023 A' Design Award Hiriwa i te Wāhanga Whakataetae Hoahoa Takai.


HiriwaTakai· 2023

Collection of Formosa Terroir Ko Te Hoahoa Takai

nā PH7 Creative Lab

Kiritaki: PH7 Creative Lab

Kaitoa o te A' Design Award Hiriwa i te Wāhanga Takai

27,509

Ngā Tae

Te Hoahoa

Mō Collection of Formosa Terroir Ko Te Hoahoa Takai

Ko nga mahi ahuwhenua a Taiwan i nga wa katoa he mea whakahiihi mo te motu, me nga hua o te kounga teitei e mau ana i nga korero neke i muri i a raatau. Ki te whakaatu i to ratou ataahua, kua whakakotahihia e PH7 Creative Lab nga kaiahuwhenua & #039; nga hononga mai i te pokapū, te hauauru, te tonga me te rawhiti o Taiwan me te whiriwhiri i nga hua e wha me te uara tohu o te rohe e hono ana ki te ESG huri noa i te kaupapa o te Kohinga o Formosa Terroir.

Te Whakamihi

Mō te A' Design Award Hiriwa

Ko Collection of Formosa Terroir Ko Te Hoahoa Takai te toa o te A' Design Award Hiriwa, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa taumata teitei rawa, ātaahua me te whakamīharo. Ko ngā toa Hiriwa he mahi tino kanapa, tino auaha e whakaatu ana i te mātanga, te pūmanawa me te mōhio hōhonu o ā rātou kaihoahoa. E tūmanakohia ana ko Collection of Formosa Terroir Ko Te Hoahoa Takai he mahi whakamīharo, he tauira, he tino ngaio, he auaha hōhonu. Ko tēnei hoahoa i toa i te Hiriwa he hanganga rongonui, whakamīharotia e whai wāhi ana ki te whakawhānui i ngā rohe o te toi, te pūtaiao, te hoahoa me te hangarau. Ko Collection of Formosa Terroir Ko Te Hoahoa Takai he mahi e hae ana te tini, e whakaara ana i ngā hiahia, e kawe mai ana i ngā kare-ā-roto pai, ā, e whakaoho ana i te mīharo.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake
Taiwan agriculture has always been a source of pride for the nation, with high-quality products that carry moving tales behind them. To present their beauty, PH7 Creative Lab has brought together farmers’ associations from central, west, south and east Taiwan and selected four products with local representation value that align with ESG around the theme of Collection of Formosa Terroir.
Inenga & Pēketanga
Gift box dimensions: 147 × 147 × 140mm
Four color printing + Partial bronzing + Partial embossing + Double-sided matte film
Tūtohu
Package design,Souvenir Design,Agricultural aesthetics,Oriental design,Place making,Taiwan Flavor
Hangarau Whakanao
Four unique flavors of the island are collected in a beautifully designed gift box, enabling you to carry mountain, sea, heaven and earth along with you wherever you go. The design adopts the structure of continuous packaging and divides the box into four continuous triangular compartments with independent openings for each of the four key products. In terms of visual impact, a progressive box opening process is introduced according to the sequence of mountain, sea, heaven and earth, guiding you to read the stories of the four areas slowly and gradually appreciate the rich agricultural flavors of Formosa Island as you open the gift box. The combination of the progressive box opening design and unique box structure makes for a product packaging of clever innovation and design impact.
Wero Hoahoa
Farmers’ associations are farmer organizations unique to Taiwan. There are close to 300 farmers’ associations in Taiwan whose functions are to improve farmers’ knowledge and skills, facilitate agricultural modernization, improve the lives of farmers and develop farming village economies. However, most farmers’ associations are relatively traditional in thinking and thus easily limited in terms of marketing and promotion. PH7 Creative Lab has been building innovative branding for Taiwan agriculture for many years. This time, it has introduced branding and design thinking for the products of four areas, creating stories for the products and introducing aesthetic value in building the design of the Collection of Formosa Terroir gift box with high national representation value for Taiwan. We succeeded in transforming the traditional impression towards agricultural products held by the public and also in creating value for Taiwan agriculture and promoting high-quality product markets.
Whakaaweawe
PH7 Creative Lab is a long-time partner of Taiwan agriculture specializing in creating design value for the industry. To increase visibility for innovation, we selected four products with local representation value aligning with ESG around the theme of Collection of Formosa Terroir, including 92 Coffee (Mountain), dried wax apple (Sea), slow brewed tea (Heaven) and jasmine tea (Earth). These are Taiwan’s most authentic local flavors.
Roanga o te Kaupapa
The project started in April 2022 in Taichung County, Taiwan
and finished in September 2022 in Taichung County, Taiwan
Ngā Mema o te Rōpū
Design:PH7 Creative Lab
Sub-Brand of packaging:PH7 Creative Lab

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E Tika Ana Kia Whakanuia Ngā Hoahoa Pai

Ko te A' Design Award he tohu ā-ao, he tohu whakawā mō te hoahoa pai. Whakaurua ki te A' Design Award kia whiwhi ai koe i te āheinga ki te mana tohu, te rongonui, te mana me te whakatairanga mō āu mahi. Tukuna tō mahi ki te A' Design Award kia whakataetae mō te tohu hirahira o te A' Design Prize.

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