ReForm Plastic Hoahoa Tuakiri Waitohu nā Giang Nguyen

Ko te hoahoa ReForm Plastic Hoahoa Tuakiri Waitohu nā Giang Nguyen he kaitoa whakahirahira o te 2024 A' Design Award Parahi i te Wāhanga Whakataetae Hoahoa Whakairoiro, Whakaahua Ringa me te Whakawhitiwhiti Ataata.

ParahiWhakairoiro· 2024

ReForm Plastic Hoahoa Tuakiri Waitohu

nā Giang Nguyen

Kiritaki: ReForm Plastic

Kaitoa o te A' Design Award Parahi i te Wāhanga Whakairoiro

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Kaitoa Tohu Manatokohia

Manatokohia te Tūnga Tohu mō #147036

Tirohia i te A' Design Award Pānui Pāpāho Tohu Tohu

Ngā Tae

Te Hoahoa

Mō ReForm Plastic Hoahoa Tuakiri Waitohu

Ko ReForm Plastic he pakihi whakaaro hapori kei Whitināme te tūāpapa, kua ūmau ki te whakatika i te take o te para kirihou, ki te whakapai ake i te oranga o ngā kaimahi para tauwehe kore, me te whakatairanga i te ōhanga āmio mā te hanga taputapu whare me ngā papa mai i te para kirihou whakamahi anō. Ko te āhua mata motuhake o ngā papa o ReForm Plastic kua whatu pūkenga ki roto i te tuakiri waitohu. I te wā e hanga tonu ana te kamupene i ngā papa hou, ka tipu, ka whanake te pātaka taonga waitohu, ka puta he kohinga hihiri, kotahi o ngā rauemi hoahoa mō ngā mahi auaha.

Te Whakamihi

Mō te A' Design Award Parahi

Ko ReForm Plastic Hoahoa Tuakiri Waitohu te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko ReForm Plastic Hoahoa Tuakiri Waitohu he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a ReForm Plastic Hoahoa Tuakiri Waitohu i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake: ReForm Plastic is a Vietnam-based social enterprise dedicated to solving the plastic waste problem, improving the livelihood of informal waste workers and promote circular economy by producing furnitures and boards from recycled plastic waste. The brand identity is built upon the surface texture the plastic boards - so as long as new boards are made, the brand asset library will keep expanding and create a “generative” and cohesive library of design materials to work with.
Tūtohu: plastic waste, brand identity, social impact, recycled, furnitures
Wero Hoahoa: The creative challenge for ReForm Plastic's brand identity redesign comes from the fast-growing development of the brand. ReForm Plastic opened their first pilot facility in early 2020 and has been expanding rapidly without a cohesive brand identity - this poses the challenge of redesigning without compromising the brand's image in the public eyes.
Whakaaweawe: The design inspiration comes from the goal to create an authentic brand identity that resonates with core values of the brand as well as represents the brand products, combined with a thorough observation of the surfaces of ReForm Plastic boards. Once we know what the design should communicate, how it should be communicated, the design process became much more straight-forward.
Roanga o te Kaupapa: The project was started in July 2021 and finished in October 2021.
Ngā Mema o te Rōpū: Giang Nguyen
Whakamana Whakaahua: Hieu Nguyen

Pānuitia te Pānui Pāpāho

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