Moon and Tea Mid Autumn Pōkai Pouaka Koha nā Chenxiang Xi

Ko te hoahoa Moon and Tea Mid Autumn Pōkai Pouaka Koha nā Chenxiang Xi he kaitoa whakahirahira o te 2023 A' Design Award Koura i te Wāhanga Whakataetae Hoahoa Takai.

KouraTakai· 2023

Moon and Tea Mid Autumn Pōkai Pouaka Koha

nā Chenxiang Xi

Kiritaki: 5gN² Creative Design Studio

Kaitoa o te A' Design Award Koura i te Wāhanga Takai

42,448

Kaitoa Tohu Manatokohia

Manatokohia te Tūnga Tohu mō #141633

Tirohia i te A' Design Award Pānui Pāpāho Tohu Tohu

Ngā Tae

Te Hoahoa

Mō Moon and Tea Mid Autumn Pōkai Pouaka Koha

He pouaka koha a Moon and Tea Mid Autumn i hangaia mō te Hakari o Waenganui Ngahuru, e whakanuia ana i Haina i te marama tuawaru o te tau maramataka. He mea hanga te pouaka ki ngā rawa māori pēnei i te pāmu (bamboo), te uku kōhatu me te kakau witi. Kei roto he keke marama me te raihi tae ā-rohe me te tī Pu-erh. Kua hoahoatia ia wāhanga kia taea te whakamahi anō. Ka noho ko te tinana me te papa taupoki pōhēmā mā hei paepae tī, ā, ko te kakau hei pune. Ka taea te huri i te pouaka o roto hei rama marama, ā, ka taea te whakamahi i te wāhanga porotaka o te taupoki hei tahu kakara.

Te Whakamihi

Mō te A' Design Award Koura

Ko Moon and Tea Mid Autumn Pōkai Pouaka Koha te toa o te A' Design Award Koura, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke tuatahi, whakamīharo me te hiranga. Ko ngā toa Koura he mahi tino auaha, he tirohanga mamao, he kanapa ahi, e whakaatu ana i te pūmanawa, te mātauranga me te tohungatanga o ā rātou kaihoahoa. E tūmanakohia ana ko Moon and Tea Mid Autumn Pōkai Pouaka Koha he hanganga tūnga e whakatū ana i ngā ia, he whakanuia rawa, e kawe mai ana i te uara kāore anō kia kitea. Ko tēnei hoahoa i toa i te Koura he kaupapa whakamīharo, whakahonoretia e whakawhānui ana i ngā rohe o te toi, te pūtaiao, te hoahoa me te hangarau. Ka whakaara a Moon and Tea Mid Autumn Pōkai Pouaka Koha i te hiahia nui, ka whakaoho i te kaingākau, ka whakatenatena i te auaha, ā, ka whakamīharo i a tātou.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake: The Mid-Autumn Festival is traditionally celebrated in China in the eighth month of the lunar year. The designers created a unique gift box for Vanke for this year's full-moon festival.
Inenga & Pēketanga: 24.5cm x 8.5cm x 30cm
Hangarau Whakanao: The entire packaging design and implementation strictly adheres to environmentally-friendly principles. Composed of natural materials like bamboo, ceramics, and wheat straw, the gift box boasts a sustainable construction. Each component of the packaging serves a distinct purpose, with the outermost layer functioning as a ceramic tea tray. This tray has undergone a slow-flow water treatment process, ensuring the gift box's longevity and promoting continuous use.
Wero Hoahoa: In this project, we faced challenges in reimagining traditional packaging designs to enhance reusability and functionality. We needed to ensure material sustainability and environmental performance.

Difficulties arose in data collection and analysis, necessitating diverse research tools for accurate results. We tackled production obstacles and external factors, such as laws and technological advancements.

Utilizing existing resources, historical and social contexts, and cutting-edge technology, we successfully developed an innovative, eco-friendly packaging design.
Rangahau: Our research explored an alternative approach to eco-friendly design, diverging from the prevalent focus on recyclable materials. We aimed to add value to packaging products, transforming them from single-use items with limited functionality to long-term, sustainable solutions. To achieve this, we conducted surveys and in-depth interviews to understand consumer perceptions and behaviors regarding packaging. Employing research tools like questionnaires and statistical analysis, we collected and examined data. Our findings revealed that consumers were more likely to reuse packaging when it offered added value beyond its initial purpose. This research holds the potential to reduce waste and encourage sustainable packaging design practices.
Whakaaweawe: It has a distinctly Chinese feel, elegant and beautiful, with a bamboo box body and white porcelain tea plate. The box contains moon cakes with local colored rice and Pu-erh tea. When opened, the body of the box and the porcelain cover become a tea tray; the box doubles as a soft lamp while drinking tea and watching the moon.
Roanga o te Kaupapa: The project started in August 2021 in Shanghai and finished in October 2021 in Shanghai.
Rerenga Mahi: Each element of the box is designed for reuse. The body and cover plate can be repurposed as a tea tray, while the handle doubles as a spoon. Additionally, the inner box can be transformed into a moon lantern, and the spherical structure of the cover can function as a censer. This versatile box seamlessly blends practicality with festivity.
Ngā Mema o te Rōpū: Chenxiang Xi and Chenling Zhang