SP Saffron Grotesk Ko Te Momo Tauira nā Paul Robb and Moira Bartoloni

Ko te hoahoa SP Saffron Grotesk Ko Te Momo Tauira nā Paul Robb and Moira Bartoloni he kaitoa whakahirahira o te 2022 A' Design Award Hiriwa i te Wāhanga Whakataetae Hoahoa Whakairoiro, Whakaahua Ringa me te Whakawhitiwhiti Ataata.

HiriwaWhakairoiro· 2022

SP Saffron Grotesk Ko Te Momo Tauira

nā Paul Robb and Moira Bartoloni

Kiritaki: S6 Foundry

Kaitoa o te A' Design Award Hiriwa i te Wāhanga Whakairoiro

40,942

Kaitoa Tohu Manatokohia

Manatokohia te Tūnga Tohu mō #135663

Torohia te Pae Tirohia i te A' Design Award Pānui Pāpāho Tohu Tohu

Ngā Tae

Te Hoahoa

Mō SP Saffron Grotesk Ko Te Momo Tauira

Ko te Saffron he momo momo ahua neo-grotesque sans-serif o naianei me te kaha o nga rereketanga ahuahanga ahua, e tuhi ana i nga ahuatanga me nga paerewa patopato o te ao hou o Swiss. Ko te tuunga whanui-tuwhera motuhake i hangaia hei hoatu i te riterite tirohanga tika mo te waitohu me te whakawhitiwhiti korero. Ko tenei momo momotuhi pono me te taketake e whakaatu ana i nga ahuatanga rereke o naianei. Kua wehea te tauira ki etahi waahanga, me nga panui here mowhiti kei roto i te kete.

Te Whakamihi

Mō te A' Design Award Hiriwa

Ko SP Saffron Grotesk Ko Te Momo Tauira te toa o te A' Design Award Hiriwa, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa taumata teitei rawa, ātaahua me te whakamīharo. Ko ngā toa Hiriwa he mahi tino kanapa, tino auaha e whakaatu ana i te mātanga, te pūmanawa me te mōhio hōhonu o ā rātou kaihoahoa. E tūmanakohia ana ko SP Saffron Grotesk Ko Te Momo Tauira he mahi whakamīharo, he tauira, he tino ngaio, he auaha hōhonu. Ko tēnei hoahoa i toa i te Hiriwa he hanganga rongonui, whakamīharotia e whai wāhi ana ki te whakawhānui i ngā rohe o te toi, te pūtaiao, te hoahoa me te hangarau. Ko SP Saffron Grotesk Ko Te Momo Tauira he mahi e hae ana te tini, e whakaara ana i ngā hiahia, e kawe mai ana i ngā kare-ā-roto pai, ā, e whakaoho ana i te mīharo.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake: Saffron is an elegant contemporary neo-grotesque sans-serif typeface with strong stylistic geometric contrasts, drawing on the aesthetics and the typographic standards of Swiss modernism. The distinctive wide-open stance was designed to give the right visual consistency for branding and communications. This authentic and original typeface represents the shifting contemporary aesthetics. The specimen is divided into sections, with ringbinded posters inside the pack.
Inenga & Pēketanga: Binder 230 x 320 x 80
Tūtohu: Font design, Branding, Identity, Type design
Hangarau Whakanao: The binder is printed in 8 colors using various stock papers
Wero Hoahoa: The challenge was to create a new set of forms and aesthetics for a san serif font, using the elegance of a serif and transforming it into a gothic sans.
Rangahau: The research was carried out in a museum of printing with the hot metal systems of linotype and monotype as a base to discover the best idea for the legality, spacing, and counter size.
Whakaaweawe: Inspiration for the design of the font was gained from swiss modernist typefaces from 1960 to present aesthetics. The design and form of the folder was inspired by the idea of a reference binder and a manual of usage and to give the idea of a modern digital typeface presented in a retro feel.
Roanga o te Kaupapa: Font was designed from August 2021 and was finished in December 2021
Pātene: Paul Henry Robb
Ngā Mema o te Rōpū: Paul Robb
Moira Bartoloni
Whakamana Whakaahua: Paul Henry Robb